📌 Core Information
🔹 Job Title: Manager, Paid Search
🔹 Company: Brainlabs
🔹 Location: On-site in New York City, New York | Dallas, Texas | Boca Raton, Florida | Bloomington, Indiana
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: 2025-06-02
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Delivering successful Paid Search campaigns that outperform KPIs
- Defining campaign delivery plans and measurement targets
- Optimizing campaigns and implementing automation processes
- Mentoring others and contributing to the development of best practices
ASSUMPTION: This role requires a strong Paid Search background and experience with large enterprise clients/budgets. The ideal candidate will have a proven track record in campaign optimization and technology adoption.
📋 Key Responsibilities
✅ Deliver highly successful, brilliant campaigns that outperform KPIs, to budget and on-time
✅ Define campaign delivery plans and measurement targets
✅ Effectively track and optimize campaigns
✅ Be a point of contact for clients on day-to-day tasks and deliverables
✅ Develop and implement guidelines and processes, contributing to ideas around automation or process improvement
✅ Actively contribute to developing best-practice roadmaps for Paid Search
✅ Mentor others across the practice, helping to grow capability and knowledge
ASSUMPTION: The role requires strong communication skills, attention to detail, and a methodical approach to work.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field or equivalent experience
Experience: 3+ years of experience in Paid Search, with a strong delivery track record
Required Skills:
- Proven Paid Search delivery track record
- SA360 experience
- Experience with large enterprise clients/budgets
- Excellent presentation skills and strong data analysis and reporting skills
- Strong attention to detail, methodical, and process-oriented
Preferred Skills:
- Experience with other marketing channels
- Certifications in Paid Search or related fields
ASSUMPTION: The ideal candidate will have a passion for their craft, continuous learning, and growing the knowledge of those around them.
💰 Compensation & Benefits
Salary Range: $70,000 - $105,000 USD per year
Benefits:
- Competitive salary and benefits package
- Opportunities for professional development and growth
- Dynamic and engaging work environment
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a Manager, Paid Search role with 3+ years of experience. Final compensation will be determined based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Brainlabs is a High-Performance media agency, specializing in PPC, Google Analytics, Programmatic, Paid Social, CRO, SEO, and more. They offer a range of services, including consultancy, tech, creative, data science, data strategy, influencer marketing, media strategy, media planning, organic social, DOOH, retail media, and TV & Audio.
Company Size: Brainlabs has 501-1,000 employees globally, with offices in London, New York, Austin, Bloomington, Los Angeles, Manchester, Singapore, Toronto, San Sebastián, and Kowloon.
Founded: Brainlabs was founded in 2012 and has since grown into a global leader in the advertising services industry.
Company Description:
- Brainlabs is a new breed of global media agency, independent, full-service, and obsessed with High-Performance
- Their approach is built on three core pillars: exceptional talent, winning methodologies, and cutting-edge technology
- They recruit outstanding people and develop their expertise, organizing them into dedicated Industry teams centered around their clients
Company Specialties:
- PPC
- Google Analytics
- Programmatic
- Paid Social
- CRO
- SEO
- Google Marketing Platform
- Consultancy
- Tech
- Creative
- Data Science
- Data Strategy
- Influencer
- Media Strategy
- Media Planning
- Organic Social
- DOOH
- Retail Media
- TV & Audio
Company Website: http://www.brainlabsdigital.com
ASSUMPTION: Brainlabs' focus on High-Performance media and data-driven strategies sets them apart in the advertising services industry.
📊 Role Analysis
Career Level: This role is a senior management position, requiring strategic thinking, leadership, and mentoring skills.
Reporting Structure: The Manager, Paid Search reports directly to the Associate Director, Paid Search.
Work Arrangement: This role is on-site, with the option to work from one of Brainlabs' global offices.
Growth Opportunities:
- Progression to a Director or Associate Director role within Paid Search
- Expansion into other marketing channels or specializations within Brainlabs
- Opportunities to work on larger, more complex client accounts
ASSUMPTION: Brainlabs offers a clear career progression path for employees, with opportunities for growth and development.
🌍 Location & Work Environment
Office Type: Brainlabs' offices are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): New York City, New York | Dallas, Texas | Boca Raton, Florida | Bloomington, Indiana
Geographic Context:
- New York City, NY: A major global hub for advertising and marketing services
- Dallas, TX: A growing market with a strong economy and diverse industries
- Boca Raton, FL: A sunny, coastal city with a vibrant business community
- Bloomington, IN: A college town with a thriving tech industry
Work Schedule: The standard work schedule is Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for the role's requirements.
ASSUMPTION: Brainlabs' offices provide a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the HR team
- Skills interview with the Paid Search team
- Final interview with the Associate Director, Paid Search
- Background check and offer
Key Assessment Areas:
- Paid Search knowledge and experience
- Campaign optimization and automation skills
- Communication and presentation skills
- Attention to detail and process orientation
- Cultural fit and alignment with Brainlabs' values
Application Tips:
- Highlight relevant Paid Search experience and achievements in your resume
- Prepare a cover letter that demonstrates your understanding of the role and your fit for Brainlabs' culture
- Be ready to discuss your approach to campaign optimization and automation in the interview
- Research Brainlabs' clients and industry to show your understanding of the market
ATS Keywords: Paid Search, SA360, Campaign Optimization, Data Analysis, Client Communication, Mentoring, Process Improvement, Automation, Presentation Skills, Attention to Detail, Technology Adoption, Continuous Learning, Dynamic Communication, Enterprise Client Management, KPI Management, Creative Concept Development
ASSUMPTION: Brainlabs' interview process is designed to assess the candidate's technical skills, cultural fit, and alignment with the company's values.
🛠️ Tools & Technologies
- SA360
- Google Ads
- Google Analytics
- Data visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The ideal candidate will have experience with SA360 and other relevant Paid Search platforms, as well as data visualization and project management tools.
👔 Cultural Fit Considerations
Company Values:
- High-Performance: We strive to deliver exceptional results for our clients and continuously improve our own performance
- Data-Driven: We make decisions based on data and insights, using real-time data about real people to inform our strategies
- Collaborative: We work together to achieve our goals, fostering a culture of open communication and teamwork
- Innovative: We embrace change and continuously seek new ways to improve our work and our industry
- Inclusive: We value diversity and foster an inclusive environment where everyone can bring their unique perspectives to the table
Work Style:
- Dynamic: Brainlabs' work environment is fast-paced and ever-changing, requiring adaptability and resilience
- Engaging: Brainlabs' culture encourages open communication and collaboration, with a focus on building strong relationships
- Authentic: Brainlabs values authenticity and encourages employees to bring their unique perspectives to the table
Self-Assessment Questions:
- How do you approach continuous learning and staying up-to-date with industry trends?
- How do you handle feedback and criticism, and how do you use it to improve your work?
- How do you balance the need for high-performance with a collaborative work style?
ASSUMPTION: Brainlabs' culture is dynamic, engaging, and authentic, with a strong focus on high-performance and continuous learning.
⚠️ Potential Challenges
- The role may require working on multiple client accounts simultaneously, requiring strong time management and prioritization skills
- Brainlabs' fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work environment
- The role may require occasional travel to client meetings or industry events
- The role may require working with tight deadlines and high-pressure situations
ASSUMPTION: The ideal candidate will be able to thrive in a fast-paced, dynamic work environment and manage multiple priorities effectively.
📈 Similar Roles Comparison
- This role is similar to a Senior Paid Search Manager or Paid Search Team Lead position in other advertising agencies or in-house marketing teams
- Brainlabs' focus on High-Performance media and data-driven strategies sets this role apart from similar positions in more traditional advertising agencies
- This role offers opportunities for career growth and development within Brainlabs, with potential progression to a Director or Associate Director role
ASSUMPTION: Brainlabs' unique approach to advertising services sets this role apart from similar positions in the industry.
📝 Sample Projects
- Developing and implementing a new campaign delivery plan for a large enterprise client, resulting in a 20% increase in campaign performance
- Optimizing a client's Paid Search campaigns using automation and process improvement, leading to a 15% reduction in cost per acquisition
- Collaborating with the creative team to develop innovative ad concepts, driving a 10% increase in click-through rate
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for innovation in the Manager, Paid Search role at Brainlabs.
❓ Key Questions to Ask During Interview
- How does Brainlabs approach campaign optimization and automation, and how can I contribute to these efforts?
- What opportunities are there for professional development and growth within the Paid Search team and Brainlabs as a whole?
- How does Brainlabs support work-life balance for its employees?
- What is the team structure and dynamic within the Paid Search team, and how does this role fit into the broader organization?
- How does Brainlabs measure success for this role, and what are the key performance indicators (KPIs) I should focus on?
ASSUMPTION: These key questions will help you understand the role's responsibilities, the team's dynamics, and Brainlabs' culture more deeply.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant Paid Search experience and achievements
- Write a cover letter that demonstrates your understanding of the role and your fit for Brainlabs' culture
- Prepare for your interview by researching Brainlabs' clients and industry, and practicing your presentation skills
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
