π Core Information
πΉ Job Title: Manager, Paid Search
πΉ Company: Brainlabs
πΉ Location: Buenos Aires, Argentina
πΉ Job Type: On-site
πΉ Category: Advertising Services
πΉ Date Posted: April 25, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Delivering successful Paid Search campaigns that meet client KPIs
- Contributing to the development of best practices and guidelines
- Mentoring team members and helping define campaign delivery plans
- Collaborating with cross-functional teams to optimize campaigns and improve processes
ASSUMPTION: This role requires a strong background in Paid Search with a proven track record of campaign optimization. Excellent communication and leadership skills are essential for success in this position.
π Key Responsibilities
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Deliver highly successful, brilliant campaigns that outperform KPIs, to budget and on-time
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Define campaign delivery plans and measurement targets
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Effectively track and optimize campaigns
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Serve as a point of contact for clients on day-to-day tasks and deliverables
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Develop and implement guidelines and processes, contributing to ideas around automation or process improvement
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Actively contribute to developing best-practice roadmaps to continually improve the Paid Search offering
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Mentor others across the practice, helping to grow capability and knowledge
ASSUMPTION: This role requires a hands-on approach to campaign management, with a focus on data-driven decision-making and continuous improvement.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience in Paid Search with a proven track record of campaign optimization
Required Skills:
- Expertise in Paid Search platforms (e.g., Google Ads, Bing Ads)
- Strong data analysis and reporting skills
- Excellent presentation skills
- Excellent communication and interpersonal skills
- Strong attention to detail and process orientation
Preferred Skills:
- Experience with automation tools and process improvement
- Knowledge of other digital marketing channels
- Fluency in Spanish
ASSUMPTION: While a degree in a related field is preferred, equivalent experience and a strong portfolio may be considered.
π° Compensation & Benefits
Salary Range: Based on industry standards for a Manager, Paid Search role in Argentina, the estimated salary range is ARS 150,000 - ARS 250,000 per month (USD 1,200 - USD 2,000).
Benefits:
- Competitive benefits package
- Opportunities for professional development and training
- Dynamic and collaborative work environment
Working Hours: Full-time, 40 hours per week, with flexible hours as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Brainlabs is a global, independent media agency specializing in high-performance advertising services.
Company Size: Brainlabs has 501-1,000 employees worldwide, providing a large, diverse work environment.
Founded: Brainlabs was founded in 2012 and has since grown to become a leading player in the digital advertising industry.
Company Description:
- Brainlabs is a new breed of global media agency, independent, full-service, and obsessed with high-performance.
- The company's approach is built on three core pillars: exceptional talent, winning methodologies, and cutting-edge technology.
- Brainlabs recruits outstanding people and organizes them into dedicated industry teams centered around clients.
Company Specialties:
- PPC
- Google Analytics
- Programmatic
- Paid Social
- CRO
- SEO
- Google Marketing Platform
- Consultancy
- Tech
- Creative
- Data Science
- Data Strategy
- Influencer
- Media Strategy
- Media Planning
- Organic Social
- DOOH
- Retail Media
- TV & Audio
Company Website: http://www.brainlabsdigital.com
ASSUMPTION: Brainlabs' focus on high-performance advertising services and commitment to continuous improvement make it an attractive employer for driven, results-oriented professionals.
π Role Analysis
Career Level: This role is a mid-level management position, offering opportunities for growth and development within the company.
Reporting Structure: The Manager, Paid Search reports directly to Lara Lowery.
Work Arrangement: This is an on-site position, with the opportunity to work from the Buenos Aires office.
Growth Opportunities:
- Advancement to Senior Manager or Director level within the Paid Search team
- Expansion into other areas of digital marketing or management
- Opportunities for international assignments or relocation
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop both professionally and personally.
π Location & Work Environment
Office Type: Brainlabs' Buenos Aires office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 2 Old St Yard, London, EC1Y 2BP, GB; 90 Broad Street, Suite 1701, New York City, NY 10004, US; 2400 Cesar Chavez St E, Suite 208, Austin, TX 78702, US; 501 N Morton St, #212, Bloomington, IN 47404, US; 2355 Westwood Blvd, #1826, Los Angeles, CA 90064, US; Lower Ground Floor, 15 Jutland Street, Jutland House, Manchester, M1 2BE, GB; 7 Straits View, #12-00, Marina One East Tower, Singapore, 018936, SG; 135 Liberty St, Suite 300, Toronto, Ontario M6K 1A7, CA; Mundaitz Kalea, 10 bajo 4, San SebastiΓ‘n, Basque Country, ES; 4 Hing Yip St, The Wave, Kwun Tong District, Kowloon, HK
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people.
- The city is known for its vibrant culture, rich history, and diverse neighborhoods.
- Brainlabs' office is located in the heart of the city, providing easy access to public transportation and amenities.
Work Schedule: The standard work schedule is Monday through Friday, 9:00 AM to 6:00 PM, with flexibility for remote work as needed.
ASSUMPTION: Brainlabs' global presence and diverse office locations offer unique opportunities for international travel and cultural exchange.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR team
- Skills interview with the Paid Search team
- Final interview with the hiring manager
Key Assessment Areas:
- Technical skills in Paid Search and campaign optimization
- Communication and presentation skills
- Problem-solving and critical thinking
- Cultural fit and alignment with Brainlabs' values
Application Tips:
- Tailor your resume and cover letter to highlight your Paid Search experience and relevant skills
- Prepare a portfolio or examples of your campaign optimization work
- Research Brainlabs' company culture and be prepared to discuss how your values align with the company's
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Paid Search, campaign optimization, data analysis, communication, management, team leadership, process improvement, automation, presentation skills, attention to detail
ASSUMPTION: Brainlabs' interview process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.
π οΈ Tools & Technologies
- Google Ads
- Bing Ads
- Google Analytics
- Excel
- PowerPoint
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies listed are not exhaustive and may vary depending on the specific needs of the role and the client.
π Cultural Fit Considerations
Company Values:
- High-Performance: We strive to deliver exceptional results for our clients and continuously improve our own performance.
- Integrity: We act with honesty and transparency in all our interactions with clients, partners, and each other.
- Collaboration: We work together to achieve our goals, supporting each other and sharing knowledge to drive success.
- Innovation: We embrace change and continuously seek new and better ways of doing things.
- Accountability: We take responsibility for our actions and their outcomes, learning from our mistakes and celebrating our successes.
Work Style:
- Brainlabs fosters a dynamic, fast-paced work environment with a strong focus on results and continuous improvement.
- The company encourages collaboration and knowledge-sharing, with a flat organizational structure that promotes open communication.
- Brainlabs values diversity and inclusion, with a commitment to creating an equitable and supportive work environment for all employees.
Self-Assessment Questions:
- Do you embrace a high-performance mindset and strive for continuous improvement in your work?
- Are you comfortable working in a dynamic, collaborative environment with a strong focus on results?
- Do you have a proven track record of campaign optimization and a passion for driving success for your clients?
ASSUMPTION: Brainlabs' company culture is built on a set of shared principles, philosophies, and values that guide the behavior of all employees. Candidates who align with these values are more likely to succeed in the company's fast-paced, results-driven environment.
β οΈ Potential Challenges
- The fast-paced, high-pressure nature of the role may be challenging for candidates who prefer a more stable or predictable work environment.
- The need to manage client relationships and expectations may require strong communication and interpersonal skills.
- The role may involve working with tight deadlines and managing multiple projects simultaneously, which can be stressful and demanding.
- The need to stay up-to-date with the latest trends and best practices in Paid Search may require continuous learning and adaptation.
ASSUMPTION: The challenges listed are not exhaustive and may vary depending on the specific needs of the role and the client.
π Similar Roles Comparison
- Compared to other Paid Search Manager roles, this position places a greater emphasis on campaign optimization and process improvement.
- Brainlabs' focus on high-performance advertising services sets it apart from other agencies, with a strong emphasis on data-driven decision-making and continuous improvement.
- Career progression in this role may involve expanding into other areas of digital marketing or management, rather than specializing further in Paid Search.
ASSUMPTION: This role offers unique opportunities for growth and development within the company, with a focus on driving success for clients and contributing to the development of best practices.
π Sample Projects
- Developing and implementing a comprehensive campaign optimization strategy for a major retail client, resulting in a 25% increase in conversions and a 15% reduction in cost per acquisition.
- Collaborating with the SEO team to optimize a client's website for improved organic search performance, resulting in a 30% increase in traffic and a 20% increase in conversions.
- Leading a team of junior Paid Search specialists to develop and execute a complex, multi-channel campaign for a major B2B client, resulting in a 20% increase in leads and a 15% reduction in cost per lead.
ASSUMPTION: The sample projects listed are not exhaustive and may vary depending on the specific needs of the role and the client.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Paid Search practice?
- How does Brainlabs support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Brainlabs approach collaboration and knowledge-sharing across different teams and disciplines?
- What are the biggest challenges facing the Paid Search practice currently, and how can this role help address them?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to driving success for the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your Paid Search experience and relevant skills
- Prepare a portfolio or examples of your campaign optimization work
- Follow uole offers ample opportunities for professional growth and development within the company.
π Location & Work Environment
Office Type: Complex's headquarters is located in Los Angeles, CA, with additional offices in New York, NY. The Sports Content Creator role is based in New York, NY.
Office Location(s): New York, NY
Geographic Context:
- New York City is a major hub for sports, music, and entertainment, providing ample opportunities for content creation and collaboration.
- The city's vibrant culture and diverse population offer a rich landscape for storytelling and engagement with Complex's audience.
- New York's time zone (EST) may require working nights and occasional weekends/holidays for coverage of major moments and events in sports.
Work Schedule: Full-time, with the possibility of working nights and occasional weekends/holidays for coverage
ASSUMPTION: The Sports Content Creator role may require flexibility in working hours to cover major moments and events in sports.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with the hiring manager or HR representative
- Submission of a portfolio or sample work showcasing content creation and video production skills
- In-depth interview with the Head of Sports and other members of the Sports department
- Final interview with the Complex HR team or other senior leadership
Key Assessment Areas:
- Demonstrated content creation and video production skills
- Knowledge of sports and sports culture relevant to Complex
- Ability to work effectively in a fast-paced, ever-evolving environment
- Excellent organizational and time management skills
- Strong communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your content creation, video production, and sports journalism skills and experience
- Include a portfolio or sample work that showcases your ability to storyboard, film, produce, and edit engaging video content
- Be prepared to discuss your understanding of sports culture and how it intersects with music, pop culture, and style
- Demonstrate your ability to work effectively in a fast-paced, collaborative environment
ATS Keywords: Content creation, video production, sports journalism, sports culture, social media, storytelling, collaboration, fast-paced environment
ASSUMPTION: The interview process for the Sports Content Creator role will focus on assessing the candidate's content creation and video production skills, as well as their knowledge of sports culture and ability to work effectively in a fast-paced, collaborative environment.
π οΈ Tools & Technologies
- Capcut or Adobe Creative Suite (specifically Adobe Premiere)
- Social media platforms (TikTok, Instagram, YouTube, Twitter, Twitch, Kick, Snapchat)
- Content management systems (CMS)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: The Sports Content Creator will be expected to have proficiency in using Capcut or Adobe Creative Suite (specifically Adobe Premiere) for video editing, as well as experience with social media platforms and content management systems.
π Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Passion for youth culture and convergence culture
- High standards and a commitment to excellence
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and focused on delivering high-quality content
Self-Assessment Questions:
- Do you have a deep understanding of sports culture and how it intersects with music, pop culture, and style?
- Are you comfortable working in a fast-paced, collaborative environment and keeping pace with the ever-evolving internet landscape?
- Do you have strong organizational and time management skills, and are you able to manage multiple projects and deadlines effectively?
- Are you willing to appear on camera in social media content and contribute to the overall success of the Complex brand?
ASSUMPTION: The ideal candidate for the Sports Content Creator role will be passionate about youth culture and convergence culture, have a deep understanding of sports culture, and be comfortable working in a fast-paced, collaborative environment.
β οΈ Potential Challenges
- Keeping pace with the ever-evolving internet landscape and sports culture
- Managing multiple projects and deadlines in a fast-paced environment
- Working nights and occasional weekends/holidays for coverage of major moments and events in sports
- Collaborating effectively with cross-functional teams and stakeholders
ASSUMPTION: The Sports Content Creator role may present challenges in keeping pace with the ever-evolving internet landscape and sports culture, as well as managing multiple projects and deadlines in a fast-paced environment.
π Similar Roles Comparison
- Sports Content Creator vs. Sports Journalist: The Sports Content Creator role focuses more on video production and storytelling, while the Sports Journalist role emphasizes written content and reporting.
- Sports Content Creator vs. Social Media Manager: The Sports Content Creator role requires a strong understanding of sports culture and video production, while the Social Media Manager role focuses on content strategy, community management, and analytics.
- Career Path: Sports Content Creator β Senior Sports Content Creator β Head of Sports β Director of Content β Vice President of Content β Chief Content Officer
ASSUMPTION: The Sports Content Creator role is a unique position that combines content creation, video production, and sports journalism skills and experience.
π Sample Projects
- Creating a daily sports news segment for Complex's social media platforms, featuring highlights, analysis, and interviews with athletes and sports personalities
- Producing a weekly sports culture roundup, showcasing the intersection of sports with music, pop culture, and style
- Collaborating with Complex's video production team to create premium content, such as documentaries or event coverage
ASSUMPTION: The Sports Content Creator role offers opportunities to work on a variety of projects, from daily news segments to premium content and event coverage.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the Sports department, and how can this role help address them?
- How does Complex approach collaboration and teamwork, and how can this role contribute to the overall success of the company?
- What opportunities are there for professional growth and development within the Sports department and Complex as a whole?
- How does Complex support work-life balance, especially for roles that may require working nights and occasional weekends/holidays for coverage?
- What is the company's long-term vision for the Sports department, and how can this role help shape its future?
ASSUMPTION: The ideal candidate for the Sports Content Creator role will be proactive and inquisitive, asking thoughtful questions to demonstrate their interest in the position and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your content creation, video production, and sports journalism skills and experience
- Include a portfolio or sample work that showcases your ability to storyboard, film, produce, and edit engaging video content
- Prepare for your interview by researching Complex's brand, values, and recent projects, as well as brushing up on your knowledge of sports culture and trends
- Follow up with the hiring manager or HR representative within one week of your interview to express your interest in the position and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.