📌 Core Information
🔹 Job Title: Loyalty & Partnerships Executive
🔹 Company: IHG Hotels & Resorts
🔹 Location: Windsor, United Kingdom
🔹 Job Type: Full time, Hybrid (3 office days per week)
🔹 Category: Hospitality, Marketing
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Supporting the planning and delivery of marketing campaigns and partnerships across Europe
- Collaborating with cross-functional teams to bring strategic marketing initiatives to life
- Acting as a regional lead for global campaign adaptation and ensuring market relevance
- Analyzing campaign data and providing performance reporting and insights
- Managing assigned marketing budget lines and providing day-to-day marketing support to regional hotels
ASSUMPTION: This role involves a high level of collaboration and cross-functional teamwork, requiring strong communication and organizational skills. It also demands a proactive and results-driven mindset to manage multiple projects and deadlines.
📋 Key Responsibilities
✅ Contribute to the development of loyalty and partnership campaign strategies, supporting execution from concept through to post-campaign performance analysis
✅ Deliver marketing campaigns, promotions, and member communications tailored to local market needs and aligned with global brand guidelines
✅ Support the activation and optimization of regional partnerships to ensure measurable value
✅ Collaborate with creative agencies, internal stakeholders, and hotel teams to deliver seamless campaign execution
✅ Act as a regional lead for global campaign adaptation, ensuring transcreated content is market-relevant and brand-aligned
✅ Analyze campaign data and provide performance reporting and insights
✅ Provide day-to-day marketing support to regional IHG hotels and respond to marketing-related queries
✅ Track and manage assigned marketing budget lines, including estimates, invoice coding, and reconciliation
✅ Support the manager with other marketing initiatives as needed
ASSUMPTION: This role requires a strong understanding of marketing principles, campaign execution, and data analysis. Familiarity with hotel systems and global brand strategy is beneficial.
🎯 Required Qualifications
Education: A degree or equivalent in Marketing, Communications, Brand Management, or a related field
Experience: Experience within a corporate marketing environment, ideally with exposure to loyalty marketing, campaign execution, and/or global brand strategy
Required Skills:
- Excellent verbal and written communication skills, with fluency in English
- Strong problem-solving abilities and a proactive, results-driven mindset
- Excellent organisational and time management skills
- Proficiency in Microsoft Office (Excel, Word, PowerPoint); knowledge of hotel systems is beneficial
Preferred Skills:
- Experience with hotel systems
- Fluency in additional languages
ASSUMPTION: Candidates with relevant marketing experience and a strong educational background in a related field will be well-suited for this role. Familiarity with hotel systems and additional languages can provide a competitive edge.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (AI-estimated, based on market research and company size)
Benefits:
- Competitive benefits package
- Discounted hotel stays and food & beverage discounts
- Employee assistance program
- Learning and development opportunities
Working Hours: Full-time, 40 hours per week, with flexible working arrangements available
ASSUMPTION: The salary range is estimated based on market research and company size. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality. IHG Hotels & Resorts is one of the world’s leading hotel companies, with a purpose to provide True Hospitality for Good.
Company Size: 10,001+ employees. As a large organization, IHG offers extensive resources and opportunities for career growth and development.
Founded: 2003. IHG was founded in 2003 and has since grown to become a global hospitality leader with a family of 19 hotel brands and over 6,300 open hotels in more than 100 countries.
Company Description:
- IHG Hotels & Resorts is a global hospitality company with a portfolio of 19 hotel brands, including Six Senses, Regent, InterContinental, Vignette Collection, Kimpton, Hotel Indigo, voco, HUALUXE, Crowne Plaza, EVEN, Holiday Inn, Garner, avid, Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites, Iberostar Beachfront Resorts, and IHG One Rewards, one of the world's largest hotel loyalty programmes.
- IHG has over 6,300 open hotels in more than 100 countries and a development pipeline of over 2,000 properties. The company employs approximately 345,000 people across its hotels and corporate offices globally.
- IHG is committed to providing True Hospitality for Good, with a focus on sustainability, diversity, and inclusion.
Company Specialties:
- Hotels
- Resorts
- Hospitality
- and Food & Beverage
Company Website: http://www.ihgplc.com
ASSUMPTION: IHG Hotels & Resorts is a large, global hospitality company with a diverse portfolio of hotel brands. This role is based at the company's global headquarters in Windsor, United Kingdom.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in corporate marketing, looking to advance their careers in loyalty and partnership marketing.
Reporting Structure: The Loyalty & Partnerships Executive will report directly to the Loyalty & Partnership Campaign Marketing Manager (Europe).
Work Arrangement: Hybrid. This role requires working on-site at the Windsor headquarters for 3 days per week, with the remaining 2 days working remotely.
Growth Opportunities:
- Progression to a senior marketing role within the Loyalty & Partnerships team
- Expansion into other marketing disciplines or global roles within IHG
- Development of leadership and management skills through mentoring and training programs
ASSUMPTION: This role offers opportunities for career growth and development within IHG's marketing department and the broader hospitality industry.
🌍 Location & Work Environment
Office Type: Corporate headquarters. The role is based at IHG's global headquarters in Windsor, United Kingdom.
Office Location(s): Windsor, United Kingdom
Geographic Context:
- Windsor is a historic town located in the Royal Borough of Windsor and Maidenhead, Berkshire, England. It is situated on the River Thames, approximately 21 miles west of central London.
- The town is known for its royal connections, including Windsor Castle, the oldest and largest occupied castle in the world. Windsor also offers a range of cultural attractions, shopping, and dining options.
- Windsor has excellent transport links, with easy access to London by train, car, or bus. It is also close to Heathrow Airport.
Work Schedule: Full-time, 40 hours per week, with flexible working arrangements available
ASSUMPTION: Windsor offers a pleasant work environment with a mix of historic and modern amenities, as well as excellent transport links to London and other major cities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-person or video interview with the hiring manager and a panel of stakeholders
- Final round interview with the senior leadership team
Key Assessment Areas:
- Marketing expertise and campaign execution skills
- Communication and interpersonal skills
- Problem-solving abilities and analytical thinking
- Cultural fit and alignment with IHG's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of IHG's business and the role's requirements in your application materials
- Prepare for behavioral and situational interview questions that focus on your marketing experience and problem-solving skills
- Research IHG's company culture and values to ensure a strong cultural fit
ATS Keywords: Marketing, Campaign Execution, Loyalty Marketing, Brand Management, Communication Skills, Problem-Solving, Organisational Skills, Time Management, Microsoft Office, Data Analysis, Collaboration, Performance Reporting, Budget Management, Creative Collaboration, Market Analysis
ASSUMPTION: IHG's application process is designed to assess candidates' marketing expertise, communication skills, and cultural fit. Successful applicants will demonstrate a strong understanding of marketing principles and a proactive, results-driven mindset.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Hotel systems (e.g., IHG's proprietary systems)
- Marketing automation and analytics tools (e.g., CRM, marketing analytics platforms)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with Microsoft Office Suite and hotel systems is required for this role. Experience with marketing automation and analytics tools, as well as project management tools, is beneficial.
👔 Cultural Fit Considerations
Company Values:
- True Hospitality
- One IHG
- Responsible Business
- Community Spirit
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and resilient
Self-Assessment Questions:
- Do you have experience working in a collaborative, team-oriented environment?
- Are you proactive and results-driven, with a strong ability to manage multiple projects and deadlines?
- Are you adaptable and resilient, with the ability to thrive in a dynamic work environment?
ASSUMPTION: IHG values a diverse and inclusive work environment, with a strong focus on collaboration, results-driven performance, and adaptability. Successful applicants will demonstrate a strong cultural fit with these values.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced, dynamic work environment
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to changes in marketing strategies and campaign priorities
- Working in a large, global organization with a diverse portfolio of hotel brands
ASSUMPTION: This role presents both opportunities and challenges, requiring strong organizational skills, adaptability, and the ability to thrive in a dynamic work environment.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on loyalty and partnership marketing, requiring a strong understanding of these disciplines
- IHG's global presence and diverse portfolio of hotel brands offer unique opportunities for career growth and development within the hospitality industry
- This role is suitable for candidates with 2-5 years of experience in corporate marketing, looking to advance their careers in loyalty and partnership marketing
ASSUMPTION: This role offers unique opportunities for career growth and development within the hospitality industry, with a focus on loyalty and partnership marketing.
📝 Sample Projects
- Developing and executing a regional marketing campaign to drive loyalty program engagement and membership growth
- Activating and optimizing regional partnerships to ensure measurable value and return on investment
- Analyzing campaign data and providing performance reporting and insights to inform future marketing strategies
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, focusing on campaign development, execution, and analysis.
❓ Key Questions to Ask During Interview
- Can you describe the typical marketing campaign lifecycle and my role in supporting its development and execution?
- How does this role collaborate with other marketing teams and stakeholders within IHG?
- What are the key priorities for this role in the first 90 days?
- How does IHG support the growth and development of its marketing professionals?
- What are the most challenging aspects of working in a large, global hospitality company, and how can this role help overcome them?
ASSUMPTION: These interview questions are designed to assess the role's responsibilities, work environment, and opportunities for career growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral and situational interview questions that focus on your marketing experience and problem-solving skills
- Research IHG's company culture and values to ensure a strong cultural fit
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
