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Local Growth Manager (Africa)

Binance
Full-time
On-site
Port Louis, Port Louis, Mauritius
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Local Growth Manager (Africa)

πŸ”Ή Company: Binance

πŸ”Ή Location: Africa (South Africa, Morocco, Mauritius, Seychelles)

πŸ”Ή Job Type: Full-time: Remote

πŸ”Ή Category: Financial Services

πŸ”Ή Date Posted: 2025-04-17

πŸ”Ή Experience Level: 5+ years

πŸ”Ή Remote Status: Remote (Africa)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing Binance's P2P business in Africa, including local operations and product localisation
  • Building and maintaining relationships with local partners, regulators, and communities
  • Developing and implementing go-to-market strategies to boost P2P volume growth
  • Gathering local user feedback and competitor insights to optimise service offerings
  • Exploring partnership opportunities with local P2P partners, blockchain communities, and associations

ASSUMPTION: This role requires a deep understanding of the African market, local communities, and the crypto space. It also demands strong communication skills and the ability to navigate complex regulatory environments.

πŸ“‹ Key Responsibilities

βœ… Set-up, sustain, and manage the Africa P2P business, including local operations, product localisation, and regulatory matters

βœ… Collect local users' and communities' feedback, and competitors' insights to optimise service offerings

βœ… Explore collaboration opportunities with local P2P partners, blockchain/crypto communities, associations, and other relevant stakeholders

βœ… Design and implement go-to-market strategies to boost P2P volume growth, facilitate content building, and promotion strategies

βœ… Maintain strong relationships with regulators, banks, payment partners, and other relevant parties

βœ… Maintain up-to-date knowledge of current regulations to provide strategic advice

ASSUMPTION: This role requires a proactive and strategic mindset, with the ability to balance multiple priorities and work independently.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Finance, or a related field (or equivalent experience)

Experience: 5+ years of proven success in a similar role within BD or Business Growth at a blockchain/crypto company, financial institution, or bank in Africa

Required Skills:

  • Deep understanding of local communities and the crypto space in Africa
  • Fluency in English and African languages (both spoken and written)
  • Strong communication, interpersonal, and stakeholder management skills
  • Proven ability to develop and execute successful go-to-market strategies
  • Experience working with regulators and understanding regulatory environments

Preferred Skills:

  • Experience in the P2P or blockchain industry
  • Familiarity with Binance and its products

ASSUMPTION: Candidates with experience in the P2P or blockchain industry and familiarity with Binance will have a competitive advantage.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $150,000 per year (based on experience and location)

Benefits:

  • Competitive salary and company benefits
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Working Hours: Full-time (40 hours per week, flexible hours)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Africa. The work-from-home arrangement may vary depending on the specific needs of the business team.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Binance is a leading global blockchain ecosystem and digital asset exchange, trusted by over 250 million people in 100+ countries.

Company Size: Binance has 1,001-5,000 employees, providing a large and dynamic work environment.

Founded: Binance was founded in 2017 and has since grown to become the world's leading blockchain ecosystem and digital asset exchange.

Company Description:

  • Binance offers a wide range of digital-asset products, including trading and finance, education, research, payments, institutional services, Web3 features, and more.
  • Binance is committed to building an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
  • Binance is dedicated to increasing the freedom of money for users and features an unmatched portfolio of crypto products and offerings.

Company Specialties:

  • Digital Assets Exchange
  • Blockchain
  • Cryptocurrency Exchange
  • Bitcoin
  • Fintech
  • Ethereum
  • DLT
  • Exchange
  • Cryptocurrency
  • Altcoins
  • Cryptocurrency Information
  • Trading Platform
  • and Finance

Company Website: https://www.binance.com/

ASSUMPTION: Binance's large user base and extensive product offerings provide ample opportunities for growth and innovation.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring significant experience and expertise in business development and the crypto industry.

Reporting Structure: The Local Growth Manager (Africa) will report directly to the Global P2P Business Development Manager.

Work Arrangement: This role is full-time and remote, with a flexible work-from-home arrangement.

Growth Opportunities:

  • Potential career progression within Binance's global P2P business development team
  • Opportunities to work on high-impact projects and collaborate with cross-functional teams
  • Access to professional development resources and training

ASSUMPTION: Binance's rapid growth and expansion provide numerous opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Remote (work-from-home)

Office Location(s): Africa (South Africa, Morocco, Mauritius, Seychelles)

Geographic Context:

  • Africa is a diverse continent with unique cultural, economic, and regulatory landscapes
  • This role requires frequent travel to and within Africa to build relationships and understand local markets
  • The remote work environment allows for flexibility and work-life balance

Work Schedule: Full-time (40 hours per week, flexible hours)

ASSUMPTION: The remote work environment and flexible hours allow for a better work-life balance, while frequent travel is necessary to build and maintain strong relationships with local stakeholders.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Technical assessment (if applicable)
  • Final round interview with the hiring manager

Key Assessment Areas:

  • Cultural fit and alignment with Binance's values
  • Understanding of the African market and local communities
  • Communication and interpersonal skills
  • Problem-solving and strategic thinking

Application Tips:

  • Highlight your experience and achievements in business development and the crypto industry in Africa
  • Tailor your resume and cover letter to emphasize your understanding of the African market and local communities
  • Prepare for behavioral and situational interview questions that assess your problem-solving and strategic thinking skills

ATS Keywords: Business Development, P2P, Africa, Local Operations, Product Localisation, Regulatory Matters, Partnership Development, Market Strategy, Relationship Management, Feedback Collection, Crypto Knowledge, Fluency in English, Fluency in African Languages

ASSUMPTION: Binance's application process is designed to assess candidates' cultural fit, understanding of the African market, and problem-solving skills.

πŸ› οΈ Tools & Technologies

  • Binance's proprietary tools and platforms
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Binance provides its employees with the necessary tools and technologies to perform their jobs effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • User-centric
  • Pioneering
  • Global
  • Inclusive
  • Resilient

Work Style:

  • Remote and flexible work environment
  • Collaborative and cross-functional teamwork
  • Results-driven and data-informed decision-making

Self-Assessment Questions:

  • Do you have a deep understanding of the African market and local communities?
  • Are you fluent in English and African languages (both spoken and written)?
  • Are you comfortable working remotely and collaborating with cross-functional teams?
  • Do you have strong communication, interpersonal, and stakeholder management skills?

ASSUMPTION: Binance values employees who are user-centric, pioneering, global, inclusive, and resilient, and who can thrive in a remote and flexible work environment.

⚠️ Potential Challenges

  • Navigating diverse and complex regulatory environments across Africa
  • Building and maintaining strong relationships with local partners, regulators, and communities
  • Managing time zones and coordinating with remote teams
  • Keeping up with the fast-paced and ever-evolving crypto industry

ASSUMPTION: This role presents unique challenges that require strong communication, interpersonal, and stakeholder management skills, as well as the ability to navigate complex regulatory environments.

πŸ“ˆ Similar Roles Comparison

  • This role is unique to Binance, focusing on the African market and P2P business development
  • Similar roles in other companies may focus on different regions or product offerings
  • Career paths in business development and the crypto industry can vary depending on the company and role

ASSUMPTION: This role is unique to Binance and the African market, offering a unique opportunity to grow and develop within the company.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new P2P product in Africa
  • Building and maintaining relationships with local regulators and payment partners
  • Gathering and analyzing local user feedback to optimize service offerings

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

  • How does Binance support its employees' professional development and growth?
  • What are the key priorities for this role in the first 90 days?
  • How does Binance navigate the diverse and complex regulatory environments across Africa?
  • What are the most challenging aspects of this role, and how has the previous incumbent addressed them?
  • How does Binance foster a user-centric and inclusive work environment?

ASSUMPTION: These interview questions help assess Binance's commitment to employee growth, the challenges and priorities of the role, and the company's approach to navigating complex regulatory environments and fostering an inclusive work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience and understanding of the African market and local communities
  • Prepare for behavioral and situational interview questions that assess your problem-solving and strategic thinking skills
  • Follow up with Binance's HR team within 7 days after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.