📌 Core Information
🔹 Job Title: Manager Marketing Programs
🔹 Company: Discover Financial Services
🔹 Location: London, United Kingdom
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-18
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing marketing programs to increase acceptance, product adoption, and grow volume for the network.
- Working with merchants to drive brand awareness and engagement, enhancing perception of coverage and acceptance awareness.
- Negotiating marketing opportunities in a B2B2C environment, developing marketing plans, and leveraging key channels.
- Building and coaching teams to identify, manage, and escalate risk, and effectively managing risk within the teams you oversee.
- Collaborating with the Business Development team to support prospect pitches and build marketing proposals.
ASSUMPTION: This role requires strong influencing skills, data analysis, and the ability to build effective relationships with both internal and external stakeholders.
📋 Key Responsibilities
✅ Tracks key performance indicators and updates leadership.
✅ Creates and manages programs to drive acceptance and product adoptions.
✅ Maintains and enhances the value propositions for acceptance.
✅ Assists in implementing strategies to provide a quality customer experience for network clients.
✅ Provides feedback on opportunities to enhance partnerships.
✅ Builds effective relationships across key internal and external stakeholders.
✅ Leverages data analysis to build strong marketing proposals.
✅ Leverages influencing and negotiation skills to drive business objectives.
ASSUMPTION: This role does not include any direct team leadership, but it requires strong team management skills to influence and guide team members.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, Management, Brand Communications, Project Management, Integrated Marketing, Advertising, Payments Services, or a related field.
Experience: Proven experience in B2B marketing, managing campaigns, and working with merchants across various verticals.
Required Skills:
- Proven experience in managing marketing programs and initiatives.
- Strong influencing and negotiation skills.
- Ability to analyze data and build marketing proposals based on data analytics.
- Experience in pitches and presentations to external partners.
Preferred Skills:
- Experience in the payments industry.
- Previous experience of working with agencies.
- Experience in working with merchants across verticals such as retail, hospitality, and transport.
ASSUMPTION: While a degree in a related field is required, Discover will consider equivalent experience in lieu of a degree.
💰 Compensation & Benefits
Salary Range: £60,000 - £80,000 per annum (Based on industry standards for a mid-senior level marketing role in London)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance.
- 401(k) matching and employee stock purchase plan.
- Generous time off, including vacation, sick, and holiday time.
- Employee discounts on Discover products and services.
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM, with the possibility of occasional overtime or weekend work.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically focused on credit cards, deposit products, consumer lending, and payments technology.
Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: 1986, with a rich history and established brand in the financial services industry.
Company Description:
- Discover is a well-known brand in the U.S., offering credit cards, personal loans, home loans, checking and savings accounts, and certificates of deposit.
- The Discover Global Network includes Discover Network, PULSE®, and Diners Club International®, providing acceptance around the world.
- Discover is committed to providing a quality customer experience and values compliance and risk management in its work environment.
Company Specialties:
- Credit Cards
- Deposit Products
- Consumer Lending
- Consumer Savings
- Payments
- Payment Technology
- Personal Loans
- Home Loans
- Home Equity Loans
- Debit and Transaction Services
Company Website: http://www.discover.com
ASSUMPTION: Discover's large employee base and diverse range of products and services provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-Senior level, with opportunities for growth and advancement within the marketing department and the broader organization.
Reporting Structure: This role reports directly to the Senior Manager, Marketing Programs, and collaborates with various internal teams, including Business Development and Risk Management.
Work Arrangement: On-site, with the possibility of occasional remote work or travel up to 25% of the time.
Growth Opportunities:
- Progression to a senior or management role within the marketing department.
- Expansion into other areas of the business, such as product management or business development.
- Opportunities to work on high-impact projects and initiatives that drive business growth and innovation.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the business.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art technology and amenities.
Office Location(s): London, United Kingdom
Geographic Context:
- London is a vibrant, multicultural city with a thriving financial services industry.
- The office is located in a convenient and accessible area, with excellent transportation links.
- The city offers a wide range of cultural attractions, restaurants, and entertainment options.
Work Schedule: Full-time, typically Monday to Friday, with the possibility of occasional overtime or weekend work.
ASSUMPTION: The London office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening.
- Phone or video screening with the hiring manager.
- On-site or virtual interview with the hiring manager and other team members.
- Final interview with the senior leadership team.
Key Assessment Areas:
- Marketing and campaign management skills.
- Data analysis and proposal development abilities.
- Influencing and negotiation skills.
- Merchant relationship management experience.
- Alignment with Discover's core values and company culture.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing and campaign management experience.
- Demonstrate your ability to analyze data and build compelling marketing proposals.
- Prepare examples of successful merchant relationships and negotiation strategies.
- Research Discover's company culture and values, and be prepared to discuss how your personal values align with theirs.
ATS Keywords: Marketing Programs, Brand Awareness, Data Analytics, Negotiation Skills, B2B Marketing, Campaign Management, Risk Management, Stakeholder Engagement, Customer Experience, Performance Metrics, Team Development, Marketing Proposals, Merchant Relationships, Product Adoption, Collaboration, Influencing Skills
ASSUMPTION: The interview process for this role is likely to be comprehensive and competitive, with a strong focus on assessing the candidate's marketing and campaign management skills, as well as their cultural fit with the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's needs and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Play to Win: We strive to be the best in everything we do.
- Get Better Every Day: We continuously learn and improve.
- Succeed Together: We collaborate and support each other to achieve our goals.
Work Style:
- Collaborative: We work together to achieve our goals.
- Data-driven: We make decisions based on data and analytics.
- Innovative: We continuously seek new and better ways of doing things.
Self-Assessment Questions:
- Do you thrive in a collaborative, data-driven work environment?
- Are you comfortable working with a diverse range of stakeholders, both internal and external?
- Do you have a proven track record of driving business growth through marketing initiatives?
ASSUMPTION: Discover values candidates who are passionate about their work, committed to continuous learning and improvement, and able to thrive in a collaborative, data-driven work environment.
⚠️ Potential Challenges
- Managing multiple marketing programs and initiatives simultaneously.
- Working with a diverse range of merchants, each with their own unique needs and priorities.
- Balancing the need to drive business growth with the need to manage risk effectively.
- Occasional travel and weekend work may be required.
ASSUMPTION: This role presents both opportunities and challenges, requiring a proactive and adaptable candidate who is able to manage multiple priorities and work effectively with a diverse range of stakeholders.
📈 Similar Roles Comparison
- This role is unique in its focus on driving acceptance and product adoption for the Discover network.
- While similar roles may exist in other organizations, the specific focus on the Discover network and the need to work with merchants across various verticals sets this role apart.
- Career progression in this role may lead to opportunities in senior management or other areas of the business, such as product management or business development.
ASSUMPTION: This role offers a unique opportunity to make a significant impact on the Discover network and drive business growth through innovative marketing initiatives.
📝 Sample Projects
- Developing and executing a marketing campaign to increase acceptance and product adoption among a specific merchant vertical.
- Analyzing data to identify trends and opportunities in the market, and developing targeted marketing proposals to capitalize on those opportunities.
- Managing a team to deliver a high-impact marketing event or conference, showcasing the Discover network and its value proposition to potential partners and clients.
ASSUMPTION: The specific projects undertaken in this role will vary depending on the candidate's skills, experience, and the team's priorities.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does this role fit into the broader marketing strategy for the Discover network?
- What are the key priorities for this role in the first 90 days?
- How does Discover support the professional development and growth of its employees?
- What are the most challenging aspects of working with merchants across various verticals?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the organization's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Discover careers portal.
- Tailor your resume and cover letter to highlight your relevant marketing and campaign management experience, as well as your ability to analyze data and build compelling marketing proposals.
- Prepare examples of successful merchant relationships and negotiation strategies.
- Research Discover's company culture and values, and be prepared to discuss how your personal values align with theirs.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
