🔹 Job Title: Licensed Merchandise Retail Marketing Manager
🔹 Company: PlayStation Global
🔹 Location: San Mateo, California, United States
🔹 Job Type: On-site
🔹 Category: 🏪 Trade Marketing
🔹 Date Posted: Wed Apr 02 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid
Key aspects of this role include:
ASSUMPTION: The role likely involves strategic oversight and creative leadership in marketing licensed merchandise, given the emphasis on collaboration and campaign management.
✅ Drive the marketing of PlayStation branded licensed merchandise internationally.
✅ Collaborate with the Director, Integrated Marketing, and other internal teams.
✅ Develop processes and channel strategies for execution.
✅ Manage partner relationships to ensure successful execution of programs.
✅ Coordinate analytics to shape go-to-market strategies.
✅ Support development of powerful brand selling stories.
✅ Lead campaign planning, execution, and evaluation.
ASSUMPTION: Responsibilities may include additional duties such as budget management and vendor negotiations, which are common at this management level.
Education: Bachelor's Degree required, Master’s Degree a plus
Experience: Solid experience in an omni-channel marketing environment
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates may also benefit from experience in global brand management due to the international focus of the role.
Salary Range: $123,700 – $185,500 USD
Benefits:
Working Hours: 40 hours, with details on flexibility not specified
ASSUMPTION: Compensation likely varies based on location and personal qualifications, aligning with competitive benchmarking data.
Industry: Entertainment Providers
Company Size: 10,001+ employees, implying a wide network and numerous career advancement opportunities
Founded: Date not specified, but part of Sony Corporation, founded in 1946
Company Description:
Company Specialties:
Company Website: http://www.sonyinteractive.com
ASSUMPTION: Company may focus heavily on technological advancements in gaming, benefiting employees interested in cutting-edge innovation.
Career Level: Mid to Senior level, requiring seasoned expertise in marketing
Reporting Structure: Likely reports to senior marketing leadership
Work Arrangement: Hybrid, involving both onsite presence and remote work
Growth Opportunities:
ASSUMPTION: Role offers significant growth in strategic leadership capabilities through complex project management.
Office Type: Likely a modern, tech-oriented environment
Office Location(s): 2207 Bridgepointe Pkwy, San Mateo, California 94404, US
Geographic Context:
Work Schedule: Full-time, with possible requirements for flexible hours due to global interactions
ASSUMPTION: The work environment may offer high-energy dynamics typical of the entertainment technology industry.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Project Management, Retail Marketing, Data Analysis, Campaign Management
ASSUMPTION: The application process is likely competitive, favoring candidates with strong presentation narratives and digital portfolios.
ASSUMPTION: Candidates may be expected to have proficiency in standard marketing suite tools and analytics software.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: A successful candidate may resonate deeply with PlayStation's excitement for creativity and innovation in storytelling.
ASSUMPTION: The role's challenges may be intensified by rapid technological advancements and the dynamic nature of global markets.
ASSUMPTION: Comparatively, PlayStation roles might offer more influence over brand development due to its leading market position.
ASSUMPTION: Projects could likely extend brand storytelling through innovative marketing strategies and collaborations.
ASSUMPTION: Inquiring about specific challenges could reveal deeper insights into the operational dynamics and expectations.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.