📌 Core Information
🔹 Job Title: Manager of Affiliate Programs
🔹 Company: Vendasta
🔹 Location: Saskatoon, SK
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Remote OK)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a comprehensive affiliate strategy
- Identifying and recruiting new affiliate partners
- Managing relationships with existing affiliates
- Creating compelling campaigns and promotional assets
- Tracking, analyzing, and reporting on key performance metrics
- Collaborating with internal teams to integrate affiliate efforts into broader marketing strategies
ASSUMPTION: This role requires a strategic thinker with a passion for partnerships and a proven track record in affiliate marketing within a B2B SaaS environment.
📋 Key Responsibilities
✅ Lead the development and execution of a scalable affiliate program to drive high-quality leads and revenue growth
✅ Collaborate with affiliates to create strategic campaigns that align with business goals and optimize program performance
✅ Manage relationships with existing affiliates to optimize their performance and engagement
✅ Create compelling campaigns and promotional assets to support affiliate success
✅ Track, analyze, and report on key performance metrics like traffic, conversion rates, and ROI
✅ Collaborate with internal teams to integrate affiliate efforts into broader marketing strategies
ASSUMPTION: The role involves a mix of strategic planning, relationship management, and data analysis to optimize affiliate program performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in affiliate marketing within a B2B SaaS environment
Required Skills:
- Proven success in scaling affiliate programs and managing partner relationships
- Strong analytical skills and experience with digital marketing channels
- Excellent communication and negotiation skills
Preferred Skills:
- Experience in sales/marketing automation or working with SMB-focused SaaS products
- Familiarity with affiliate tracking platforms like PartnerStack, Impact, or CJ Affiliate
- Strong project management skills to handle multiple projects and deadlines
ASSUMPTION: The required skills are essential for success in this role, while preferred skills would make a strong candidate an excellent fit.
💰 Compensation & Benefits
Salary Range: $100,000 - $140,000 CAD per year (Based on industry standards for a Manager of Affiliate Programs role in Saskatoon, SK)
Benefits:
- Health Benefits
- Flex Time
- Work-from-Anywhere Policy
- Employee Options Program
- Education Reimbursement
- In-house Learning
- Leadership Development Programs
- Community Events
- Volunteer Opportunities
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and skills. The benefits package is comprehensive and designed to support employee well-being and growth.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 501-1,000 employees (Mid-sized company offering ample opportunities for growth and collaboration)
Founded: 2008 (Established company with a proven track record)
Company Description:
- Vendasta is the leading AI software company for customer acquisition and engagement
- Helps businesses get more customers and keep them
- Unifies marketing, sales, and operational workflows with an AI-powered platform
Company Specialties:
- Reputation Management
- Social Marketing
- Digital Advertising
- Review Monitoring
- White-Label Ecommerce
- Local Citation Building
- Social Media Management Platform
- PPC Solutions
- Website Builder
- SEO White Label Services
- Productivity Software
- Client Portal
- Agency Management Software
- Sales CRM
- Meeting Scheduler
- Automations
- Project Management Software
Company Website: http://www.vendasta.com/
ASSUMPTION: Vendasta is a well-established company with a strong focus on AI-powered software solutions for customer acquisition and engagement. Their specialties reflect a broad range of services catering to various business needs.
📊 Role Analysis
Career Level: Mid-level to Senior (Based on required experience and responsibilities)
Reporting Structure: This role reports directly to the Senior Director of Marketing or a similar position
Work Arrangement: On-site with remote work flexibility (Remote OK)
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to expand skills and knowledge through in-house learning and leadership development programs
- Chance to work with a diverse range of affiliate partners and internal teams, fostering professional growth
ASSUMPTION: This role offers strong growth potential within the company, allowing candidates to expand their skills and advance their careers.
🌍 Location & Work Environment
Office Type: Corporate office environment with flexible work arrangements
Office Location(s): Saskatoon, SK (Headquarters)
Geographic Context:
- Saskatoon is the largest city in the Canadian province of Saskatchewan
- Known for its vibrant arts and culture scene, as well as its strong economy driven by industries such as agriculture, energy, and technology
- Offers a high quality of life with affordable housing, short commute times, and numerous recreational opportunities
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The work environment is collaborative and dynamic, with a strong emphasis on employee growth and well-being. The location offers a high quality of life and ample opportunities for professional development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interviews with the hiring manager and/or team members
- Final round interviews or assessments
- Job offer and onboarding
Key Assessment Areas:
- Affiliate marketing expertise and strategic thinking
- Analytical skills and data-driven decision-making
- Communication and negotiation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of affiliate marketing and digital marketing channels
- Showcase your ability to manage partner relationships and optimize program performance
- Prepare questions that showcase your interest in the role and company
ATS Keywords: Affiliate Marketing, B2B SaaS, Digital Marketing, SEO, SEM, Content Marketing, Analytical Skills, Communication Skills, Negotiation Skills, Project Management, Campaign Development, Performance Optimization, Lead Generation, Relationship Management, Market Reach
ASSUMPTION: The application process is thorough and designed to assess the candidate's skills, experience, and cultural fit for the role. Strategic use of ATS keywords can help applicants' resumes pass through Applicant Tracking Systems.
🛠️ Tools & Technologies
- Affiliate tracking platforms (e.g., PartnerStack, Impact, CJ Affiliate)
- Marketing automation tools (e.g., HubSpot, Marketo)
- SEO and SEM tools (e.g., Google Analytics, SEMrush, Ahrefs)
- Project management software (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role are standard in the affiliate marketing and digital marketing industries. Familiarity with these tools is essential for success in the role.
👔 Cultural Fit Considerations
Company Values:
- Drive: Pursuing excellence and continuous improvement
- Innovation: Embracing creativity and new ideas
- Respect: Valuing diversity and fostering a positive work environment
- Agility: Adapting to change and embracing new challenges
Work Style:
- Collaborative: Working closely with internal teams and affiliate partners
- Data-driven: Making informed decisions based on performance metrics
- Strategic: Developing and implementing comprehensive affiliate strategies
Self-Assessment Questions:
- Do you thrive in a collaborative, data-driven work environment?
- Are you passionate about building strategic partnerships and driving growth through affiliate programs?
- Do you possess strong analytical skills and the ability to optimize performance based on data insights?
ASSUMPTION: Vendasta values a strong cultural fit and looks for candidates who align with their core values and work style. Self-assessment questions can help applicants determine if they are a good fit for the company and role.
⚠️ Potential Challenges
- Managing a large number of affiliate partners and ensuring their success
- Keeping up with industry trends and best practices in affiliate marketing
- Balancing strategic planning with day-to-day management tasks
- Working with a diverse range of internal teams and stakeholders
ASSUMPTION: These challenges are inherent to the role and require strong organizational skills, adaptability, and a strategic mindset to overcome.
📈 Similar Roles Comparison
- Unlike other affiliate marketing roles, this position focuses on managing channel partners and digital agencies rather than individual affiliates
- Vendasta's focus on AI-powered software solutions for customer acquisition and engagement sets it apart from other companies in the industry
- Career progression opportunities may vary depending on the company size and structure
ASSUMPTION: This role is unique in its focus on channel partners and digital agencies, offering a strategic and collaborative work environment with strong growth potential.
📝 Sample Projects
- Developing and implementing a comprehensive affiliate strategy for a new product launch
- Optimizing the performance of an underperforming affiliate campaign through data analysis and strategic adjustments
- Managing the onboarding and integration of a new affiliate tracking platform
ASSUMPTION: These sample projects reflect the strategic, data-driven, and collaborative nature of the role, requiring strong analytical skills and a deep understanding of affiliate marketing.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does Vendasta support the growth and development of its employees?
- What are the most challenging aspects of managing affiliate programs at Vendasta?
- How does Vendasta measure the success of its affiliate marketing efforts?
- What opportunities are there for collaboration with other teams and departments within the company?
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, company culture, and growth opportunities, helping applicants make informed decisions about their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for interviews by researching Vendasta's company culture and values
- Prepare questions that showcase your interest in the role and company
- Follow up with Vendasta after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
