📌 Core Information
🔹 Job Title: Manager, Marketing Operations, Budget & Spend
🔹 Company: DraftKings Inc.
🔹 Location: Boston, MA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 18, 2025
🔹 Experience Level: 6-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Architecting and scaling marketing spend operations for a dynamic, performance-driven business
- Leading a team of operations specialists to transform current spend tracking and budget allocation workflows
- Establishing scalable frameworks for forecasting, budget pacing, reconciliation, and approvals
- Proactively identifying budget anomalies and optimization opportunities
- Ensuring data integrity, process alignment, and clear communication across Marketing, Finance, and Analytics teams
ASSUMPTION: This role requires a high level of strategic thinking, process improvement, and team leadership to drive operational excellence in a complex, fast-paced environment.
📋 Key Responsibilities
✅ Lead the overhaul of current spend tracking and budget allocation workflows
✅ Establish scalable frameworks for weekly/monthly forecasting, budget pacing, reconciliation, and approvals
✅ Build guardrails to proactively identify budget anomalies or missed optimization opportunities
✅ Lead a team of Operations Specialists, including offshore operators
✅ Ensure alignment across Marketing, Finance, and Analytics teams to ensure data integrity, process alignment, and clear communication
✅ Own the roadmap for spend operations tooling and automation
✅ Maintain audit-ready records and ensure data fidelity for internal and external reporting
ASSUMPTION: This role requires a strong understanding of marketing operations, budget management, or financial processes within large-scale organizations, as well as experience managing teams and driving process improvement.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Finance, or a related field (or equivalent experience)
Experience: At least 6 years of operations experience, ideally in high-growth tech, performance marketing, or finance-focused roles
Required Skills:
- Proven track record of coaching, growing, and motivating talent
- Deep understanding of marketing operations, budget management, or financial processes within large-scale organizations
- Proficiency in Microsoft Excel or Google Sheets and SQL
- Strong communication and organizational skills to enhance cross-functional alignment and influence positive business outcomes
Preferred Skills:
- Experience with marketing spend management tools (e.g., Allocadia, Asana, Workfront)
- Familiarity with marketing attribution and analytics tools (e.g., Google Analytics, Adobe Analytics)
ASSUMPTION: Given the role's focus on driving operational excellence and managing teams, candidates with relevant experience in operations, finance, or marketing roles are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $111,000 - $138,700 USD per year (based on company-provided range)
Benefits:
- Bonus
- Equity
- Benefits (as applicable)
Working Hours: Full-time, standard business hours with flexibility for occasional remote work
ASSUMPTION: The provided salary range is based on the company's stated range for new hire pay rates across all US locations. Individual pay may vary based on work location and additional factors, including job-related skills, experience, and relevant education or training.
📌 Applicant Insights
🔍 Company Context
Industry: DraftKings Inc. operates in the mobile gaming apps industry, focusing on fantasy sports, sports betting, and iGaming.
Company Size: DraftKings Inc. has 1,001-5,000 employees, providing a mid-to-large-sized company environment with ample opportunities for growth and collaboration.
Founded: DraftKings Inc. was founded in 2012 and has since grown to become a publicly traded company (NASDAQ: DKNG).
Company Description:
- DraftKings Inc. is committed to responsibly creating the world’s favorite games and betting experiences.
- The company believes in the power and impact that comes from innovation, collaboration, and a winning culture.
- DraftKings Inc. offers a strong and dedicated global team of 4,000+ teammates driven to achieve great things.
Company Specialties:
- Fantasy Sports
- Web Based Software Engineering
- Gaming
- Sports Betting
- Analytics
- Engineering
- iGaming
- Casino
- SRE and DevOps
Company Website: careers.draftkings.com
ASSUMPTION: As a publicly traded company, DraftKings Inc. offers competitive compensation packages and opportunities for professional growth and development.
📊 Role Analysis
Career Level: This role is at the manager level, requiring a proven track record of leading teams and driving operational excellence.
Reporting Structure: The Manager, Marketing Operations, Budget & Spend will report directly to the Senior Director of Marketing Operations and may oversee a team of Operations Specialists.
Work Arrangement: This role is primarily on-site, with some flexibility for remote work as needed.
Growth Opportunities:
- Potential career progression into senior leadership roles within the Marketing Operations or broader Marketing organization
- Opportunities to work on high-impact projects and drive significant business outcomes
- Chance to learn and develop skills in a fast-paced, dynamic environment
ASSUMPTION: Given the company's growth and expansion, there may be opportunities for career advancement and professional development within the organization.
🌍 Location & Work Environment
Office Type: DraftKings Inc. has multiple office locations, with this role based at the company's headquarters in Boston, MA.
Office Location(s): 222 Berkeley St, 5th Floor, Boston, MA 02116, US
Geographic Context:
- Boston, MA, is a vibrant, multicultural city with a strong tech industry presence.
- The city offers a mix of urban and suburban living options, with easy access to parks, cultural attractions, and sports venues.
- Boston has a humid continental climate, with warm summers and cold, snowy winters.
Work Schedule: Standard business hours, with some flexibility for remote work as needed
ASSUMPTION: As a large, growing company, DraftKings Inc. offers a dynamic work environment with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final interview with the senior leadership team
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Process improvement and project management experience
- Team leadership and communication skills
- Technical proficiency in Excel, SQL, and marketing spend management tools
Application Tips:
- Highlight relevant experience in operations, finance, or marketing roles
- Demonstrate a strong understanding of marketing operations and budget management processes
- Showcase your ability to lead teams and drive process improvement
- Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
ATS Keywords: Marketing Operations, Budget Management, Financial Processes, Team Leadership, Process Improvement, Excel, SQL, Marketing Spend Management
ASSUMPTION: As a large company with a dedicated HR team, DraftKings Inc. has a structured interview process designed to assess candidates' skills and cultural fit.
🛠️ Tools & Technologies
- Microsoft Excel or Google Sheets
- SQL
- Marketing spend management tools (e.g., Allocadia, Asana, Workfront)
- Marketing attribution and analytics tools (e.g., Google Analytics, Adobe Analytics)
ASSUMPTION: Familiarity with marketing spend management tools and marketing attribution tools is preferred but not required. The company may provide training and resources to help new hires develop the necessary skills.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Winning Culture
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Data-driven decision-making and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with ambiguity?
- Are you an effective communicator and collaborator, able to work cross-functionally with various teams?
- Do you have a strong track record of driving process improvement and delivering results?
ASSUMPTION: DraftKings Inc. values candidates who are innovative, collaborative, and results-driven, with a strong commitment to responsible gaming and customer experience.
⚠️ Potential Challenges
- Managing a team of offshore operators and ensuring consistent, high-quality work
- Navigating a complex, fast-paced environment with multiple stakeholders
- Adapting to changes in priorities and workload as the company grows and evolves
- Ensuring compliance with regulatory requirements and industry standards for responsible gaming
ASSUMPTION: As a growing company in a dynamic industry, DraftKings Inc. may present unique challenges and opportunities for professional growth and development.
📈 Similar Roles Comparison
- This role is unique in its focus on marketing spend operations and budget management within a gaming and entertainment company
- Similar roles in other industries may include Marketing Operations Manager, Budget & Spend, or related positions in finance or marketing
- Career progression may include roles such as Senior Marketing Operations Manager, Director of Marketing Operations, or other senior leadership positions within the Marketing or broader organization
ASSUMPTION: This role offers a unique opportunity to drive operational excellence in a growing, dynamic industry, with potential for career advancement and professional development.
📝 Sample Projects
- Developing and implementing a new budget tracking and approval system
- Optimizing marketing spend allocation across multiple channels and campaigns
- Conducting regular budget reviews and providing data-driven insights to inform strategic decision-making
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the Manager, Marketing Operations, Budget & Spend may be responsible for, but the specific projects and priorities may vary based on the company's needs and priorities.
❓ Key Questions to Ask During Interview
- Can you describe the current state of marketing spend operations and the key challenges facing the team?
- How does this role collaborate with other teams within the Marketing organization and the broader company?
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does DraftKings Inc. support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These questions are intended to help candidates better understand the role, the team, and the company, and to demonstrate their interest and engagement in the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the interview by researching the company, the role, and the industry
- Follow up with the hiring team after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
