Manager - Marketing Food and Beverages

📌 Core Information

🔹 Job Title: Manager - Marketing (Food and Beverages)

🔹 Company: Apparel Group

🔹 Location: Saudi Arabia

🔹 Job Type: Full time

🔹 Category: Retail Apparel and Fashion

🔹 Date Posted: July 1, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing a comprehensive year-long marketing plan aligned with the brand strategy to drive brand and business growth.
• Interacting heavily with internal and external stakeholders to achieve marketing objectives.

ASSUMPTION: This role requires strong strategic planning, stakeholder management, and marketing execution skills. It is ideal for someone with experience in marketing, brand management, or a related field.

📋 Key Responsibilities

✅ Develop a comprehensive year-long marketing plan aligned with the brand strategy to drive brand and business growth.

✅ Collaborate with cross-functional teams and external stakeholders to execute marketing campaigns and initiatives.

✅ Monitor and analyze marketing performance metrics to optimize strategies and tactics.

✅ Stay updated with industry trends and competitor activities to inform marketing strategies.

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. A Master's degree would be an asset.

Experience: Proven experience of 2-5 years in marketing, brand management, or a related role.

Required Skills:

• Proven experience in developing and executing marketing strategies.
• Strong stakeholder management skills.
• Excellent analytical and reporting skills.
• Fluency in English.

Preferred Skills:

• Experience in the retail or fashion industry.
• Bilingual or multilingual skills.

ASSUMPTION: Candidates with experience in fast-paced environments and a proven track record of driving business growth through marketing initiatives are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between SAR 15,000 - 25,000 per month, based on industry standards for a mid-level marketing manager in Saudi Arabia. This is an estimate and the actual salary may vary based on the candidate's experience and qualifications.

Benefits:

• Health insurance.
• Retirement plan.
• Employee discounts.

Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional weekend work may be required based on project demands.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and qualifications. Benefits may also vary based on the company's policies and the candidate's employment status.

📌 Applicant Insights

🔍 Company Context

Industry: Apparel Group is a leading retail and hospitality conglomerate in the GCC and India, operating in the retail apparel and fashion industry.

Company Size: Apparel Group has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and development.

Founded: Apparel Group was founded in 2012, with a history of rapid growth and expansion in the Middle East and India.

Company Description:

• Apparel Group is the leading retail and hospitality conglomerate in the GCC and India, with a portfolio of over 75 brands across fashion, footwear, and accessories.
• The company operates over 1,800 retail outlets and 25 department stores across 17 countries, with a strong presence in the Middle East, India, and North Africa.
• Apparel Group is committed to delivering exceptional customer experiences and driving sustainable growth through innovative retail concepts and strategic partnerships.

Company Specialties:

• Retail and hospitality management.
• Brand development and licensing.
• Franchise and retail expansion.

Company Website: http://www.randbfashion.com

ASSUMPTION: Apparel Group's diverse portfolio and international presence offer exciting career opportunities for marketing professionals seeking to gain experience in a dynamic and multicultural environment.

📊 Role Analysis

Career Level: This role is at the mid-level management career stage, offering opportunities for growth and development within the marketing function.

Reporting Structure: The Manager - Marketing (Food and Beverages) role reports directly to the Marketing Director and may oversee a team of marketing specialists and coordinators.

Work Arrangement: This role is on-site, requiring regular presence in the office and collaboration with cross-functional teams. Occasional remote work may be considered based on the company's policies and the candidate's needs.

Growth Opportunities:

• Progression to a senior marketing role, such as Marketing Director or Head of Marketing.
• Expansion into related fields, such as brand management or retail operations.
• International assignments, given the company's global presence.

ASSUMPTION: This role provides a strong foundation for career growth within the marketing function and the broader retail industry.

🌍 Location & Work Environment

Office Type: Apparel Group's offices are modern, professional environments that foster collaboration and innovation.

Office Location(s): The role is based in Saudi Arabia, with the specific office location to be determined based on the candidate's availability and the company's needs.

Geographic Context:

• Saudi Arabia offers a dynamic and growing retail market, with significant opportunities for career development and growth.
• The country's diverse cultural landscape and strategic location provide unique marketing challenges and opportunities.
• Saudi Arabia's Vision 2030 initiative is driving significant investment and development in the retail and hospitality sectors.

Work Schedule: The work schedule is typically Monday to Friday, with standard office hours. Occasional weekend work may be required based on project demands and marketing campaign timelines.

ASSUMPTION: Working in Saudi Arabia offers a unique cultural experience and the opportunity to contribute to the country's growing retail industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening with the HR department.
• Face-to-face or video interview with the hiring manager and/or other team members.
• Final interview with the Marketing Director or another senior leader.

Key Assessment Areas:

• Marketing strategy and planning skills.
• Stakeholder management and communication skills.
• Analytical and problem-solving skills.
• Cultural fit and alignment with Apparel Group's values.

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience and relevant skills.
• Prepare examples of marketing campaigns or projects you've led, focusing on their impact and results.
• Research Apparel Group's brand portfolio and marketing strategies to demonstrate your understanding of the business.

ATS Keywords: Marketing strategy, brand management, stakeholder management, campaign execution, marketing analytics, retail, fashion, brand growth

ASSUMPTION: Apparel Group's interview process is designed to assess the candidate's marketing skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint).
• Marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Marketo).
• Social media management tools (e.g., Hootsuite, Buffer).
• Data analysis and visualization tools (e.g., Google Analytics, Tableau).

ASSUMPTION: Proficiency in these tools is not required but would be an asset. Training and support will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity.
• Innovation and continuous improvement.
• Collaboration and teamwork.
• Integrity and accountability.

Work Style:

• Dynamic and fast-paced environment.
• Cross-functional collaboration and stakeholder management.
• Data-driven decision-making and continuous learning.
• Adaptability and flexibility in a changing retail landscape.

Self-Assessment Questions:

• How do you demonstrate customer-centricity in your marketing strategies?
• Can you provide an example of a time when you drove innovation and continuous improvement in a marketing campaign?
• How do you effectively manage stakeholders and build collaborative relationships?

ASSUMPTION: Candidates who align with Apparel Group's values and work style will be more likely to succeed and find fulfillment in this role.

⚠️ Potential Challenges

• The dynamic and fast-paced nature of the retail industry may require adaptability and flexibility.
• The role involves heavy stakeholder management, which may require strong communication and diplomatic skills.
• Occasional weekend work may be required based on project demands and marketing campaign timelines.
• Working in Saudi Arabia may present unique cultural challenges and opportunities.

ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a customer-centric mindset.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Brand Manager position in a retail or fashion company.
• However, this role focuses specifically on the food and beverages category, offering unique marketing challenges and opportunities.
• Career progression in this role may lead to senior marketing roles within Apparel Group or related industries.

ASSUMPTION: This role offers a unique opportunity to specialize in marketing for the food and beverages category within a dynamic and growing retail company.

📝 Sample Projects

• Developing a comprehensive marketing plan for a new food and beverage product launch.
• Executing a social media campaign to drive brand awareness and engagement for a food and beverage brand.
• Conducting market research to identify trends and opportunities in the food and beverage category.

ASSUMPTION: These sample projects are designed to illustrate the types of marketing initiatives and campaigns that the successful candidate may be expected to lead and execute.

❓ Key Questions to Ask During Interview

• What are the key marketing priorities for the food and beverages category in the next year?
• How does this role collaborate with other marketing teams and functions within Apparel Group?
• What opportunities are there for professional development and growth within this role?
• How does Apparel Group support work-life balance for its employees?
• What are the most rewarding aspects of working in marketing for the food and beverages category at Apparel Group?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, team dynamics, growth opportunities, work-life balance, and the overall employee experience.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the job posting link.
• Tailor your resume and cover letter to highlight your marketing experience and relevant skills.
• Prepare examples of marketing campaigns or projects you've led, focusing on their impact and results.
• Research Apparel Group's brand portfolio and marketing strategies to demonstrate your understanding of the business.
• Follow up with the HR department one week after submission to confirm receipt of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.