📌 Core Information
🔹 Job Title: Local Marketing Assistant
🔹 Company: Screwfix
🔹 Location: Somerset-Yeovil, UK
🔹 Job Type: Full-Time
🔹 Category: Retail
🔹 Date Posted: July 8, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: Hybrid (Head Office + Flexible Hours)
🚀 Job Overview
Key aspects of this role include:
- Supporting the planning and execution of in-store campaigns, new store openings, and store support programmes
- Maintaining and managing data for campaigns and events
- Briefing artwork teams and proofing artwork
- Collaborating with creative and local media teams
- Measuring campaign success and monitoring performance
- Contributing to the wider store team's multiskill development
ASSUMPTION: This role requires a proactive, organized individual with strong communication skills to thrive in a fast-paced, collaborative environment.
📋 Key Responsibilities
✅ Supporting the planning and execution of new store opening programme and our store support programme
✅ Maintaining the data required to deliver each campaign and event, collaborating with other teams to keep data up to date
✅ Delivering effective briefs to the artwork teams to produce the right content and pricing, ensuring local activity is customised
✅ Taking shared responsibility to ensure artwork is effectively proofed before going to print
✅ Supporting the delivery of marketing plans to support our new store opening programme, including collaborating with creative and local media
✅ Measuring the success of the activity and monitoring if any action is required by working with other teams to ensure regular reporting of store support programme impact of local marketing activity
✅ Contributing to the wider store team ensuring all colleagues are multiskilled and can adapt to marketing demand
ASSUMPTION: This role involves a mix of strategic planning, data management, and creative collaboration, requiring strong organizational and communication skills.
🎯 Required Qualifications
Education: No specific degree required, but relevant coursework or projects would be beneficial
Experience: Previous experience in retail, marketing, or commercial roles is beneficial but not essential
Required Skills:
- Understanding of the retail environment and retail operations
- Highly organised, with the ability to prioritise multiple demands
- Strong stakeholder management with the function and beyond, particularly retail
- A good understanding of the local media environment
- Able to identify what needs to be done and doesn’t wait for instruction to make the right thing happen
- Able to engage effectively with peers
- A strong communicator – able to clearly articulate priorities and elevate identified efficiencies
Preferred Skills:
- Previous experience in retail, marketing, or commercial roles
ASSUMPTION: Candidates should have a strong work ethic, be proactive, and possess excellent communication and organisational skills to excel in this role.
💰 Compensation & Benefits
Salary Range: £18,000 - £22,000 per annum (AI-estimated, based on industry standards for entry-level marketing roles in the UK)
Benefits:
- Health Support: Employee assistant programme, access to wellness resources, discounted cash health plans, and gym memberships
- Financial Wellbeing: Flexible pay, savings, and financial coaching through Wagestream, up to 14% employer pension contributions, and life cover of up to 4 x salary
- Everyday Perks: 20% staff discount at Screwfix and B&Q, discounts at hundreds of retailers via Hapi app, and Cycle to Work scheme
- Opportunities to Grow: Access to training, career growth, and support networks
Working Hours: 40 hours per week, with flexible hours and hybrid working arrangement
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in the UK. Actual salary may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Hardware & DIY)
Company Size: Large (Over 10,000 employees)
Founded: 1979 (As Kingfisher plc, Screwfix was launched in 1999)
Company Description:
- Screwfix is a UK-based retailer specialising in hardware, home improvement, and DIY products
- Part of the Kingfisher plc group, which also includes B&Q
- Operates over 600 stores across the UK and Europe
Company Specialties:
- Hardware & DIY products
- Home improvement & garden supplies
- Trade & retail customer service
Company Website: www.screwfix.com
ASSUMPTION: Screwfix is a well-established retailer with a strong presence in the UK, offering opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: This role reports directly to the Local Marketing Manager
Work Arrangement: Hybrid (Head Office + Flexible Hours)
Growth Opportunities:
- Progression within the marketing department
- Expansion into other areas of the business, such as retail management or merchandising
- Potential international opportunities within the Kingfisher plc group
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department and the wider business.
🌍 Location & Work Environment
Office Type: Head Office (Trade House, Mead Avenue, Yeovil, Somerset, BA22 8RT)
Office Location(s): Yeovil, Somerset
Geographic Context:
- Yeovil is a town in Somerset, South West England
- Known for its historical and cultural attractions, as well as its proximity to the countryside
- Offers a mix of urban and rural living, with easy access to both city amenities and outdoor recreation
Work Schedule: Flexible hours, with a mix of on-site and remote work
ASSUMPTION: The hybrid working arrangement offers a good balance between on-site collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application and CV screening
- Phone or video screening
- Face-to-face interview at the Head Office
- Final interview with the hiring manager
Key Assessment Areas:
- Retail and marketing knowledge
- Organisational and communication skills
- Problem-solving and adaptability
- Cultural fit and alignment with company values
Application Tips:
- Tailor your CV and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the retail environment and local marketing
- Showcase your proactive approach and ability to work collaboratively
ATS Keywords: Retail, Marketing, Local Marketing, Campaign Planning, Data Management, Artwork, Stakeholder Management, Communication, Organisation, Proactive, Adaptability
ASSUMPTION: The interview process is designed to assess candidates' skills, experiences, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
- Marketing automation and analytics tools (e.g., Google Analytics, Hootsuite)
ASSUMPTION: Familiarity with relevant tools and technologies is beneficial but not always required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Passionate about customers
- Committed to delivering excellence
- Work together as one team
Work Style:
- Collaborative and supportive team environment
- Fast-paced and dynamic work culture
- Focus on continuous improvement and innovation
Self-Assessment Questions:
- Do you have a passion for delivering excellent customer service?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you embrace continuous learning and improvement?
ASSUMPTION: Candidates who align with Screwfix's company values and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple demands and priorities in a fast-paced environment
- Collaborating effectively with various internal teams and stakeholders
- Adapting to changes in marketing strategies and priorities
- Balancing on-site and remote work in a hybrid working arrangement
ASSUMPTION: These challenges can be overcome with strong organisational skills, effective communication, and a proactive approach.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position focuses more on local and in-store marketing, rather than digital or brand marketing
- In the retail industry, this role is unique in its focus on local marketing and new store openings
- Career progression may involve moving into other marketing specialisms or expanding into retail management or merchandising
ASSUMPTION: This role offers a unique blend of marketing and retail experience, with opportunities for career growth and development.
📝 Sample Projects
- Planning and executing a new store opening campaign, including local marketing activities and event management
- Managing data for a store support programme, ensuring accurate and up-to-date information for campaign delivery
- Briefing artwork teams and proofing artwork for local marketing materials, ensuring brand consistency and customisation
ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks involved in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role collaborate with other marketing teams and departments?
- What opportunities are there for professional development and growth within the marketing department?
- How does the hybrid working arrangement support work-life balance?
- What are the most challenging aspects of this role, and how can they be effectively managed?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching Screwfix and the retail industry, and practicing common interview questions
- Follow up with the hiring manager after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
