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Manager, Product Marketing

Element Fleet Management
Full-time
On-site
Mexico City, Ciudad de MΓ©xico, Mexico
πŸ“¦ Product Marketing
πŸ“Œ Core Information

- Job Title: Manager, Product Marketing
- Company: Element Fleet Management
- Location: Mexico City, Ciudad de MΓ©xico, Mexico
- Job Type: Full-Time
- Category: Managerial, Operations
- Date Posted: July 7, 2025
- Experience Level: 10+ years
- Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:
- Driving operational excellence and product innovation
- Leading cross-functional teams and transformation initiatives
- Managing high-impact projects across various operational areas
- Collaborating with product owners, marketing teams, and other stakeholders
- Mentoring and developing team members

ASSUMPTION: This role requires a strategic and data-driven mindset, with a strong focus on continuous improvement and innovation.

πŸ“‹ Key Responsibilities

- Strategic Operational Optimization & Leadership:
- Develop and execute operational improvement strategies
- Oversee and manage key operational projects
- Own process mapping, reengineering, and optimization efforts
- Manage and mentor a team of analysts or planners

- Advanced Business Intelligence & Operational Analytics:
- Supervise the creation of analytics tools and dashboards
- Guide data interpretation and business insight delivery
- Support risk identification and business continuity strategies

- Product Marketing & Innovation Strategy:
- Align product capabilities with operational strengths and market needs
- Drive go-to-market readiness and product rollout planning
- Promote innovation by integrating emerging technologies and customer feedback loops

- Cross-Functional and External Stakeholder Engagement:
- Represent Operations in strategic discussions with Finance, IT, Product, and Customer Experience
- Lead change management and internal training to sustain improvements

ASSUMPTION: This role requires strong communication, interpersonal, and leadership skills to effectively collaborate with various teams and stakeholders.

🎯 Required Qualifications

- Education: Bachelor's degree in Industrial Engineering, Business Administration, or related fields (Master’s degree a plus)
- Experience: Minimum of 10 years of experience in operations management, business intelligence, or strategic project leadership
- Required Skills:
- Advanced knowledge of Excel, Power BI, and data visualization platforms
- Strong business acumen and strategic thinking
- Proven expertise in automation, digital transformation, and operational technologies
- Excellent interpersonal and communication skills
- Fluent in English (required)

Preferred Skills:
- Experience in fleet management or related industries
- Knowledge of Spanish (desired)

ASSUMPTION: Candidates with experience in fleet management or related industries may have a competitive advantage.

πŸ’° Compensation & Benefits

- Salary Range: Based on experience and market rates, the estimated salary range for this role in Mexico City is MXN 150,000 - 250,000 per month.
- Benefits:
- Comprehensive health and welfare benefits
- Paid time-off programs (vacation, sick leave, and holidays)
- Working Hours: Full-time, typically 40 hours per week, with flexibility for project demands

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's experience and negotiation skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Financial Services, specifically fleet management
- Company Size: 1,001-5,000 employees
- Founded: 1946
- Company Description: Element Fleet Management is a global leader in fleet management, driven by a single purpose: to Move the world through intelligent mobility. They provide a superior client experience and tailored mobility solutions, along with deep and broad expertise to help their clients achieve extraordinary results.
- Company Specialties: Fleet management, vehicle leasing, consulting, global fleets, and various related services

πŸ“Š Role Analysis

- Career Level: Senior Managerial role
- Reporting Structure: This role reports directly to the Vice President of Operations and has team leadership responsibilities
- Work Arrangement: On-site, with the possibility of hybrid work arrangements in the future
- Growth Opportunities: Potential career growth within the Operations or Product departments, as well as opportunities to work on international projects

ASSUMPTION: Element Fleet Management values internal promotions and offers opportunities for career growth within the organization.

🌍 Location & Work Environment

- Office Type: Modern, professional office environment
- Office Location(s): Mexico City, with potential for remote work in the future
- Geographic Context: Mexico City is a bustling metropolis with a vibrant culture, offering a wide range of amenities and entertainment options
- Work Schedule: Full-time, with flexible hours and the possibility of working from home occasionally

ASSUMPTION: The work environment is dynamic and collaborative, with a focus on continuous improvement and innovation.

πŸ’Ό Interview & Application Insights

- Typical Process: Online application, phone or video screen, in-person interviews, and final decision
- Key Assessment Areas: Problem-solving skills, strategic thinking, leadership potential, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your experience with operational improvement, data analysis, and team leadership
- Research Element Fleet Management's mission, values, and recent projects to demonstrate your enthusiasm and understanding of the company

πŸ› οΈ Tools & Technologies

- Microsoft Office Suite (Excel, PowerPoint)
- Data visualization tools (Power BI, Tableau)
- Project management software (Asana, Trello, Jira)
- Operational and fleet management software (Element's proprietary tools)

πŸ‘” Cultural Fit Considerations

- Company Values: Integrity, respect, collaboration, innovation, and excellence
- Work Style: Dynamic, collaborative, and data-driven, with a focus on continuous improvement and customer satisfaction
- Self-Assessment Questions:
- How do you align with Element's core values, and can you provide examples from your past experiences?
- How do you approach working with diverse teams and stakeholders to drive operational excellence?
- How do you stay up-to-date with industry trends and emerging technologies, and how have you applied this knowledge in previous roles?

⚠️ Potential Challenges

- Managing multiple projects and priorities simultaneously
- Working with cross-functional teams and stakeholders with varying priorities and objectives
- Adapting to a dynamic and evolving work environment
- Balancing the need for strategic thinking with day-to-day operational demands

πŸ“ˆ Similar Roles Comparison

- Product Marketing Manager: Focuses on market research, customer segmentation, and product positioning, while this role emphasizes operational excellence and cross-functional collaboration
- Operations Manager: Typically focuses on day-to-day operations and process improvement, while this role involves strategic planning and team leadership
- Business Intelligence Analyst: Primarily responsible for data analysis and reporting, while this role requires a broader skill set, including operational strategy and team management

πŸ“ Sample Projects

- Developing and implementing a new process for vehicle acquisition to improve efficiency and reduce costs
- Creating and maintaining operational dashboards to monitor key performance indicators (KPIs) and drive data-driven decision-making
- Leading a team to optimize end-of-lease processes, resulting in improved customer satisfaction and reduced operational expenses

❓ Key Questions to Ask During Interview

- How does this role fit into the company's long-term strategic plans for growth and expansion?
- What are the most significant challenges facing the Operations department, and how can this role help address them?
- How does Element Fleet Management support the professional development and growth of its employees?
- What is the company's approach to innovation and embracing emerging technologies in fleet management?

πŸ“Œ Next Steps for Applicants

To apply for this position:
- Submit your application through [this link](https://elementfleet.wd3.myworkdayjobs.com/External_Career_Site/job/MEX-Mexico-City---Hybrid/Manager--Product-Marketing_R104945)
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for interviews by researching the company, practicing common interview questions, and developing examples of your past achievements
- Follow up after your interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.