Manager, Marketing Operations

📌 Core Information

🔹 Job Title: Manager, Marketing Operations

🔹 Company: Hancock Whitney

🔹 Location: Hancock Whitney Plaza - Gulfport, MS

🔹 Job Type: Full-Time

🔹 Category: Banking

🔹 Date Posted: 2025-04-09

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and overseeing multiple departments
• Analyzing processes and implementing solutions for improvement
• Leading projects that support strategic objectives
• Ensuring operational efficiency and compliance

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and project management skills. It also involves cross-functional collaboration and stakeholder management.

📋 Key Responsibilities

✅ Oversight of department(s) strategy and operational projects to deliver key results and insights

✅ Leads or performs data collection and analysis, translates information to identify trends and opportunities resulting in data driven decisions for various reports and presentations

✅ Constructs presentations that focus on bringing forth conclusions, key risks, and other critical information in a clear, concise and decision-impacting manner

✅ Partners with Information Technology to review and define user requirements and provides testing assistance to support business unit operations

✅ Develops and/or oversees development of and revisions to department(s) strategies, policies and procedures by evaluating outcomes, identifying problems, evaluating trends and anticipating requirements as they relate to broader strategic plans

✅ Leads and/or participates in projects with cross-functional teams across various departments

✅ Identifies opportunities for process improvements and design (collaborates with key business partners on) innovative solutions

✅ Interacts with various levels or managers and stakeholders within organization’s business units to align operations with strategy

✅ May lead strategic cross-functional initiatives across a wide range of teams and collaborators, ensuring alignment throughout, making adjustments as needed, and driving progress to ensure objectives are met

ASSUMPTION: This role involves a high degree of autonomy and requires strong leadership, communication, and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree in a related field or equivalent combination of working experience and/or training

Experience: 5 years of related experience required. Prior management experience providing oversight of a small team preferred

Required Skills:

• Strong communications proficiency, including across teams and organizations, and have experience utilizing oral and written communication skills along with presentation skills
• Ability to multitask with simultaneous projects and tasks, while demonstrating urgency, prioritization and ownership to drive projects to completion
• Possess excellent organizational skills and the ability to be goal/execution oriented
• Be able to react seamlessly to changes in priorities and delivery focus
• Highly motivated, self-starter who can lead special projects autonomously and through partnership with cross functional teams
• Strong facilitation, negotiation and mediation skills; ability to drive to consensus
• Strong project management and organizational skills, meticulous attention to detail
• Strong business judgment, influencing skills, leadership, and integrity

Preferred Skills:

• Prior experience in a similar role within the banking industry
• Familiarity with marketing operations software and tools

ASSUMPTION: Candidates with experience in a related field and strong leadership skills are preferred for this role.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for similar roles and experience levels)

Benefits:

• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM. May require occasional evenings and weekends as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on the company's internal structures and the candidate's qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Banking. Hancock Whitney is a full-service bank offering a wide range of financial products and services, including traditional and online banking, commercial and small business banking, private banking, trust and investment services, healthcare banking, and mortgage services.

Company Size: 1,001-5,000 employees. As a mid-sized company, Hancock Whitney offers a mix of corporate structure and personal touch, providing opportunities for career growth and development.

Founded: 1899. Hancock Whitney has a long history and a strong reputation in the banking industry, with over $35 billion in assets.

Company Description:

• Legacy of strength and extensive expertise
• Focused on helping people achieve their financial goals and dreams
• Committed to creating opportunities for people and the communities they serve
• Honors and respects associates with a promise of growth, voice, and importance

Company Specialties:

• Consumer banking
• Small business and private banking
• Investments
• Commercial & institutional banking
• Trust & asset management
• Financing
• Online banking
• Mortgage services
• Healthcare banking
• Asset-based lending

Company Website: http://www.hancockwhitney.com

ASSUMPTION: Hancock Whitney is a well-established and reputable company in the banking industry, offering a wide range of financial products and services to its clients.

📊 Role Analysis

Career Level: Mid-level to senior management. This role offers opportunities for career growth and development within the marketing operations field and potentially beyond.

Reporting Structure: This role may report directly to the head of marketing or another senior-level marketing executive, depending on the company's organizational structure.

Work Arrangement: On-site, full-time position. May require occasional evenings and weekends as needed to support business unit operations.

Growth Opportunities:

• Potential advancement to a senior marketing operations role or other senior-level marketing positions
• Opportunities to lead strategic cross-functional initiatives and projects
• Possibility to transition into other areas of the business, such as business development or product management

ASSUMPTION: This role offers a clear path for career progression within the marketing operations field and potentially beyond, depending on the candidate's skills and interests.

🌍 Location & Work Environment

Office Type: Corporate headquarters with multiple branches and offices across the Southern United States

Office Location(s): Hancock Whitney Plaza - Gulfport, MS (primary location for this role)

Geographic Context:

• Gulfport, MS is located in the coastal region of Mississippi, offering a mild climate and access to beaches and outdoor activities
• The Gulf Coast region has a diverse economy, with strengths in industries such as tourism, healthcare, and manufacturing
• The area is home to a mix of small towns and larger cities, providing a range of housing and lifestyle options

Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM. May require occasional evenings and weekends as needed to support business unit operations.

ASSUMPTION: The Gulf Coast region offers a pleasant work-life balance, with access to outdoor recreation and cultural attractions, as well as a reasonable cost of living compared to other major metropolitan areas.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening to assess communication skills and cultural fit
• In-person or virtual interview with the hiring manager to discuss the role, responsibilities, and qualifications
• Final interview with senior leadership to assess leadership potential and cultural fit
• Background check and reference check

Key Assessment Areas:

• Leadership and management skills
• Communication and presentation skills
• Problem-solving and analytical skills
• Project management and organizational skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for behavioral interview questions that focus on your leadership, problem-solving, and project management skills
• Research Hancock Whitney's company culture and values to demonstrate your fit with the organization
• Practice presenting your ideas and solutions clearly and concisely

ATS Keywords: Marketing Operations, Manager, Leadership, Strategic Planning, Project Management, Data Analysis, Communication, Stakeholder Management, Process Improvement, Banking Industry

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews to demonstrate your qualifications and fit for the position.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management software (e.g., Asana, Trello, JIRA)
• Data analysis tools (e.g., Excel, SQL, Tableau)
• Marketing automation software (e.g., Marketo, HubSpot, Pardot)
• Customer relationship management (CRM) software (e.g., Salesforce, Microsoft Dynamics 365)

ASSUMPTION: Familiarity with relevant marketing operations software and tools is preferred, but not required. The ideal candidate will be able to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Honor & Integrity
• Strength & Stability
• Commitment to Service
• Teamwork
• Personal Responsibility

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on execution
• Adaptable and responsive to change
• Strong communication and presentation skills
• Ability to work independently and in a team environment

Self-Assessment Questions:

• How do you demonstrate honor and integrity in your professional life?
• Can you provide an example of a time when you had to adapt to a significant change in priorities or delivery focus?
• How do you approach teamwork and collaboration in a dynamic work environment?

ASSUMPTION: Hancock Whitney values candidates who align with their core values and demonstrate a strong work ethic, commitment to service, and ability to work effectively in a team environment.

⚠️ Potential Challenges

• Managing multiple departments and projects simultaneously may require strong time management and prioritization skills
• Working in a dynamic and fast-paced environment may present challenges in maintaining focus and adaptability
• Occasional evenings and weekends may be required to support business unit operations, potentially impacting work-life balance
• Navigating a large organization may present challenges in building relationships and influencing stakeholders

ASSUMPTION: The ideal candidate will be able to thrive in a dynamic and fast-paced environment, manage multiple priorities effectively, and maintain a strong work-life balance.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on managing multiple departments and leading strategic cross-functional initiatives
• Industry-specific context: The banking industry is highly regulated and competitive, requiring strong compliance and risk management skills
• Career path comparison: This role offers opportunities for career growth and development within the marketing operations field and potentially beyond, depending on the candidate's skills and interests

ASSUMPTION: This role offers unique opportunities for career progression and growth within the marketing operations field and potentially beyond, depending on the candidate's skills and interests.

📝 Sample Projects

• Developing and implementing a new marketing automation platform to streamline processes and improve data collection and analysis
• Leading a cross-functional team to rebrand a product line, including market research, strategy development, and execution
• Conducting a comprehensive review of marketing operations processes and procedures to identify inefficiencies and opportunities for improvement

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that the ideal candidate may be expected to lead or contribute to in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing operations structure and how this role fits within it?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development and growth of its marketing operations team members?
• Can you provide an example of a successful marketing operations initiative led by the company?
• How does the company measure the success of its marketing operations efforts?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and organization, and provides valuable insights into the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for behavioral interview questions that focus on your leadership, problem-solving, and project management skills
• Research Hancock Whitney's company culture and values to demonstrate your fit with the organization
• Practice presenting your ideas and solutions clearly and concisely
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.