Manager, Creative - Social

📌 Core Information

🔹 Job Title: Manager, Creative - Social

🔹 Company: Thrivent

🔹 Location: Minneapolis, Minnesota, United States

🔹 Job Type: Full-Time

🔹 Category: Financial Services

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 6+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading a team of social content creators to deliver innovative ideas and high-impact content
• Collaborating with brand and social strategy teams to define and evolve the creative vision for social media content
• Ensuring brand consistency and driving innovation in creative development
• Using data-driven insights to optimize creative content for engagement and performance

ASSUMPTION: This role requires a strong blend of creative and strategic thinking, with a focus on social media content and brand alignment.

📋 Key Responsibilities

✅ Lead, inspire, and develop a high-performing team of social content creators to bring bold, innovative ideas to life

✅ Guide the team in delivering effective presentations of creative concepts and work, ensuring they are well-researched and tailored to the audience

✅ Collaborate with Thrivent’s brand and social strategy teams to define and evolve the creative vision for social media content, maintaining alignment with brand strategy

✅ Work closely with social strategists and creatives to translate briefs into visually compelling, high-impact content across platforms, using briefs as a key tool to evaluate work

✅ Ensure brand consistency in style, tone, and messaging across all social media assets

✅ Stay ahead of social trends, platform updates, and emerging technologies to drive innovation in creative development

✅ Use data-driven insights to optimize creative content for engagement, shareability, and performance

✅ Recruit, develop, and sustain a high-performing team while promoting a culture of shared accountability, operational excellence, and partnership across the organization

✅ Model Thrivent’s leadership competencies – Model the Way, Rally the Team, and Deliver Outcomes

✅ Support and/or develop an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional employee engagement, and an unwavering commitment to clients

ASSUMPTION: This role involves a mix of creative direction, team management, and strategic collaboration, with a focus on driving results through social media content.

🎯 Required Qualifications

Education: Bachelor’s degree in communications, journalism, marketing, design, or a related field

Experience: 6+ years of corporate communications, journalism, marketing, or creative department/agency experience

Required Skills:

• Thorough knowledge of the creative development process specific to social content creation
• Experience in creative team leadership
• Experience working in a corporation with an internal creative team
• Has attended photoshoots, video shoots, directed social content creation, etc.

Preferred Skills:

• Experience in the financial services industry
• Fluency in Spanish or other languages

ASSUMPTION: Candidates should have a strong background in creative development and team leadership, with a focus on social media content creation.

💰 Compensation & Benefits

Salary Range: $107,125 - $144,933 per year

Benefits:

• Medical, dental, and vision insurance
• Health savings account and flexible spending account
• 401k and pension
• Life and disability insurance
• Paid time off, sick and safe time, and paid company holidays
• Volunteer time off and paid parental leave
• Employee assistance program and well-being benefits

Working Hours: Full-time, typically 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels in the Minneapolis area.

📌 Applicant Insights

🔍 Company Context

Industry: Thrivent operates in the financial services industry, offering financial advice, investments, insurance, banking, and generosity programs

Company Size: Thrivent has 5,001-10,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration

Founded: Thrivent was founded in 1902, with a 100-year legacy of helping people build their financial futures and live more generous lives

Company Description:

• Thrivent is a Fortune 500 company committed to helping clients make the most of all they’ve been given through financial advice, insurance, investments, banking, and generosity programs
• The company believes that money is a tool, not a goal, and focuses on helping clients navigate life’s financial challenges with care and focus on what matters to them
• Thrivent offers a range of services, including financial planning, retirement planning, life insurance, disability income insurance, and more

Company Specialties:

• Financial advice and planning
• Investments
• Insurance
• Banking
• Generosity programs

Company Website: thrivent.com

ASSUMPTION: Thrivent’s focus on generosity and helping clients navigate financial challenges sets it apart in the financial services industry.

📊 Role Analysis

Career Level: This role is at the manager level, overseeing a team of social content creators and collaborating with various departments to drive creative strategy

Reporting Structure: The Manager, Creative - Social reports directly to the Senior Manager, Creative - Social and works closely with the Social Media Manager and other creative team members

Work Arrangement: This role is on-site, with the option for hybrid or remote work depending on business needs and team dynamics

Growth Opportunities:

• Advancement to senior management roles within the creative department
• Expansion into other areas of Thrivent’s business, such as marketing or communications
• Development of leadership and management skills through mentoring and training opportunities

ASSUMPTION: This role offers opportunities for career growth and development within Thrivent’s creative department and the broader organization.

🌍 Location & Work Environment

Office Type: Thrivent’s headquarters is a modern, collaborative workspace with open-concept offices and dedicated team spaces

Office Location(s): 600 Portland Ave S., Suite 100, Minneapolis, MN 55415-4402, US

Geographic Context:

• Minneapolis is a vibrant, midwestern city with a thriving arts and culture scene, as well as numerous outdoor recreation opportunities
• The city is home to several Fortune 500 companies and offers a diverse range of industries and job opportunities
• Minneapolis has a humid continental climate, with warm summers and cold, snowy winters

Work Schedule: The standard work schedule for this role is Monday through Friday, 8:00 AM to 5:00 PM, with flexibility for team meetings and project deadlines

ASSUMPTION: Thrivent’s Minneapolis headquarters offers a collaborative and engaging work environment, with opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening with the hiring manager
• In-person or virtual interview with the hiring manager and other team members
• Final interview with the senior manager or director

Key Assessment Areas:

• Candidates’ understanding of Thrivent’s brand and creative vision
• Candidates’ experience with social media content creation and strategy
• Candidates’ leadership and team management skills
• Candidates’ ability to work collaboratively and drive results

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your portfolio or examples of social media content you’ve created or managed
• Prepare for behavioral interview questions that focus on your leadership, creativity, and problem-solving skills

ATS Keywords: social media content, creative direction, team leadership, brand strategy, data-driven insights, Thrivent, financial services

ASSUMPTION: Thrivent’s interview process focuses on assessing candidates’ fit for the role and the company’s culture, with a strong emphasis on creativity, collaboration, and strategic thinking.

🛠️ Tools & Technologies

• Social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
• Creative software (Adobe Creative Suite, Sketch, Figma, etc.)
• Project management tools (Asana, Trello, JIRA, etc.)
• Data analysis tools (Google Analytics, Sprout Social, Hootsuite, etc.)

ASSUMPTION: This role requires proficiency in social media platforms, creative software, and data analysis tools to drive effective social media content strategy and execution.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Generosity
• Excellence
• Stewardship
• Care

Work Style:

• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and open to feedback
• Committed to continuous learning and improvement

Self-Assessment Questions:

• Do you align with Thrivent’s values, particularly generosity and care?
• Are you comfortable working in a collaborative, team-oriented environment?
• Do you have experience using data-driven insights to inform creative decision-making?

ASSUMPTION: Thrivent’s culture emphasizes integrity, generosity, and care, with a focus on helping clients navigate financial challenges and live more generous lives.

⚠️ Potential Challenges

• Managing a team of creatives with varying levels of experience and expertise
• Balancing strategic, data-driven decision-making with creative innovation
• Adapting to the fast-paced and ever-changing social media landscape
• Ensuring brand consistency across multiple social media platforms and content types

ASSUMPTION: This role presents unique challenges related to team management, strategic decision-making, and adaptability in the face of a dynamic social media environment.

📈 Similar Roles Comparison

• Compared to related roles in other industries, this role places a greater emphasis on brand alignment and data-driven insights
• In the financial services industry, this role is unique in its focus on social media content and creative strategy
• Career paths for this role may include advancement to senior management roles within the creative department or expansion into other areas of Thrivent’s business

ASSUMPTION: This role offers a unique blend of creative direction, team management, and strategic collaboration, with a focus on driving results through social media content.

📝 Sample Projects

• Developing and executing a social media content strategy for a new product launch
• Creating and managing a social media content calendar for a major brand campaign
• Collaborating with a cross-functional team to produce a series of social media videos showcasing Thrivent’s commitment to generosity

ASSUMPTION: These sample projects illustrate the range of responsibilities and collaborative opportunities for the Manager, Creative - Social role at Thrivent.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does this role collaborate with other departments, such as marketing or communications?
• What are the biggest challenges facing the social media team currently, and how can this role address them?
• What opportunities are there for professional growth and development within this role and the broader organization?
• How does Thrivent support work-life balance for its employees?

ASSUMPTION: These interview questions help candidates better understand the role, team dynamics, and growth opportunities within Thrivent.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or examples of social media content you’ve created or managed
• Research Thrivent’s brand, values, and creative vision to demonstrate your understanding and alignment with the company
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.