Lider de marketing - req193467- Permanente

📌 Core Information

🔹 Job Title: Líder de Marketing

🔹 Company: ManpowerGroup Argentina

🔹 Location: Corrientes, Corrientes, AR 3400

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: May 19, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site with hybrid work arrangement (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing digital and traditional marketing strategies
• Leading advertising campaigns and brand positioning
• Coordinating and supervising the marketing team
• Analyzing performance metrics and market reports

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and proficiency in digital marketing tools.

📋 Key Responsibilities

✅ Design, implement, and monitor digital and traditional marketing strategies

✅ Lead advertising campaigns and brand positioning

✅ Coordinate and supervise the marketing team

✅ Analyze performance metrics and market reports

✅ Develop internal and external communication strategies

✅ Manage external vendors, media, and agencies

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: University degree in Marketing, Communication, Publicity, or related fields

Experience: Minimum 3 years in similar positions, leading marketing teams

Required Skills:

• Excellent leadership, planning, and communication skills
• Advanced analytical and decision-making skills
• Proficient in digital marketing tools (preferably Canva, Meta Ads, Google Ads)

Preferred Skills:

• Bilingual or multilingual skills (Spanish and English)

ASSUMPTION: Candidates with experience in both digital and traditional marketing strategies will be preferred.

💰 Compensation & Benefits

Salary Range: ARS 120,000 - 180,000 per month (based on experience and market standards)

Benefits:

• Health insurance
• Retirement plan
• Training and development opportunities

Working Hours: Monday to Friday, 8:00 AM - 5:00 PM, and Saturdays in the morning (hybrid work arrangement)

ASSUMPTION: The salary range is estimated based on market standards for marketing leadership roles in Argentina.

📌 Applicant Insights

🔍 Company Context

Industry: Human Resources Services, with a focus on recruitment and staffing solutions

Company Size: Medium-sized company with 5,001-10,000 employees globally

Founded: 1965, with a strong presence in Argentina

Company Description:

• Connects talent with the needs of clients
• Specializes in recruitment and temporary staffing
• Promotes a diverse and inclusive work culture

Company Specialties:

• Consulting in Human Resources
• Temporary staffing
• Executive search and selection

Company Website: http://www.manpower.com.ar/wps/portal/empleo/Home/global

ASSUMPTION: ManpowerGroup Argentina is part of a global organization with a strong presence in Argentina and other Latin American countries.

📊 Role Analysis

Career Level: Mid-level marketing professional with leadership responsibilities

Reporting Structure: Reports directly to the Marketing Director

Work Arrangement: Hybrid work arrangement with 3 office days per week

Growth Opportunities:

• Potential advancement to Marketing Director or similar roles
• Expansion of leadership and management skills
• Opportunities to work on diverse marketing campaigns

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing field.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Corrientes Capital

Geographic Context:

• Corrientes is located in the northeast of Argentina
• Known for its cultural and historical attractions
• Offers a moderate climate with warm summers and mild winters

Work Schedule: Monday to Friday, 8:00 AM - 5:00 PM, and Saturdays in the morning (hybrid work arrangement)

ASSUMPTION: The hybrid work arrangement allows for a better work-life balance while still fostering a collaborative work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the Marketing Director

Key Assessment Areas:

• Marketing strategy and planning
• Leadership and team management skills
• Analytical and problem-solving abilities
• Adaptability to a hybrid work environment

Application Tips:

• Highlight relevant marketing experience and achievements
• Tailor your resume and cover letter to emphasize leadership and strategic skills
• Prepare examples of successful marketing campaigns you've led
• Follow up with the hiring manager after the interview to express your interest in the role

ATS Keywords: Marketing strategy, leadership, team management, digital marketing, advertising campaigns, brand positioning, performance metrics, market reports, internal communication, external communication, vendor management

ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant keywords from the job description to increase their chances of being selected for an interview.

🛠️ Tools & Technologies

• Canva
• Meta Ads
• Google Ads
• Microsoft Office Suite
• CRM software (e.g., Salesforce, HubSpot)

ASSUMPTION: Candidates should be proficient in using digital marketing tools and platforms to create and execute effective marketing campaigns.

👔 Cultural Fit Considerations

Company Values:

• Connecting talent with client needs
• Promoting diversity and inclusion
• Fostering a collaborative work environment

Work Style:

• Results-driven and proactive
• Adaptable and open to change
• Strong communication and teamwork skills

Self-Assessment Questions:

• Do you have experience leading marketing teams and driving results?
• Are you comfortable working in a hybrid work environment?
• Do you thrive in a collaborative and inclusive work culture?

ASSUMPTION: Candidates who align with ManpowerGroup Argentina's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

• Managing a team with diverse skills and backgrounds
• Adapting to a hybrid work environment
• Balancing multiple marketing campaigns and priorities
• Meeting tight deadlines and performance expectations

ASSUMPTION: Successful candidates will be able to overcome these challenges by leveraging their leadership skills, adaptability, and strong communication abilities.

📈 Similar Roles Comparison

• This role differs from other marketing leadership positions in its focus on both digital and traditional marketing strategies
• Marketing professionals in Argentina may face unique challenges and opportunities in the local market
• Career progression in this role could lead to senior marketing management or director positions

ASSUMPTION: Applicants should research the local marketing industry and consider how this role aligns with their career goals and aspirations.

📝 Sample Projects

• Developing and implementing a successful social media marketing campaign
• Conducting market research and analyzing consumer behavior to inform marketing strategies
• Coordinating and executing a large-scale advertising campaign across multiple channels

ASSUMPTION: Applicants should be prepared to discuss specific examples of their marketing experience and achievements during the interview process.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What are the most significant challenges facing the marketing team currently?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance in a hybrid work environment?

ASSUMPTION: Applicants should ask thoughtful and insightful questions to demonstrate their interest in the role and their understanding of the company's goals and objectives.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your leadership and strategic skills
• Prepare examples of successful marketing campaigns you've led
• Follow up with the hiring manager after the interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.