📌 Core Information
🔹 Job Title: Manager - Marketing
🔹 Company: Red Sea Global
🔹 Location: Saudi Arabia
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 21, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading the marketing function for Corallium cluster to build brand awareness and drive ticket sales
- Developing and executing integrated marketing strategies across various channels
- Optimizing commercial revenue through data-driven campaigns and performance-driven strategies
- Collaborating with internal teams to align marketing efforts with operational and guest experience objectives
- Supporting the General Manager in exploring new business opportunities and strategic partnerships
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing principles to drive success in a fast-paced, dynamic environment.
📋 Key Responsibilities
✅ Develop and execute integrated marketing strategies to build awareness, attract target audiences, and drive ticket sales
✅ Lead data-driven campaigns to convert interest into visits and increase per-guest revenue through upselling F&B, retail, and paid experiences
✅ Oversee digital, brand, media, and CRM activities, ensuring consistency and measurable performance across all marketing channels
✅ Collaborate with F&B and retail teams to align promotional efforts, product positioning, and in-venue messaging to maximize guest spend
✅ Work closely with the Visitor Experience team to design and continuously improve the full guest journey, identifying and implementing improvements to increase satisfaction, conversion, and revenue
✅ Continuously monitor visitor behavior, campaign performance, and market trends to refine messaging, targeting, and investment priorities
✅ Ensure brand alignment and visual consistency across all guest-facing materials, third-party promotions, and physical environments
✅ Align closely with Red Sea Global’s corporate marketing team to ensure consistency with group-wide brand positioning, messaging, and strategic priorities
✅ Track and report key marketing KPIs and conversion metrics to senior leadership, identifying growth opportunities and risks
✅ Support the GM in exploring new business concepts, partnerships, and sponsorships that enhance guest experience and diversify revenue
✅ Coordinate cross-functional planning with internal departments to align marketing efforts with operational and guest experience objectives
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities and stakeholders.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field
Experience: 8 years (with 1+ year in managerial role)
Required Skills:
- Strategic marketing planning and execution - Advanced
- Campaign development and performance tracking - Advanced
- Brand management and creative direction - Advanced
- Market research and data analysis - Intermediate
- Marketing budgeting and ROI analysis - Intermediate
- Content creation and messaging alignment - Intermediate
- Digital marketing tools and platforms - Intermediate
- Stakeholder engagement and agency coordination - Intermediate
Preferred Skills:
- Professional certification (e.g., CIM, AMA)
ASSUMPTION: While professional certification is preferred, the required skills and experience are more critical for success in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between SAR 30,000 - 45,000 per month, based on industry standards for a Marketing Manager in Saudi Arabia with 8 years of experience.
Benefits:
- Health insurance
- Retirement plan
- Employee discounts
- Professional development opportunities
Working Hours: Full-time, with flexible hours as needed to meet project deadlines and business demands
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Red Sea Global is a government agency focused on real estate development, tourism, and investment. They are a key player in Saudi Arabia’s Vision 2030 initiative to diversify the economy.
Company Size: Red Sea Global has 5,001-10,000 employees, providing ample opportunities for career growth and collaboration.
Founded: Red Sea Global is a relatively new company, founded as part of Saudi Arabia’s Vision 2030 plan.
Company Description:
- Red Sea Global is a closed joint-stock company wholly owned by the Public Investment Fund (PIF) of Saudi Arabia
- They are a global multi-project developer, seeking to lead the world towards a more sustainable future
- Their portfolio includes luxury regenerative tourism destinations such as The Red Sea and AMAALA
Company Specialties:
- Tourism
- Real Estate Development
- Investment
- Hospitality
- Infrastructure
- Destination Marketing
- Sustainability
- Master Developer and Property Manager
Company Website: https://www.redseaglobal.com/
ASSUMPTION: Red Sea Global’s focus on sustainability and regenerative development sets them apart in the real estate industry and offers unique opportunities for professionals looking to make a positive impact.
📊 Role Analysis
Career Level: This role is at the mid-level management career stage, with opportunities for growth and advancement within the company.
Reporting Structure: The Marketing Manager reports directly to the General Manager of the Corallium cluster and oversees a team of marketing professionals.
Work Arrangement: This role requires on-site work at the Red Sea Global headquarters in Riyadh, Saudi Arabia.
Growth Opportunities:
- As Red Sea Global continues to expand, there will be opportunities for the Marketing Manager to take on additional responsibilities or move into senior leadership roles
- The company’s focus on professional development provides opportunities for employees to grow their skills and advance their careers
- Working on high-profile projects such as The Red Sea and AMAALA offers unique exposure and learning experiences
ASSUMPTION: Given the company’s rapid growth and expansion, there will be ample opportunities for the right candidate to grow and advance their career within Red Sea Global.
🌍 Location & Work Environment
Office Type: Red Sea Global’s headquarters is a modern, state-of-the-art facility designed to foster collaboration and innovation.
Office Location(s): The headquarters is located in Riyadh, Saudi Arabia.
Geographic Context:
- Riyadh is the capital and largest city of Saudi Arabia, with a population of over 7 million people
- The city offers a mix of traditional and modern architecture, with a growing cultural scene and numerous attractions
- Riyadh has a hot desert climate, with mild winters and extremely hot summers
Work Schedule: The work schedule is typically Monday to Friday, with flexible hours as needed to meet project deadlines and business demands.
ASSUMPTION: Riyadh offers a unique blend of cultural experiences and modern amenities, making it an attractive location for professionals looking to live and work in the Middle East.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and relevant team members
- Final interview with the General Manager
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and campaign development
- Data analysis and performance tracking
- Brand management and creative direction
- Cross-functional collaboration and stakeholder engagement
- Leadership skills and team management
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Provide specific examples of your marketing achievements and the impact you’ve made in previous roles
- Demonstrate your understanding of Red Sea Global’s mission and values, and how your skills and experience align with their goals
ATS Keywords: Marketing strategy, campaign development, brand management, data analysis, performance tracking, cross-functional collaboration, stakeholder engagement, leadership, team management
ASSUMPTION: Red Sea Global’s interview process is designed to assess the candidate’s technical skills, cultural fit, and alignment with the company’s mission and values.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Design and creative tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate’s role and responsibilities within the marketing team.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Innovation
- Sustainability
- Collaboration
- Accountability
Work Style:
- Results-driven and data-informed decision-making
- Collaborative and cross-functional teamwork
- Adaptability and continuous learning
- Strong leadership and communication skills
- Alignment with Red Sea Global’s mission and values
Self-Assessment Questions:
- Do you have a proven track record of developing and executing successful marketing campaigns?
- Are you comfortable working in a fast-paced, dynamic environment with multiple stakeholders?
- Do you share Red Sea Global’s commitment to sustainability and regenerative development?
ASSUMPTION: Red Sea Global places a strong emphasis on cultural fit and values-driven decision-making, so it’s essential for candidates to align with their mission and values.
⚠️ Potential Challenges
- The fast-paced, dynamic nature of the role may require long hours and quick decision-making
- Working in a government agency may involve additional bureaucracy and red tape compared to private sector roles
- The role may require travel to other Red Sea Global destinations, such as The Red Sea and AMAALA
- The competitive tourism and real estate development landscape in Saudi Arabia may present unique challenges and opportunities
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a dynamic and evolving industry.
📈 Similar Roles Comparison
- Compared to other Marketing Manager roles, this position offers unique exposure to high-profile tourism and real estate development projects
- Working in a government agency may provide more job security and stability compared to private sector roles
- Red Sea Global’s focus on sustainability and regenerative development sets this role apart from more traditional marketing positions
ASSUMPTION: Candidates should consider their personal and professional goals when comparing this role to similar positions in the industry.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy for the launch of a new tourism destination, such as The Red Sea or AMAALA
- Conducting market research and analysis to identify target audiences and optimize marketing spend
- Collaborating with internal teams to design and implement integrated marketing campaigns that drive ticket sales and increase per-guest revenue
ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the Marketing Manager role at Red Sea Global.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team structure and how this role fits within the organization?
- What are the key priorities for the Marketing Manager in the first 90 days?
- How does Red Sea Global support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
- How does Red Sea Global measure the success of its marketing campaigns and initiatives?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to driving success for the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Prepare examples of your marketing achievements and the impact you’ve made in previous roles
- Demonstrate your understanding of Red Sea Global’s mission and values, and how your skills and experience align with their goals
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
