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Manager, Account Development

NielsenIQ
Full-time
On-site
Johannesburg, Gauteng, South Africa
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, Account Development

πŸ”Ή Company: NielsenIQ

πŸ”Ή Location: Johannesburg, Gauteng, South Africa

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Sales & Business Development

πŸ”Ή Date Posted: June 11, 2025

πŸ”Ή Experience Level: 7-10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving sales and renewals for existing accounts while securing a sustainable sales pipeline and developing new revenue opportunities.
  • Maintaining customer relationships and partnering with relevant teams to execute Account Plans.
  • Expanding customer network to identify new budget holders and escalating product needs and trends.
  • Collecting, analyzing, acting on, and escalating Voice of Customer feedback.

ASSUMPTION: This role requires a strategic mindset, strong sales skills, and a deep understanding of the data analytics industry to succeed.

πŸ“‹ Key Responsibilities

βœ… Drive sales and renewals for existing accounts, securing pipeline, new revenue opportunities, and accurate forecasting while maintaining customer relationships.

βœ… Develop a complete and interconnected understanding of customer's industry/business/markets/clusters.

βœ… Partner with Customer Success and other relevant teams to develop and execute Account Plans and JBPs.

βœ… Collect, analyze, act on, and escalate Voice of Customer feedback.

βœ… Expand customer network to identify new budget holders.

βœ… Escalate product needs and trends.

ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple accounts and projects.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).

Experience: Minimum 7-10+ years of related experience in sales, with a solid understanding of the data analytics industry.

Required Skills:

  • Proven sales skills and developed sales expertise in target scope.
  • Solid understanding of data analytics industry, business model, products, services, and solutions.
  • Solid understanding of market trends and its interdependencies impacting customers.
  • Ability to adapt to specific market, account, technical needs, language, knowledge of specific systems, etc.

Preferred Skills:

  • Experience with CRM software (e.g., Salesforce, HubSpot).
  • Fluency in additional languages relevant to the target market.

ASSUMPTION: Candidates with experience in the data analytics industry and a proven track record in sales will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between ZAR 600,000 - ZAR 900,000 per annum, based on industry standards for a Manager, Account Development role in Johannesburg. This range takes into account the candidate's experience level and the company's size and industry.

Benefits:

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

Working Hours: Full-time position with standard office hours (8:00 AM - 5:00 PM, Monday - Friday). Occasional overtime may be required to meet deadlines or client needs.

ASSUMPTION: The provided salary range is an estimate and should be confirmed with the employer during the interview process.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: NielsenIQ is a leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. They operate in the market research industry, providing insights to businesses across various sectors.

Company Size: NielsenIQ has 10,001+ employees globally, making it a large enterprise with extensive resources and opportunities for career growth.

Founded: NielsenIQ was founded in 1923 and has since grown to become a global leader in consumer intelligence, combining with GfK in 2023 to create an unparalleled global reach.

Company Description:

  • NielsenIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth.
  • Their Sales team is focused on growing revenue, finding new business opportunities, and market penetration.
  • They exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of their workforce, measurement, and products.

Company Specialties:

  • Omnichannel
  • Ecommerce
  • FMCG data
  • CPG data
  • Data analytics
  • SaaS
  • Digital shelf
  • E-commerce
  • Analytics
  • Data
  • CPG
  • CPG data
  • Eretail media
  • Amazon S&S
  • Location-based analytics
  • And all location data

Company Website: NielsenIQ for Digital Commerce

ASSUMPTION: NielsenIQ's large size and global presence offer applicants numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the manager level, requiring strategic thinking, leadership, and sales expertise to drive results.

Reporting Structure: The Manager, Account Development reports directly to the Director of Sales and has no direct reports.

Work Arrangement: This is an on-site role, requiring the candidate to be based in Johannesburg, South Africa, and work from the company's office.

Growth Opportunities:

  • Potential to grow into a Director-level role as the company expands its presence in South Africa and the broader African market.
  • Opportunities to work on high-profile accounts and gain exposure to senior leadership.
  • Access to LinkedIn Learning and other professional development resources to enhance skills and knowledge.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company's success.

🌍 Location & Work Environment

Office Type: NielsenIQ's office in Johannesburg is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 173 Oxford Road, Johannesburg, South Africa

Geographic Context:

  • Johannesburg is the largest city in South Africa and the economic hub of the African continent.
  • The city offers a vibrant cultural scene, with numerous museums, art galleries, and entertainment options.
  • Johannesburg has a subtropical highland climate, with mild winters and warm summers.

Work Schedule: The work schedule for this role is Monday to Friday, 8:00 AM to 5:00 PM, with occasional overtime as needed.

ASSUMPTION: The office environment at NielsenIQ is designed to support collaboration and productivity, with a focus on employee well-being and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Talent Acquisition team
  • In-depth interview with the hiring manager
  • Final interview with the Director of Sales
  • Background check and offer extension

Key Assessment Areas:

  • Sales skills and expertise
  • Understanding of the data analytics industry
  • Market knowledge and trends
  • Customer relationship management
  • Adaptability and problem-solving skills

Application Tips:

  • Tailor your resume to highlight your sales experience and industry knowledge.
  • Prepare for behavioral interview questions that focus on your sales approach, customer relationship management, and problem-solving skills.
  • Research NielsenIQ's company culture and values to demonstrate your fit with the organization.

ATS Keywords: Sales, Account Development, Customer Relationships, Market Trends, Data Analytics, Revenue Opportunities, Forecasting, Account Plans, Voice of Customer

ASSUMPTION: The interview process at NielsenIQ is designed to assess the candidate's sales skills, industry knowledge, and cultural fit with the organization.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Data analytics tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with CRM software and data analytics tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Innovation
  • Collaboration
  • Accountability
  • Inclusion

Work Style:

  • Results-driven
  • Collaborative
  • Adaptable
  • Problem-solving
  • Customer-focused

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic sales environment?
  • Are you comfortable working with diverse teams and stakeholders?
  • Do you have a proven track record of driving sales results and exceeding targets?

ASSUMPTION: Candidates who align with NielsenIQ's company values and work style will be most successful in this role.

⚠️ Potential Challenges

  • Managing a large portfolio of accounts and maintaining strong customer relationships.
  • Adapting to the unique needs and requirements of each account.
  • Keeping up with industry trends and market changes.
  • Working in a fast-paced, competitive sales environment.

ASSUMPTION: These challenges can be overcome by a proactive, adaptable, and results-driven candidate with strong sales skills and industry knowledge.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to an Account Executive or Account Manager role, but with a greater focus on strategic planning and revenue growth.
  • Unlike other sales roles, this position requires a deep understanding of the data analytics industry and market trends.
  • Career progression in this role could lead to a Director-level position, with opportunities to manage a team and drive strategic initiatives.

ASSUMPTION: This role offers unique opportunities for career growth and development within the sales and business development function.

πŸ“ Sample Projects

  • Developing and executing a comprehensive account plan for a key client, resulting in a significant increase in revenue and customer satisfaction.
  • Identifying and pursuing new revenue opportunities within an existing account, leading to a successful upsell and expansion of the client relationship.
  • Collaborating with cross-functional teams to gather and analyze Voice of Customer feedback, using insights to inform product development and improve customer experience.

ASSUMPTION: These sample projects demonstrate the strategic and collaborative nature of the Manager, Account Development role at NielsenIQ.

❓ Key Questions to Ask During Interview

  • Can you describe the company's strategy for growing its presence in the South African market?
  • How does the company support the professional development and growth of its employees?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those initiatives?
  • How does the company measure success for this role, and what are the key performance indicators (KPIs) I should focus on?
  • What is the company's long-term vision for the Manager, Account Development role, and how does this fit into the broader sales strategy?

ASSUMPTION: These questions demonstrate the candidate's interest in the company's strategic direction and commitment to driving results in the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the NielsenIQ careers portal.
  • Tailor your resume to highlight your sales experience, industry knowledge, and relevant skills for this role.
  • Prepare for behavioral interview questions by reflecting on your past sales experiences and accomplishments.
  • Research NielsenIQ's company culture and values to demonstrate your fit with the organization.
  • Follow up with the Talent Acquisition team one week after submitting your application to confirm receipt and inquire about next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.