Manager, Marketing

📌 Core Information

🔹 Job Title: Manager, Marketing

🔹 Company: Harlem Children's Zone

🔹 Location: New York, United States

🔹 Job Type: On-site

🔹 Category: Not Specified

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creating and implementing strategic, multi-channel marketing campaigns
• Supporting the development of paid and owned marketing strategies
• Increasing brand awareness and scholar enrollment
• Advancing talent recruitment and thought leadership initiatives

ASSUMPTION: The Marketing Manager will play a pivotal role in expanding the organization's influence and reach, leveraging their expertise across various marketing channels to support core organizational goals at a significant growth phase for HCZ.

📋 Key Responsibilities

✅ Support high-value, paid and owned marketing campaigns

✅ Manage day-to-day execution of marketing platforms

✅ Oversee website administration and optimization

✅ Manage owned marketing platforms including social media and email marketing

✅ Track and analyze marketing campaign performance

✅ Ensure consistent branding across all marketing channels

✅ Design processes to streamline marketing efforts

ASSUMPTION: Responsibilities include strategic oversight and operational management to ensure effective campaign implementations that align with company values and goals.

🎯 Required Qualifications

Education: Bachelor's Degree

Experience: At least 5 years in marketing, advertising, and social media

Required Skills:

• Marketing Strategy
• Operations Management
• Brand Management

Preferred Skills:

• Proficiency in Wordpress and Mailchimp
• Familiarity with Google advertising tools

ASSUMPTION: The role demands a foundation in marketing principles, with the flexibility to learn specialized tools and platforms used by HCZ.

💰 Compensation & Benefits

Salary Range: $80,000-$85,000 annually

Benefits:

• No-cost health insurance
• Generous paid time off
• Opportunities for career advancement

Working Hours: Typically 40 hours per week

ASSUMPTION: Compensation aligns with industry standards and includes comprehensive benefits to attract top talent committed to the organizational mission.

📌 Applicant Insights

🔍 Company Context

Industry: Non-profit Organizations focused on education and social services

Company Size: 1,001-5,000 employees, providing both expansive resources and individual impact opportunities

Founded: 1970

Company Description:

• Focus on educational and poverty-fighting initiatives
• Comprehensive programs from early childhood to career opportunities
• Commitment to breaking the cycle of intergenerational poverty

Company Specialties:

• Education
• Not-For-Profit
• Social Services

Company Website: http://www.hcz.org

ASSUMPTION: The company is highly mission-driven, focusing on long-term societal change.

📊 Role Analysis

Career Level: Mid-level management, ideal for professionals ready to apply their skills to strategic projects

Reporting Structure: Reports to the Associate Director, Marketing

Work Arrangement: Primarily on-site work to foster close collaboration

Growth Opportunities:

• Expand marketing expertise in a diverse, mission-driven environment
• Contribute to the organization's growth and community impact
• Potential for advancement within either marketing or broader organizational roles

ASSUMPTION: This role is strategically positioned for leadership growth, benefiting from HCZ's expansive initiative framework.

🌍 Location & Work Environment

Office Type: Collaborative and dynamic office settings

Office Location(s): 35 East 125th Street, New York, NY; 245 West 129th Street, New York, NY

Geographic Context:

• Based in the vibrant, culturally rich community of Harlem
• Opportunity to engage directly with local community initiatives

Work Schedule: Standard business hours with some flexibility for travel and events

ASSUMPTION: The location offers a unique blend of community engagement and professional growth.

💼 Interview & Application Insights

Typical Process:

• Initial application review
• Phone screening with HR
• In-person interviews with team leadership

Key Assessment Areas:

• Strategic thinking and project management skills
• Communication and stakeholder engagement abilities
• Commitment to the organization's values and mission

Application Tips:

• Highlight relevant marketing accomplishments in your resume
• Demonstrate your alignment with HCZ’s mission and values
• Prepare to discuss your experience with cross-channel campaigns

ATS Keywords: Marketing Strategy, Brand Management, Social Media, Campaign Management

ASSUMPTION: The application process is thorough and focused on cultural as well as professional fit.

🛠️ Tools & Technologies

• Wordpress
• Meta and LinkedIn ad platforms
• Mailchimp and Google Analytics

ASSUMPTION: Familiarity with these tools is expected to effectively manage and optimize marketing efforts.

👔 Cultural Fit Considerations

Company Values:

• Empowerment of children and families
• Commitment to breaking the cycle of poverty
• Inclusivity and diversity

Work Style:

• Collaborative and team-oriented
• Proactive and deadline-driven
• Flexible and adaptive to change

Self-Assessment Questions:

• How do I align with HCZ’s mission to fight poverty?
• What innovative ideas can I bring to multi-channel marketing campaigns?
• Am I prepared to work in a fast-paced, dynamic, non-profit setting?

ASSUMPTION: Success in this role requires a strong alignment with the organization's core mission and collaborative work environment.

⚠️ Potential Challenges

• Managing multiple projects concurrently
• Maintaining brand consistency across numerous channels
• Navigating stakeholder and community engagement
• Adapting to ongoing organizational scaling efforts

ASSUMPTION: The dynamic nature of this role demands adaptability and resilience, given its strategic and operational demands.

📈 Similar Roles Comparison

• Focus on strategy over execution in larger companies
• Less community involvement in purely corporate settings
• Possibly higher budgets but lower social impact potential

ASSUMPTION: Compared to similar roles, this position offers unique opportunities for both professional impact and community engagement.

📝 Sample Projects

• Developing a citywide brand awareness campaign
• Launching a recruitment initiative for underserved communities
• Designing a cross-channel campaign for philanthropic engagement

ASSUMPTION: These project examples underline the strategic role's creative and impactful nature, aligning with broader organizational goals.

❓ Key Questions to Ask During Interview

• How does the marketing team integrate with other departments at HCZ?
• What are the most significant challenges facing the marketing team currently?
• How is success measured in this role?
• What is the onboarding process like?
• Can you describe a project the marketing team is proud of?

ASSUMPTION: Asking these questions can provide deeper insights into the role, team dynamics, and organizational priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare your resume to highlight relevant experience and success stories
• Research Harlem Children's Zone to align your values and objectives with the organization's mission
• Practice discussing your relevant project management and strategic planning experiences
• Be ready to communicate your passion for social impact and education

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.