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Manager, Paid Social (Hybrid)

dentsu
Full-time
On-site
Massachusetts, United States
🎯 Performance Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, Paid Social (Hybrid)

πŸ”Ή Company: Dentsu

πŸ”Ή Location: New York, Boston, Philadelphia, Chicago

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: Hybrid (Remote with preferred locations in NYC, Boston, Philadelphia, or Chicago)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading full-funnel paid social campaigns across various platforms
  • Maintaining relationships with paid social partners and vendors
  • Overseeing campaign builds, QAs, and optimizations
  • Reviewing and managing client data to ensure campaign performance
  • Collaborating with internal and external teams to drive success

ASSUMPTION: This role requires a strong background in paid social media, with a focus on Meta Ads Manager, Instagram, LinkedIn, and Reddit. Experience in an agency environment and client-facing work is essential.

πŸ“‹ Key Responsibilities

βœ… Lead the implementation of Paid Social campaigns, including review, optimization, and reporting

βœ… Manage high-volume campaigns for one of the largest clients

βœ… Maintain relationships with paid social partners and vendors to nurture performance growth

βœ… Oversee and execute campaign builds, QAs, and optimizations

βœ… Review and manage client data to ensure performance on all campaigns

βœ… Build relationships across the client services team and with external clients

ASSUMPTION: This role involves managing high-volume campaigns, so strong organizational skills and the ability to multitask are crucial.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 3+ years of experience using paid social media platforms and leading campaigns across Meta Ads Manager, Instagram, LinkedIn, and Reddit

Required Skills:

  • Proven experience in paid social media campaign management
  • Strong data analysis skills and Excel proficiency
  • Excellent project management and QA abilities
  • Ability to create QBRs and speak to campaign insights
  • Strong client-facing and relationship-building skills

Preferred Skills:

  • Experience with additional paid social platforms
  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in data analysis tools and the ability to work with large datasets are likely required for this role.

πŸ’° Compensation & Benefits

Salary Range: $51,000 - $83,375 per year (Based on industry standards for mid-senior level roles in paid social management)

Benefits:

  • Medical, vision, and dental insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401k
  • Flexible paid time off
  • Paid holidays
  • Paid sick and safe leave
  • Paid parental leave

Working Hours: Full-time (40 hours per week) with flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary based on factors such as experience, skills, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.

Company Size: Dentsu has 10,001+ employees, providing ample opportunities for growth and collaboration.

Founded: Dentsu was founded in 1901 and has since grown into a multinational corporation with a strong presence in Japan and other global markets.

Company Description:

  • Dentsu is a network designed for what's next, helping brands predict and plan for disruptive future opportunities
  • The company connects brand, content, commerce, and experience underpinned by modern creativity
  • Dentsu teams together to create new paths to growth in the sustainable economy

Company Specialties:

  • Marketing communications
  • Advertising
  • Media planning and buying
  • People-Based Marketing
  • Creative
  • Innovation
  • Data and Technology

Company Website: https://www.dentsu.com/

ASSUMPTION: Dentsu's extensive global presence and large employee base indicate a well-established company with diverse opportunities for career growth.

πŸ“Š Role Analysis

Career Level: Mid-Senior level, with potential for growth into leadership or management roles

Reporting Structure: This role reports directly to the Associate Director, Paid Social

Work Arrangement: Hybrid (Remote with preferred locations in NYC, Boston, Philadelphia, or Chicago)

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the paid social team
  • Opportunities to work on diverse campaigns across various industries
  • Chance to develop skills in data analysis, project management, and client relations

ASSUMPTION: As a mid-senior level role, this position offers opportunities for career growth and development within the paid social team and the broader advertising industry.

🌍 Location & Work Environment

Office Type: Hybrid (Remote with preferred locations in NYC, Boston, Philadelphia, or Chicago)

Office Location(s): New York, Boston, Philadelphia, Chicago

Geographic Context:

  • New York: A major global hub for advertising and marketing, offering ample networking opportunities
  • Boston, Philadelphia, Chicago: Major cities with established advertising industries, providing access to diverse talent and resources

Work Schedule: Full-time (40 hours per week) with flexibility for hybrid work arrangement

ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while still providing opportunities for in-person collaboration and networking.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-depth interview with the paid social team
  • Final interview with the associate director

Key Assessment Areas:

  • Paid social media campaign management experience
  • Data analysis and project management skills
  • Client-facing and relationship-building abilities
  • Cultural fit and alignment with Dentsu's values

Application Tips:

  • Highlight relevant paid social media campaign management experience and results
  • Demonstrate strong data analysis and project management skills in your resume and interview
  • Tailor your cover letter to emphasize your fit with Dentsu's values and company culture

ATS Keywords: Paid Social, Campaign Management, Data Analysis, Project Management, Meta Ads Manager, Instagram, LinkedIn, Reddit, Client Relations, Optimization, Quality Assurance, Full-Funnel Marketing, Excel Skills, Agency Experience, Client-Facing Experience

ASSUMPTION: Dentsu's ATS may prioritize candidates with relevant paid social media campaign management experience, strong data analysis and project management skills, and a strong cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • Meta Ads Manager
  • Instagram
  • LinkedIn
  • Reddit
  • Excel
  • Project management tools (e.g., Asana, Trello, JIRA)

ASSUMPTION: Proficiency in Meta Ads Manager, Instagram, LinkedIn, and Reddit is required for this role. Familiarity with project management tools and Excel is also likely to be necessary.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Creativity
  • Curiosity
  • Courage
  • Craftsmanship

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and responsive to change
  • Client-focused and results-driven

Self-Assessment Questions:

  • How do you approach collaboration and teamwork in a hybrid work environment?
  • Can you provide an example of a time when you used data to inform a strategic decision in a paid social campaign?
  • How do you balance the need for creativity and innovation with the requirement for consistent, high-quality results?

ASSUMPTION: Dentsu values candidates who are strong collaborators, data-driven, adaptable, client-focused, and aligned with the company's core values.

⚠️ Potential Challenges

  • Managing high-volume campaigns may require long hours and tight deadlines
  • Working with multiple stakeholders, including clients and internal teams, can be challenging and time-consuming
  • Keeping up with the latest trends and best practices in paid social media may require continuous learning and adaptation
  • Hybrid work arrangements may present unique communication and collaboration challenges

ASSUMPTION: These challenges can be mitigated with strong time management, communication, and organizational skills, as well as a proactive and adaptable approach to work.

πŸ“ˆ Similar Roles Comparison

  • Compared to other paid social media manager roles, this position offers a broader range of campaign types and industries, providing more diverse experience
  • Dentsu's global presence and large client base provide ample opportunities for career growth and development
  • As a mid-senior level role, this position offers potential for advancement into leadership or management roles within the paid social team or the broader advertising industry

ASSUMPTION: This role offers unique opportunities for growth and development within the paid social media management field, as well as the broader advertising industry.

πŸ“ Sample Projects

  • Developing and executing a full-funnel paid social media campaign for a major retail client, driving both online and in-store sales
  • Optimizing a B2B paid social media campaign for a technology company, increasing lead generation and conversion rates
  • Managing a high-volume paid social media campaign for a major e-commerce client, driving brand awareness and customer acquisition

ASSUMPTION: These sample projects demonstrate the diverse range of campaign types and industries that this role may involve, as well as the opportunity to drive meaningful results for clients.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of managing high-volume paid social media campaigns, and how can this role help me develop skills to overcome them?
  • How does the paid social team collaborate with other departments and external clients to drive campaign success?
  • What opportunities are there for growth and development within the paid social team and the broader advertising industry at Dentsu?
  • How does Dentsu support work-life balance for employees in hybrid work arrangements?
  • What are the most important qualities and skills for success in this role, and how can I demonstrate them throughout the interview process?

ASSUMPTION: These questions can help applicants better understand the role's requirements, the company culture, and the opportunities for growth and development within the paid social team and the broader advertising industry at Dentsu.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant paid social media campaign management experience and skills
  • Write a cover letter that demonstrates your fit with Dentsu's values and company culture
  • Prepare examples of your paid social media campaign management work, including data-driven results and client testimonials
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.