Manager, Marketing

📌 Core Information

🔹 Job Title: Manager, Marketing

🔹 Company: FedEx

🔹 Location: Singapore

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 11, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading a team of marketing professionals overseeing digital capabilities
• Driving implementation of digital innovations for APAC business units
• Improving digital customer experience and impacting P&L positively
• Collaborating closely with various teams across APAC and globally

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of digital marketing and analytics.

📋 Key Responsibilities

✅ Lead a team of marketing professionals overseeing digital capabilities from requirement gathering to software deployment and production support

✅ Stay current with the latest technologies and digital trends globally and locally to champion and drive implementation of digital innovations for APAC business units

✅ Improve digital customer experience continuously along customer journey, impacting P&L positively both on revenue and expenses

✅ Must bring and further develop deep understanding of customer expectations and experiences along with competitive offering, well-versed in analytics both in digital and non-business business domains

✅ Collaborate closely with customer-facing and back-office teams in APAC, local teams across the markets, and global stakeholders

ASSUMPTION: This role requires strong project management skills, the ability to work cross-functionally, and a data-driven approach to decision-making.

🎯 Required Qualifications

Education: Bachelor’s degree or equivalent in marketing or related field

Experience: Five (5) years experience in Marketing Management with proven results in market or other relevant domain.

Required Skills:

• Proven leadership and team management skills
• Strong analytical and problem-solving skills
• Excellent communication and stakeholder management skills
• Deep understanding of digital marketing and customer experience
• Experience with marketing analytics tools and software

Preferred Skills:

• Experience in the logistics or transportation industry
• Fluency in multiple languages
• Certifications in digital marketing or related fields

ASSUMPTION: Candidates with experience in a global organization and familiarity with APAC markets may have an advantage.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Marketing Manager role in Singapore with 5-10 years of experience, the estimated salary range is SGD 120,000 - SGD 180,000 per annum.

Benefits:

• Career Mobility and Development
• Competitive Benefits
• Flexible Work Arrangements
• Well-being Programs

Working Hours: Full-time position with standard working hours, Monday to Friday, 9:00 AM to 6:00 PM. Overtime may be required as needed.

ASSUMPTION: Salary range is estimated based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: FedEx operates in the freight and package transportation industry, with a focus on global logistics and supply chain solutions.

Company Size: FedEx is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse teams and projects.

Founded: FedEx was founded in 1971 and has since grown into a global leader in its industry.

Company Description:

• FedEx connects people and possibilities through its worldwide portfolio of shipping, transportation, e-commerce, and digital supply chain services.
• The company is committed to innovation, delivering more for its customers, and strengthening supply chains.
• FedEx has consistently ranked among the world’s most admired and trusted employers.

Company Specialties:

• Shipping and logistics
• E-commerce
• Delivery services
• Global trade
• Sustainability and corporate social responsibility

Company Website: careers.fedex.com

ASSUMPTION: FedEx's extensive global network and diverse service offerings provide ample opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is a mid-level management position, offering opportunities for growth and advancement within the marketing department and the organization as a whole.

Reporting Structure: The Manager, Marketing will report directly to the Director of Marketing for APAC and oversee a team of marketing professionals.

Work Arrangement: This role is on-site, with the expectation of working from the FedEx office in Singapore. However, there may be opportunities for flexible work arrangements, such as working from home occasionally.

Growth Opportunities:

• Potential advancement to a senior marketing role or a regional marketing manager position
• Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
• Access to training and development programs to enhance skills and knowledge

ASSUMPTION: The success in this role will depend on the candidate's ability to build strong relationships with stakeholders, drive digital innovation, and deliver results that impact the bottom line.

🌍 Location & Work Environment

Office Type: FedEx's Singapore office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): 3650 Hacks Cross Rd, Memphis, TN 38125, US; Taurusavenue 111, Hoofddorp, North Holland 2132 LS, NL; 701 Waterford Way, Miami, Florida 33126, US

Geographic Context:

• Singapore is a major global hub for logistics and transportation, offering ample opportunities for networking and professional growth.
• The city-state is known for its multicultural environment, offering a diverse range of dining, entertainment, and cultural experiences.
• Singapore has a tropical climate, with high temperatures and humidity year-round.

Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 6:00 PM. However, the role may require occasional overtime or weekend work to meet project deadlines.

ASSUMPTION: The work environment at FedEx is dynamic and fast-paced, with a strong focus on collaboration and results-driven outcomes.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring manager and other team members
• Final interview with the Director of Marketing for APAC

Key Assessment Areas:

• Leadership and team management skills
• Digital marketing expertise and strategic thinking
• Analytical and problem-solving skills
• Communication and stakeholder management skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
• Demonstrate your understanding of FedEx's business and the APAC market in your application materials
• Prepare examples of your digital marketing campaigns and their results to discuss during the interview

ATS Keywords: Marketing Management, Digital Capabilities, Customer Experience, Analytics, Collaboration, Software Deployment, Digital Innovations, Market Understanding

ASSUMPTION: The interview process at FedEx is designed to assess the candidate's technical skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Marketo, Pardot)
• Customer relationship management software (e.g., Salesforce)
• Analytics tools (e.g., Google Analytics, Adobe Analytics)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. The successful candidate will be willing to learn and adapt to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• People-first culture
• Integrity and respect
• Innovation and continuous improvement
• Collaboration and teamwork
• Accountability and results-driven

Work Style:

• Fast-paced and dynamic environment
• Strong focus on collaboration and cross-functional teamwork
• Results-driven and data-informed decision-making
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with diverse teams and stakeholders?
• Do you have a proven track record of driving digital innovation and delivering results?

ASSUMPTION: Candidates who align with FedEx's company values and work style will be more likely to succeed in this role and contribute to the organization's continued success.

⚠️ Potential Challenges

• Managing a team across multiple time zones and cultures
• Balancing global and local marketing priorities
• Keeping up with the rapidly evolving digital landscape
• Meeting ambitious targets and deadlines

ASSUMPTION: The successful candidate will be able to navigate these challenges effectively, leveraging their leadership skills, adaptability, and strong communication skills.

📈 Similar Roles Comparison

• Compared to other marketing manager roles, this position offers a unique opportunity to work in a global organization with a strong focus on digital innovation and customer experience.
• FedEx's extensive global network and diverse service offerings provide ample opportunities for career growth and development.
• This role offers a competitive salary and benefits package, as well as opportunities for professional growth and advancement.

ASSUMPTION: Candidates should research other marketing manager roles in the industry to ensure this position aligns with their career goals and expectations.

📝 Sample Projects

• Developing and executing a digital marketing campaign to drive customer engagement and revenue growth
• Conducting market research and analysis to identify trends and opportunities in the APAC region
• Collaborating with global stakeholders to standardize marketing processes and tools across the organization

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the successful candidate may work on in this role. The specific projects and priorities will depend on the organization's needs and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

• What are the top priorities for this role in the first 90 days?
• How does this role fit into the broader marketing strategy for APAC?
• What opportunities are there for professional growth and development within the marketing department and the organization as a whole?
• How does FedEx support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the organization, and to assess whether this opportunity aligns with their career goals and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
• Prepare examples of your digital marketing campaigns and their results to discuss during the interview
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.