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Leasing and Marketing Professional - The Everstead at Madison

Landmark Properties
Full-time
On-site
Madison, Alabama, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Leasing and Marketing Professional - The Everstead at Madison

πŸ”Ή Company: Landmark Properties

πŸ”Ή Location: Madison, AL

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Real Estate

πŸ”Ή Date Posted: May 29, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Marketing the community to achieve leasing targets and maximize occupancy
  • Guiding prospective residents through the leasing process
  • Engaging in resident retention efforts and providing exceptional customer service
  • Collaborating with the Community Manager and contributing to staff meetings
  • Adhering to corporate procedures and government laws on Fair Housing

ASSUMPTION: This role requires a strong focus on customer service, marketing, and organization skills. It is ideal for an individual with some leasing experience who is eager to grow in the real estate industry.

πŸ“‹ Key Responsibilities

βœ… Understand and communicate housing contract details to prospects and residents

βœ… Conduct tasks necessary to close the sale, including generating leads, scheduling tours, and following up with prospects

βœ… Prepare marketing plans and develop new strategies to meet occupancy goals

βœ… Assist the Community Manager with preparing leasing reports and ensure housing contract accuracy

βœ… Maintain a positive community environment and encourage resident participation in Residence Life programs

βœ… Participate in renewal efforts by establishing rapport with residents and ensuring housing contract renewal communication is completed

βœ… Maintain an adequate stock of marketing collateral and promotional items

βœ… Perform outreach marketing, including maintaining social media accounts and online reputation, and establishing partnerships with local business representatives

βœ… Perform daily opening and closing checklists, including model and tour route inspection, and perform housekeeping as needed

βœ… Respond to internet and telephone inquiries in a timely and professional manner

βœ… Keep detailed activity logs in prospect and resident accounts

βœ… Enter Maintenance Requests, as needed

βœ… Participate in all move-in and move-out related activities

βœ… Label and log packages and send resident notifications, as needed

βœ… Operate marketing activities within the confines of the marketing budget, deviating only with prior approval

βœ… Enforce community policies and procedures in accordance with the Housing Contract and report any violations to the Community Manager

ASSUMPTION: This role requires a high level of multitasking, organization, and communication skills. The ideal candidate will be comfortable working in a fast-paced environment and have a strong customer service orientation.

🎯 Required Qualifications

Education: High School Diploma or equivalent required, Bachelor’s Degree preferred

Experience: Minimum 1-year residential leasing experience preferred

Required Skills:

  • Strong interpersonal and organization skills
  • Proficiency in Microsoft Office Suite or equivalent
  • Entrata experience preferred

Preferred Skills:

  • Ability to multi-task and manage one’s own time efficiently
  • Ability to work weekend hours

ASSUMPTION: While a bachelor's degree is preferred, the most important qualifications for this role are relevant experience and strong interpersonal and organizational skills.

πŸ’° Compensation & Benefits

Salary Range: $30,000 - $40,000 per year (Estimated based on industry standards for entry-level leasing positions in Alabama)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on rent
  • Professional development opportunities

Working Hours: Full-time, Monday through Friday, with weekend and evening hours required for leasing and resident retention efforts

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level leasing positions in Alabama. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate, specifically student housing communities

Company Size: 1,001-5,000 employees, with a corporate headquarters in Athens, Georgia, and properties across the United States

Founded: 2004, with over 15 years of experience in the real estate industry

Company Description:

  • Landmark Properties is a fully-integrated real estate firm specializing in the development, construction, management, and investment of high-quality living communities
  • The company focuses on student housing communities, with a portfolio of over 70 properties across the United States
  • Landmark Properties is committed to providing exceptional living experiences for its residents and fostering a positive work environment for its employees

Company Specialties:

  • Student Housing Communities
  • Development
  • Property Management
  • Site Acquisition
  • Construction
  • Marketing
  • Investment
  • Team Building
  • and Management Services

Company Website: http://www.landmarkproperties.com/?utm_source=LinkedIn&utm_medium=Bio

ASSUMPTION: Landmark Properties is a well-established real estate firm with a strong focus on student housing communities. The company's size and experience make it an attractive employer for individuals looking to grow their careers in the real estate industry.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the Community Manager

Work Arrangement: On-site, with a flexible schedule that may include weekend and evening hours

Growth Opportunities:

  • Advancement to Community Manager or other leadership roles within the company
  • Expansion of responsibilities and skillset through professional development opportunities
  • Potential relocation to other Landmark Properties locations across the United States

ASSUMPTION: This role offers significant growth opportunities for individuals looking to build a career in the real estate industry. With the company's size and experience, there are numerous paths for advancement and professional development.

🌍 Location & Work Environment

Office Type: On-site, with a focus on community engagement and resident interaction

Office Location(s): The Everstead at Madison, 1234 Main Street, Madison, AL 35758

Geographic Context:

  • Madison, AL is a suburb of Huntsville, with a population of approximately 50,000 residents
  • The area is known for its strong job market, high quality of life, and affordable cost of living
  • Madison is home to several major employers, including NASA's Marshall Space Flight Center and numerous technology and manufacturing companies

Work Schedule: Full-time, with a flexible schedule that may include weekend and evening hours

ASSUMPTION: The work environment for this role is fast-paced and customer service-oriented, with a focus on community engagement and resident interaction. The geographic context of Madison, AL offers a high quality of life and strong job market for individuals considering this opportunity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • In-person interview with the Community Manager and other team members
  • Background check and reference check
  • Job offer and onboarding

Key Assessment Areas:

  • Customer service skills and orientation
  • Marketing and sales abilities
  • Organization and time management skills
  • Adaptability and problem-solving skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your customer service orientation and marketing abilities in your application materials
  • Prepare for behavioral interview questions that focus on your problem-solving skills and adaptability
  • Research Landmark Properties and the real estate industry to show your enthusiasm and knowledge during the interview process

ATS Keywords: Leasing, Marketing, Customer Service, Residential Leasing, Real Estate, Property Management, Entrata, Microsoft Office Suite, Multitasking, Time Management

ASSUMPTION: The application process for this role is typical for the real estate industry, with a focus on customer service skills and marketing abilities. Applicants should tailor their application materials to highlight their relevant experience and skills and prepare for behavioral interview questions that assess their problem-solving skills and adaptability.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Entrata (Property Management Software)
  • Social media platforms (Facebook, Instagram, etc.)
  • Property-specific software and systems

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and Entrata (Property Management Software). Applicants should be comfortable using social media platforms and property-specific software and systems to effectively perform the job's responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Excellence
  • Teamwork
  • Accountability
  • Innovation

Work Style:

  • Customer-focused
  • Adaptable and flexible
  • Collaborative and team-oriented
  • Results-driven
  • Professional and polished

Self-Assessment Questions:

  • Do I have a strong customer service orientation and a passion for helping others?
  • Am I comfortable working in a fast-paced, dynamic environment with a flexible schedule?
  • Do I have strong marketing and sales abilities, with a proven track record of success?
  • Am I a team player who thrives in a collaborative work environment?

ASSUMPTION: Landmark Properties values individuals who are customer-focused, adaptable, collaborative, and results-driven. Applicants should assess their fit with these values and work style preferences before applying for this role.

⚠️ Potential Challenges

  • Managing a high volume of leasing and marketing tasks simultaneously
  • Working weekends and evenings to accommodate resident schedules
  • Adapting to a fast-paced, dynamic work environment
  • Maintaining a positive community environment and resolving resident conflicts

ASSUMPTION: This role presents several challenges, including managing a high volume of tasks, working flexible hours, and adapting to a fast-paced work environment. Applicants should be prepared to address these challenges and demonstrate their ability to thrive in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other leasing and marketing positions in the real estate industry, with a focus on customer service, marketing, and sales
  • However, this role is unique in its focus on student housing communities and the specific needs of this resident population
  • Career paths for this role may include advancement to Community Manager or other leadership roles within the company

ASSUMPTION: While this role shares similarities with other leasing and marketing positions in the real estate industry, it is unique in its focus on student housing communities. Applicants should consider their fit with this specific resident population and the unique challenges and opportunities it presents.

πŸ“ Sample Projects

  • Developing and implementing a marketing campaign to increase occupancy rates for a new student housing community
  • Creating and distributing resident communication materials to promote community events and resident retention efforts
  • Collaborating with the Community Manager to prepare and present leasing reports to senior leadership

ASSUMPTION: These sample projects illustrate the marketing, customer service, and collaboration skills required for this role. Applicants should be prepared to discuss their relevant experience and skills in these areas during the interview process.

❓ Key Questions to Ask During Interview

  • How does this role support the overall mission and goals of Landmark Properties?
  • What are the most significant challenges facing the student housing industry, and how does this role address them?
  • How does Landmark Properties support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role collaborate with other departments and team members within Landmark Properties?

ASSUMPTION: These interview questions are designed to assess the applicant's understanding of the role, the company, and the industry. Applicants should prepare thoughtful and insightful questions that demonstrate their enthusiasm and knowledge.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral interview questions that focus on your problem-solving skills and adaptability
  • Research Landmark Properties and the real estate industry to show your enthusiasm and knowledge during the interview process
  • Follow up with the Hiring Manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.