Manager Marketing ASEAN

📌 Core Information

🔹 Job Title: Manager Marketing ASEAN

🔹 Company: IFF

🔹 Location: Jakarta, Indonesia

🔹 Job Type: Hybrid

🔹 Category: Marketing

🔹 Date Posted: 2025-06-05

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (Remote/On-site)

🚀 Job Overview

Key aspects of this role include:

• Driving marketing strategies for the ASEAN region
• Ensuring best-in-class marketing and customer engagement
• Leveraging consumer insights, market data, and technical knowledge
• Building strong customer relationships and generating growth

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively in a cross-functional team.

📋 Key Responsibilities

✅ Develop and execute marketing strategies for the ASEAN region

✅ Engage with customers to understand their needs and identify growth opportunities

✅ Lead a cross-functional team to develop annual growth plans and ensure their execution

✅ Monitor progress against key financial targets and milestones, and report to leadership

✅ Manage marketing communication and event planning as needed

✅ Activate the IFF brand to drive value and differentiation across the customer journey

✅ Collaborate with internal stakeholders to ensure strategies align with overall business objectives

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities.

🎯 Required Qualifications

Education: Bachelor’s degree in Business, Marketing, Sales, or a related field. Master’s or MBA preferred.

Experience: A minimum of 5 years of marketing experience in the food ingredient industry or FMCG

Required Skills:

• Proven success in designing and executing marketing strategies and campaigns
• Strong presentation and excellent verbal and written communication skills
• Ability to analyze market and financial data, generate consumer and customer insights, and recommend actions based on findings
• Affinity for developing creative marketing tools and visuals that meet the IFF brand
• Ability to interact and influence multiple departments to ensure customer needs are met
• Can-do attitude, ambitious, proactive, and ready to embrace and deliver change
• Team player – Ability to work effectively with global, regional, and local teams in a multicultural and fast-changing environment
• High proficiency with PowerPoint and Excel
• Fluent in English – any additional language is a plus
• Willing and able to travel up to 20% or more

Preferred Skills:

• Experience in the food ingredient industry
• Knowledge of the ASEAN market

ASSUMPTION: This role requires a strong background in marketing with a proven track record of driving growth and engagement.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between IDR 30,000,000 - IDR 45,000,000 per year, based on industry standards for a Manager Marketing role in Indonesia with 5-10 years of experience. This estimate may vary depending on the candidate's qualifications and the company's internal compensation structure.

Benefits:

• Health insurance
• Retirement plan
• Employee assistance program
• Tuition reimbursement
• Employee discounts

Working Hours: This is a full-time position with a hybrid work arrangement, requiring on-site presence up to 20% of the time.

ASSUMPTION: The salary range provided is an estimate and may vary based on the company's internal compensation structure and the candidate's qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: IFF operates in the Chemical Manufacturing industry, specifically focusing on flavors, fragrances, food ingredients, health, and biosciences.

Company Size: IFF is a large company with over 10,000 employees globally, providing ample opportunities for career growth and development.

Founded: IFF was founded in 1919 and has a rich history of innovation and growth in the industry.

Company Description:

• IFF is a global leader in taste, scent, and nutrition, offering customers a broader range of natural solutions and accelerating its growth strategy.
• The company values diversity, inclusion, and sustainability, aiming to create a more positive, sustainable future for all.
• IFF is committed to delivering groundbreaking, sustainable innovations that elevate everyday products, advancing wellness, delighting the senses, and enhancing the human experience.

Company Specialties:

• Fragrances
• Flavors
• Research & Development
• Research
• Insights and Trends
• Fragrance Ingredients
• Food Technology
• Nutrition
• Natural ingredients
• Food science
• Health
• Biosciences
• Pharma
• Culinary
• Probiotics
• Home care
• Ingredients
• Enzymes
• Probiotics
• Extracts
• Animal nutrition

Company Website: http://www.iff.com

ASSUMPTION: IFF's extensive global presence and diverse product portfolio provide numerous opportunities for career growth and development within the company.

📊 Role Analysis

Career Level: This role is at the manager level, offering significant responsibility and autonomy in driving marketing strategies for the ASEAN region.

Reporting Structure: The Manager Marketing ASEAN reports directly to the Regional Marketing Director for Food Ingredients in Greater Asia.

Work Arrangement: This is a hybrid role, requiring on-site presence up to 20% of the time, with the remaining work being done remotely.

Growth Opportunities:

• Potential to take on additional responsibilities and advance within the marketing function
• Opportunities to work on cross-functional projects and gain exposure to other areas of the business
• possibility to relocate to other regions or take on international assignments as the company continues to expand globally

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the marketing function and gain exposure to other areas of the business.

🌍 Location & Work Environment

Office Type: IFF's office in Jakarta is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): The office is located in Jakarta, Indonesia, with the specific address provided in the job listing.

Geographic Context:

• Jakarta is the capital and largest city of Indonesia, with a population of over 10 million people
• The city is known for its vibrant culture, diverse food scene, and bustling nightlife
• Jakarta is also a major economic hub, with a thriving business ecosystem and numerous opportunities for professional growth

Work Schedule: This role follows a hybrid work arrangement, with on-site presence required up to 20% of the time. The remaining work is done remotely, offering flexibility and work-life balance.

ASSUMPTION: Working in Jakarta offers a unique blend of cultural immersion, professional growth, and work-life balance, with a vibrant city and a thriving business ecosystem.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth behavioral and technical interviews
• Final round interviews with key stakeholders
• Background check and offer

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Communication and presentation skills
• Customer engagement and market analysis skills
• Leadership and team management skills
• Cultural fit and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of marketing strategies and campaigns you've led in the past, and be ready to discuss their outcomes
• Showcase your understanding of the ASEAN market and IFF's products and services
• Demonstrate your ability to work effectively in a cross-functional team and influence stakeholders
• Prepare questions to ask the interviewer about the company's culture, growth opportunities, and the team you'll be working with

ATS Keywords: Marketing, Strategy, Customer Engagement, Market Analysis, Leadership, Team Management, ASEAN, Indonesia, Flavor, Fragrance, Food Ingredient, FMCG

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on strategic thinking, communication skills, and relevant industry experience.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Respect
• Excellence
• Collaboration
• Innovation
• Sustainability

Work Style:

• IFF values a can-do attitude, ambition, proactivity, and the ability to embrace and deliver change
• The company fosters a team-oriented culture, with a strong emphasis on collaboration and mutual support
• IFF encourages continuous learning and growth, with a focus on developing employees' skills and careers

Self-Assessment Questions:

• How do you align with IFF's values, particularly in terms of integrity, respect, and excellence?
• How comfortable are you working in a multicultural, fast-changing environment, and embracing change?
• How do you approach collaboration and teamwork, and how have you demonstrated these skills in previous roles?

ASSUMPTION: IFF's values and work style emphasize a strong cultural fit, with a focus on integrity, collaboration, and continuous learning and growth.

⚠️ Potential Challenges

• The role may require frequent travel, up to 20% of the time, which could be challenging for candidates with family or personal commitments
• The fast-paced, multicultural environment may present communication and cultural barriers that require strong adaptability and resilience
• The role involves a high degree of autonomy and may require working independently on projects, which could be challenging for candidates who prefer structured, team-based environments
• The competitive nature of the industry may present challenges in meeting sales targets and maintaining market share

ASSUMPTION: This role presents unique challenges that require strong adaptability, resilience, and a high degree of autonomy.

📈 Similar Roles Comparison

• Compared to other marketing manager roles, this position offers a unique focus on the ASEAN region, with a specific emphasis on driving growth and engagement in the local market
• IFF's extensive product portfolio and global presence provide opportunities for career growth and development that may not be available in smaller companies or more niche roles
• This role offers a blend of strategic, operational, and creative responsibilities, providing a well-rounded experience for the right candidate

ASSUMPTION: This role offers a unique blend of strategic, operational, and creative responsibilities, with opportunities for career growth and development within a large, global organization.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new flavor or fragrance product in the ASEAN region
• Conducting market research and analysis to identify growth opportunities and inform marketing strategies
• Managing a team to execute a large-scale event or trade show, showcasing IFF's products and capabilities to potential customers

ASSUMPTION: These sample projects illustrate the strategic, operational, and creative aspects of the role, highlighting the diverse responsibilities and opportunities for growth and development.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics, and how this role fits within the organization?
• How does the company support the growth and development of its employees, particularly in marketing roles?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company approach diversity, equity, and inclusion, and what initiatives are in place to support these values?
• What are the key challenges facing the marketing team in the ASEAN region, and how can this role help address them?

ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and the team, and helps you make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of marketing strategies and campaigns you've led in the past, and be ready to discuss their outcomes
• Showcase your understanding of the ASEAN market and IFF's products and services
• Prepare questions to ask the interviewer about the company's culture, growth opportunities, and the team you'll be working with
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.