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Leasing & Marketing Manager

The Scion Group
Full-time
On-site
Remote
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Leasing & Marketing Manager

πŸ”Ή Company: The Scion Group

πŸ”Ή Location: Redpoint Columbia, Columbia, South Carolina, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Real Estate

πŸ”Ή Date Posted: June 19, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the Experience Team to deliver exceptional customer service
  • Ensuring compliance with policies and regulations
  • Assisting in property administration and annual turnover processes
  • Coordinating facilities maintenance and capital improvements
  • Driving sales and revenue growth through customer experience initiatives and marketing efforts

ASSUMPTION: This role requires a high level of customer service and sales skills, with a focus on driving revenue growth and maintaining a positive customer-centric culture.

πŸ“‹ Key Responsibilities

βœ… Provide leadership and coaching for Experience Team Member staff performance, fostering a positive and productive team environment

βœ… Assist the General Manager with ensuring all onsite staff are trained and compliant with Fair Housing, safety, and company policies

βœ… Assist with planning and executing successful annual Turnover processes, move-in and move-out processes

βœ… Regularly inspect and report on property curb appeal and overall appearance, coordinate work orders, and maintain a pulse on resident feedback

βœ… Partner with management in planning and executing annual Turnover processes, and assist with customer sales interactions

βœ… Utilize KPIs to report on trends, insights, and proactively address issues, and perform weekly market surveys to identify local marketing opportunities

βœ… Oversee on-campus and in-person marketing events, execute social media and communication strategies, and manage promotional material and property incentives

ASSUMPTION: This role involves a high degree of multitasking, with responsibilities ranging from staff management and customer service to sales, marketing, and property administration.

🎯 Required Qualifications

Education: College graduate preferred

Experience: Minimum of two years of customer service, sales, and/or community management experience, or an equivalent combination

Required Skills:

  • Exceptional interpersonal skills and an all-in work ethic
  • Excellent written and verbal communication skills
  • Proficient in Microsoft Office and Property Management Systems
  • Strong organizational, problem-solving, and analytical skills
  • Ability to handle multiple, complex projects with minimal guidance, prioritize effectively, and meet deadlines
  • Ability to work well independently and as a member of various teams

Preferred Skills:

  • Experience with Entrata (Property Management System), Greenhouse (Applicant Tracking System), Lattice (Performance Management System), Turnable (Electronic Turn board), and social media platforms

ASSUMPTION: While not explicitly stated, experience in the student housing or property management industry would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on industry standards for a Manager-level role in the Real Estate sector with 2-5 years of experience in South Carolina)

Benefits:

  • FLSA Status Exempt
  • Discretionary annual bonus
  • Paid Time Off
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401k Matching
  • Paid Maternal Leave
  • Parental Leave
  • Learning reimbursement opportunities

Working Hours: Full-time, with the potential for up to six days per week during peak times

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate, specifically focused on student housing and property management

Company Size: 1,001-5,000 employees, which means a mid-sized to large organization with established processes and a structured hierarchy

Founded: 1999, with over 25 years of experience in the industry

Company Description:

  • Largest owner/operator of off-campus student housing communities globally, with over 94,000 beds in 144 communities serving 82 college and university markets across 35 U.S. states
  • Over $10 billion of assets under management
  • Acts as an independent advisor to colleges and universities, foundations, and private-sector providers, with experience in more than 300 campus markets

Company Specialties:

  • Student Housing
  • Property Management
  • Consulting Services

Company Website: http://www.thesciongroup.com

ASSUMPTION: The Scion Group has a strong presence in the student housing industry and is well-established, offering opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Managerial, with the potential for growth into a leadership role

Reporting Structure: Reports directly to the General Manager, with oversight of the Experience Team

Work Arrangement: On-site, with the potential for up to six days per week during peak times

Growth Opportunities:

  • Potential for advancement within the company, such as becoming a General Manager or taking on a leadership role within the Experience Team
  • Opportunities to gain experience in various aspects of property management, sales, and marketing
  • Chance to work with a diverse team and gain exposure to different perspectives and skills

ASSUMPTION: This role offers opportunities for professional growth and development within the company and the industry.

🌍 Location & Work Environment

Office Type: On-site, with the potential for up to six days per week during peak times

Office Location(s): Redpoint Columbia, Columbia, South Carolina, United States

Geographic Context:

  • Columbia, South Carolina, is the state capital and the second-largest city in the state, with a population of over 130,000
  • The city is home to several colleges and universities, including the University of South Carolina, making it an ideal location for student housing
  • The area offers a mix of urban and suburban living, with a variety of cultural, recreational, and entertainment options

Work Schedule: Full-time, with the potential for up to six days per week during peak times

ASSUMPTION: The on-site work arrangement and potential for up to six days per week during peak times may require flexibility and adaptability from the candidate.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with key stakeholders
  • Background check and reference check

Key Assessment Areas:

  • Customer service and sales skills
  • Leadership and management abilities
  • Problem-solving and analytical skills
  • Adaptability and flexibility

Application Tips:

  • Highlight relevant experience in customer service, sales, and community management
  • Demonstrate strong communication and interpersonal skills in your resume and cover letter
  • Showcase your ability to manage multiple projects and prioritize tasks effectively
  • Tailor your application to emphasize your fit with the company's customer-centric culture

ATS Keywords: Customer Service, Sales, Community Management, Property Management, Marketing, Leadership, Management, Customer Experience, KPIs, Turnover, Facilities Maintenance, Capital Improvements

ASSUMPTION: The application process may vary depending on the specific needs of the company and the role.

πŸ› οΈ Tools & Technologies

  • Entrata (Property Management System)
  • Greenhouse (Applicant Tracking System)
  • Lattice (Performance Management System)
  • Turnable (Electronic Turn board)
  • Microsoft Office
  • Social Media Platforms (Instagram, Tik Tok, Facebook)

ASSUMPTION: Familiarity with these tools and technologies may be beneficial but is not always required for the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric mindset
  • Exceptional written and verbal communication
  • Brand awareness
  • Marketing and leasing
  • Keen organization and prioritization skills
  • 1+ years’ experience working in customer service

Work Style:

  • Highly collaborative and team-oriented
  • Adaptable and flexible, with the ability to manage multiple projects and prioritize tasks effectively
  • Strong problem-solving and analytical skills

Self-Assessment Questions:

  • Do you have a proven track record of success in customer service, sales, and/or community management?
  • Are you able to work effectively in a fast-paced, dynamic environment with a high degree of multitasking?
  • Do you possess strong leadership and management skills, with the ability to coach and mentor team members?

ASSUMPTION: The Scion Group values a customer-centric mindset, strong communication skills, and a high degree of adaptability and flexibility in its employees.

⚠️ Potential Challenges

  • Managing a high volume of customer interactions and sales transactions
  • Balancing multiple responsibilities, including staff management, property administration, and marketing efforts
  • Adapting to a fast-paced, dynamic work environment with a high degree of multitasking
  • Working up to six days per week during peak times

ASSUMPTION: These challenges may require strong time management, organizational, and prioritization skills, as well as the ability to work effectively in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Manager-level roles in the Real Estate industry, this position places a greater emphasis on customer service, sales, and marketing efforts
  • Unlike other roles in the industry, this position requires a high degree of multitasking and the ability to balance multiple responsibilities
  • Career progression in this role may involve taking on additional responsibilities or moving into a leadership role within the company

ASSUMPTION: This role offers unique opportunities for career growth and development within the company and the industry.

πŸ“ Sample Projects

  • Developing and implementing a customer experience initiative to drive revenue growth and improve customer satisfaction
  • Coordinating a successful annual turnover process, including planning, execution, and follow-up
  • Analyzing KPIs to identify trends, insights, and proactively address issues to improve sales performance

ASSUMPTION: These sample projects demonstrate the high degree of multitasking, problem-solving, and analytical skills required for this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the company's long-term goals and growth plans?
  • What opportunities are there for professional development and career advancement within the company?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?

ASSUMPTION: These questions demonstrate a strong interest in the role and the company, as well as a desire to understand the expectations and opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in customer service, sales, and community management
  • Prepare examples of your ability to manage multiple projects and prioritize tasks effectively
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.