Lead Events Manager, Global - Field Marketing

📌 Core Information

🔹 Job Title: Lead Events Manager, Global - Field Marketing

🔹 Company: DeepL

🔹 Location: London, London, City of, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-05-20

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (2 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing global events strategy
• Leading end-to-end planning and execution of annual customer conference
• Driving third-party event presence and collaboration
• Managing budgets, resources, and vendor relationships
• Curating content and amplifying events through integrated promotion

ASSUMPTION: This role requires a high level of organization, project management skills, and the ability to work cross-functionally with various teams.

📋 Key Responsibilities

✅ Co-create the events strategy with Field Marketing to support brand awareness, pipeline generation, and customer engagement

✅ Lead the end-to-end planning and execution of DeepL Dialogues, the annual customer conference, ensuring a compelling experience for attendees and measurable business impact

✅ Drive third-party event presence by collaborating with regional teams and Demand Gen to identify high-impact events and align on goals, messaging, and execution

✅ Manage budgets collaboratively with Finance, prioritize resources effectively, and ensure maximum ROI

✅ Partner on venue and vendor management, coordinating with Procurement, Legal, and regional teams to secure venues and vendors that meet business and compliance needs

✅ Curate content with stakeholders, working closely with Product, Content, and Creative Studio to identify speakers and build compelling, audience-first agendas that reflect the brand and thought leadership

✅ Amplify events through integrated promotion, collaborating with channel owners to build cohesive campaigns that drive registration, engagement, and amplification

✅ Measure and share success in partnership with Marketing Ops, defining key metrics, evaluating event performance, and sharing insights to improve future programs

✅ Enable and elevate teams by supporting local field marketers, SDRs, and AEs to ensure they have the tools, messaging, and enablement to activate around events successfully

✅ Foster cross-functional alignment by acting as a connector across teams, ensuring event efforts are transparent, inclusive, and tied to larger company priorities

ASSUMPTION: This role requires strong communication, collaboration, and project management skills to successfully manage multiple complex projects simultaneously in a fast-paced, dynamic environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Events Management, or a related field

Experience: Proven track record in B2B SaaS event production, with a deep understanding of end-to-end event production, including content, operations, creative, and logistics. Experience managing complex projects with external agencies to deliver high-quality, on-brand experiences.

Required Skills:

• Proven leadership and team management skills
• Excellent communication and collaboration skills
• Strong analytical skills and data-driven decision-making
• Excellent project management and organizational skills
• Familiarity with B2B buying cycles and tailoring events for different decision-maker roles

Preferred Skills:

• Experience with event management software (e.g., Hopin, Bizzabo, or similar)
• Fluency in multiple languages
• Experience working in a global, hybrid team environment

ASSUMPTION: The ideal candidate will have a growth mindset, be data-driven, and possess strong cross-functional collaboration skills.

💰 Compensation & Benefits

Salary Range: £70,000 - £90,000 per annum (based on industry standards for a Lead Events Manager role in London)

Benefits:

• Hybrid work schedule (2 office days per week)
• Flexible working hours
• 30 days of annual leave
• Competitive benefits package
• Regular in-person team events
• Monthly full-day hacking sessions

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Lead Events Manager role in London. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development

Company Size: 1,001-5,000 employees

Founded: 2017

Company Description:

• DeepL is a global communications platform powered by Language AI
• Mission: To break down language barriers and improve communication for individuals and businesses
• Products: Human-sounding translations, intelligent writing suggestions, and enterprise security

Company Specialties:

• Language AI
• Enterprise Security
• Global Communications

Company Website: https://www.deepl.com/en/translator

ASSUMPTION: DeepL is a fast-growing, global company with a strong focus on innovation and employee well-being.

📊 Role Analysis

Career Level: Mid-Senior level

Reporting Structure: Reports directly to the Director of Field Marketing

Work Arrangement: Hybrid (2 office days per week)

Growth Opportunities:

• Potential to grow into a more senior role within the Field Marketing team
• Opportunities to work on high-impulse projects and events
• Chance to gain experience in a global, fast-growing company

ASSUMPTION: This role offers a unique opportunity to work on high-impact events and contribute to the company's growth and success.

🌍 Location & Work Environment

Office Type: Hybrid (2 office days per week)

Office Location(s): London, UK

Geographic Context:

• London is a vibrant, multicultural city with a thriving tech industry
• DeepL's London office is located in the heart of the city, offering easy access to public transportation and amenities
• The UK has a competitive job market, with many opportunities for professional growth and development

Work Schedule: Full-time (40 hours per week), with flexible working hours

ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote work flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager
• In-depth interview with the Hiring Manager and a member of the Field Marketing team
• Final interview with the Director of Field Marketing

Key Assessment Areas:

• Event management experience and skills
• Cross-functional collaboration and communication skills
• Data-driven decision-making and analytical skills
• Alignment with DeepL's mission and values

Application Tips:

• Highlight relevant event management experience and achievements
• Tailor your resume and cover letter to emphasize your skills and qualifications for this role
• Prepare for behavioral and situational interview questions related to event management and problem-solving

ATS Keywords: Event Management, B2B SaaS, Project Management, Cross-Functional Collaboration, Data Analysis, Budget Management, Content Curation, Marketing Strategy, Cross-Functional Alignment, Growth Mindset, Organizational Skills

ASSUMPTION: The interview process will focus on assessing the candidate's event management skills, cross-functional collaboration, and alignment with DeepL's mission and values.

🛠️ Tools & Technologies

• Event management software (e.g., Hopin, Bizzabo, or similar)
• Project management tools (e.g., Asana, Trello, or similar)
• Data analysis tools (e.g., Google Analytics, Tableau, or similar)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the team's preferences.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Empowerment

Work Style:

• Fast-paced and dynamic
• Data-driven and results-oriented
• Collaborative and inclusive

Self-Assessment Questions:

• How do you stay organized and manage multiple complex projects simultaneously?
• Can you provide an example of a time when you had to adapt quickly to change in a fast-paced environment?
• How do you approach working with diverse teams and stakeholders to ensure alignment and success?

ASSUMPTION: DeepL values candidates who are organized, adaptable, and able to work effectively with diverse teams.

⚠️ Potential Challenges

• Managing multiple complex projects simultaneously in a fast-paced environment
• Collaborating effectively with diverse teams and stakeholders
• Adapting quickly to change and unexpected challenges
• Balancing remote work and in-office collaboration in a hybrid work arrangement

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• Compared to other event management roles, this position offers a unique opportunity to work on high-impact events and contribute to a company's growth and success
• DeepL's global presence and fast-growing nature provide ample opportunities for professional growth and development
• This role is well-suited for candidates with experience in B2B SaaS event production and a growth mindset

ASSUMPTION: This role offers a unique blend of event management, collaboration, and growth opportunities that set it apart from similar positions.

📝 Sample Projects

• Planning and executing a successful annual customer conference, including speaker selection, agenda development, and on-site management
• Collaborating with regional teams to identify and execute high-impact third-party events
• Developing and implementing a global events strategy that supports brand awareness, pipeline generation, and customer engagement

ASSUMPTION: These sample projects are designed to showcase the candidate's event management skills, collaboration, and strategic planning abilities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Field Marketing department?
• How does DeepL support the growth and development of its employees?
• What are the key priorities for this role in the first 90 days?
• How does DeepL measure the success of its events, and how can I contribute to improving these metrics?
• What are the most challenging aspects of working in a hybrid environment, and how does DeepL address these challenges?

ASSUMPTION: These interview questions are designed to help the candidate understand the role's dynamics, the company's culture, and the team's priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://jobs.ashbyhq.com/DeepL/2dbcc9e9-915e-482d-88d2-ad4094b1aee7
• Tailor your resume and cover letter to emphasize your skills and qualifications for this role
• Prepare for behavioral and situational interview questions related to event management and problem-solving
• Research DeepL's mission, values, and company culture to demonstrate your alignment and enthusiasm
• Follow up with the Hiring Manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.