📌 Core Information
🔹 Job Title: Lead Product Marketing Manager - (Remote - US)
🔹 Company: Jobgether
🔹 Location: United States (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 29, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Defining and executing go-to-market strategies for high-impact SaaS products
- Collaborating with cross-functional teams (Product, Sales, Marketing)
- Developing compelling product messaging and positioning
- Driving launch execution and monitoring product adoption
- Operating in a fast-paced, high-growth environment
ASSUMPTION: This role requires a strategic thinker with a strong background in product marketing and a proven track record in growth-stage SaaS environments.
📋 Key Responsibilities
✅ Lead the end-to-end go-to-market strategy and execution for assigned products or features
✅ Collaborate with Product Management on launch plans, readiness criteria, and success metrics
✅ Develop product messaging, positioning, and integrated campaign narratives
✅ Create and maintain sales enablement tools such as pitch decks, battlecards, and FAQs
✅ Align cross-functional teams around product timelines, launches, and feedback loops
✅ Conduct competitive research to inform differentiation and influence the product roadmap
✅ Monitor product adoption, analyze performance data, and refine GTM tactics accordingly
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong influencing skills to drive decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience in product marketing, with at least 2 years in a senior IC role at a B2B SaaS company
Required Skills:
- Proven success in growth-stage SaaS environments and navigating evolving GTM strategies
- Deep understanding of enterprise and mid-market buyer personas (IT, Ops, HR, Finance)
- Strong background in messaging, positioning, and storytelling for SaaS product launches
- Experience supporting sales enablement with content, tools, and onboarding programs
- Skilled in collaborating with cross-functional teams including Product, Sales, and RevOps
- Familiarity with tools like Salesforce, HubSpot/Marketo, Gong, and Pendo/Heap
- Excellent written and verbal communication skills with stakeholder influence ability
Preferred Skills:
- Experience with AI-driven talent matching platforms
- Fluency in additional languages
ASSUMPTION: While not a people management role, candidates should have experience leading cross-functional teams and driving consensus.
💰 Compensation & Benefits
Salary Range: $131,200 - $170,100 annually (based on experience and performance)
Benefits:
- Equity ownership through company share options
- 401(k) plan with company match
- Comprehensive health benefits
- Commuter reimbursement program
- Remote-first work policy with flexibility
- Professional development and coaching support
Working Hours: Full-time (40 hours/week) with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether operates in the AI-driven global platform industry, focusing on connecting top talent with the right job opportunities efficiently.
Company Size: Jobgether is a small company with 11-50 employees, offering a dynamic and agile work environment.
Founded: Jobgether was founded in 2020, making it a relatively new but rapidly growing startup.
Company Description:
- Jobgether uses AI to match job seekers with relevant opportunities, streamlining the hiring process for both candidates and companies.
- The platform understands more than just keywords, interpreting skills, experience, and intent to create meaningful connections.
- Jobgether aims to eliminate noise, automate manual work, and let people focus on what really matters: hiring smarter and finding the perfect job.
Company Specialties:
- AI-driven job matching
- Talent acquisition and retention
- Streamlining the hiring process
Company Website: https://www.jobgether.com
ASSUMPTION: Jobgether's focus on AI and efficiency makes it an attractive option for candidates seeking innovative and forward-thinking work environments.
📊 Role Analysis
Career Level: This role is a senior individual contributor (IC) position, requiring extensive experience and expertise in product marketing.
Reporting Structure: The Lead Product Marketing Manager will work closely with cross-functional teams, including Product, Sales, and Marketing, but does not have direct reports.
Work Arrangement: This is a remote role based in the United States, offering flexibility and work-life balance.
Growth Opportunities:
- As a senior IC role, this position offers opportunities to grow within the company as it expands and takes on new challenges.
- Candidates may have the chance to mentor junior team members and influence the company's growth strategy.
ASSUMPTION: While not a people management role, this position offers significant growth potential and the opportunity to make a substantial impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote (work from home)
Office Location(s): United States (candidates must be based in the US)
Geographic Context:
- The United States offers a diverse range of job opportunities and a large talent pool for candidates to explore.
- Working remotely allows for a better work-life balance and the ability to live in various locations within the US.
Work Schedule: Full-time (40 hours/week) with flexibility for remote work
ASSUMPTION: The remote work arrangement allows for a better work-life balance and the ability to live in various locations within the US.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- AI-powered 3-step screening process (automatic selection of top 5 candidates)
- Manual review and consideration for other similar opportunities
Key Assessment Areas:
- Product marketing expertise and experience
- Cross-functional collaboration skills
- Strategic thinking and problem-solving abilities
- Communication and influencing skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of the job requirements and how your background aligns with them.
- Showcase your ability to work collaboratively and drive consensus in a cross-functional environment.
ATS Keywords: Product Marketing, Go-to-market Strategy, SaaS, Sales Enablement, Messaging, Positioning, Storytelling, Cross-functional Collaboration, Competitive Research, Performance Analysis, Stakeholder Influence, Detail-oriented, Strategic Thinking, Fast-paced Environment, Buyer Personas, Growth-stage SaaS
ASSUMPTION: Jobgether's AI-driven hiring process ensures a fair, unbiased, and efficient evaluation of candidates based solely on their qualifications and relevance to the role.
🛠️ Tools & Technologies
- Salesforce
- HubSpot/Marketo
- Gong
- Pendo/Heap
ASSUMPTION: Familiarity with these tools is preferred but not required, as training will be provided to successful candidates.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Efficiency
- Collaboration
Work Style:
- Agile and dynamic
- Data-driven and results-oriented
- Collaborative and cross-functional
Self-Assessment Questions:
- Do you thrive in fast-paced, high-growth environments?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong background in product marketing and a proven track record in growth-stage SaaS environments?
ASSUMPTION: Jobgether values candidates who are innovative, efficient, and collaborative, with a strong work ethic and a desire to make an impact.
⚠️ Potential Challenges
- Navigating a fast-paced, high-growth environment with evolving GTM strategies
- Working remotely and managing cross-functional teams without direct reports
- Adapting to a new company culture and learning new tools and processes
- Balancing the demands of a senior IC role with the need for continuous learning and growth
ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a willingness to learn and grow in a dynamic work environment.
📈 Similar Roles Comparison
- This role is similar to a Senior Product Marketing Manager or a Growth Marketing Manager in a B2B SaaS company.
- However, this role is unique in its focus on AI-driven job matching and streamlining the hiring process.
- Career paths may include advancing to a Director or VP of Product Marketing role or transitioning into a related field such as growth strategy or market research.
ASSUMPTION: While this role shares similarities with other product marketing roles, its focus on AI and efficiency sets it apart and offers unique growth opportunities.
📝 Sample Projects
- Developing a go-to-market strategy for a new AI-driven talent matching feature
- Conducting competitive research to inform product differentiation and roadmap decisions
- Creating sales enablement tools to support the launch of a new product or feature
ASSUMPTION: These sample projects demonstrate the strategic and collaborative nature of the role and the impact it can have on the company's success.
❓ Key Questions to Ask During Interview
- Can you describe the company's growth strategy and how this role fits into it?
- How does the cross-functional team collaborate to drive product launches and success?
- What is the company's approach to professional development and growth opportunities for this role?
- How does the company support remote work and ensure a positive work-life balance?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Prepare for the AI-powered 3-step screening process, focusing on your product marketing expertise and experience.
- If selected, be ready for a manual review and potential consideration for other similar opportunities.
- Follow up within 7 days if you have not received feedback.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
