π Core Information
πΉ Job Title: Manager, Programmatic (18146, LA)
πΉ Company: IPG Mediabrands
πΉ Location: United States
πΉ Job Type: On-site
πΉ Category: Advertising Services
πΉ Date Posted: 2025-05-20
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Managing customer assignments and supporting senior team members
- Executing and optimizing addressable campaigns
- Designing performance updates and new audience-based addressable solutions
- Working within specific limits and authority on assignments of moderate complexity
- Continuously building knowledge of the company, processes, and clients
ASSUMPTION: This role requires a strong attention to detail, excellent communication skills, and the ability to work effectively within a team. It also assumes a willingness to learn and adapt in a dynamic environment.
π Key Responsibilities
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Supports the needs of Sr. Associates and Managers on day-to-day management of a customer assignment
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Begins to build vendor relationships and understanding of the value proposition of each vendor
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Responsible for daily pacing and performance of assigned campaigns; builds and QAs standard campaigns in relevant partner platforms; executes basic optimizations within parameters set by senior management
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Assists senior team members with client deliverables
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Helps design performance updates, business reviews, and new audience-based addressable solutions
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Under daily supervision, works within specific limits and authority on assignments of moderate complexity
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Possesses functional knowledge and continues to build knowledge of the company, processes and clients through formal on-the-job training
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Performs a range of assignments related to job discipline; solves problems in straightforward situations; analyzes possible solutions using technical experience and judgment and precedents
ASSUMPTION: This role involves a mix of tactical execution and strategic planning, requiring strong organizational skills and the ability to manage multiple tasks and deadlines.
π― Required Qualifications
Education: No formal education requirements specified
Experience: 0-2 years of relevant experience
Required Skills:
- Attention to detail
- Learning new software
- Data analysis
- Project management
- Clear communication
- Excel proficiency (pivot tables, VLOOKUP)
Preferred Skills:
- Knowledge of technology or measurement ad tech solutions
- Experience with project or account management
- Clear communicator
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a basic understanding of the advertising industry and relevant technologies.
π° Compensation & Benefits
Salary Range: $90,000 - $100,000 USD per year
Benefits:
- Medical Coverage
- Dental Coverage
- 401(k) Plans
- Flex Spending
- Life Insurance
- Disability
- Employee Discount Program
- Employee Stock Purchase Program
- Paid Family Benefits
- Discretionary Time Off Days
- Company-wide Appreciation Weeks
- Wellness Days
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary based on factors such as the candidate's qualifications and the company's internal compensation structure.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 10,001+ employees
Founded: 1968 (as Interpublic Group)
Company Description:
- IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG)
- Manages over $47 billion in marketing investment globally on behalf of its clients
- Offers a wide range of services including media planning and buying, automation and programmatic, digital media, branded content, and more
- Clients include many of the worldβs most recognizable and iconic brands from various industry sectors
- Employs over 18,000 diverse marketing communication professionals in more than 130 countries
Company Specialties:
- Media Planning & Buying
- Automation & Programmatic
- Digital Media
- Branded Content
- Media Barter
- Online
- Mobile
- Social Media Marketing
- Sponsorship and Sports Marketing
- ROI and Consumer Research
- Hyper-Local and Multicultural Marketing
- and Out-Of-Home Advertising
Company Website: www.ipgmediabrands.com
ASSUMPTION: IPG Mediabrands is a large, global organization with a diverse range of clients and services. This role may offer opportunities for career growth and exposure to various aspects of the advertising industry.
π Role Analysis
Career Level: Mid-level (Manager)
Reporting Structure: Reports directly to Senior Associates or Managers
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to advance to Senior Associate or Manager roles
- Exposure to various aspects of the advertising industry
- Opportunities to work with high-profile clients and brands
ASSUMPTION: This role offers opportunities for career growth and development within the advertising industry.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 100 W 33rd St, New York, NY 10001, US and Calle de Enrique Jardiel Poncela, 6, Madrid, Community of Madrid 28016, ES
Geographic Context:
- New York, NY: A major global hub for the advertising industry
- Madrid, Spain: A vibrant city with a growing advertising market
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break)
ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with hiring manager
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills
- Attention to detail
- Communication skills
- Technical skills (Excel, data analysis, etc.)
- Industry knowledge
Application Tips:
- Tailor your resume to highlight relevant skills and experiences
- Prepare for behavioral and situational interview questions
- Research the company and role to demonstrate your interest and understanding
- Practice common interview questions and your responses
ATS Keywords: Attention to detail, learning new software, data analysis, project management, clear communication, Excel proficiency, advertising industry, programmatic, addressable campaigns, vendor relationships
ASSUMPTION: The interview process may include assessments of technical skills, problem-solving abilities, and cultural fit.
π οΈ Tools & Technologies
- Excel (pivot tables, VLOOKUP)
- Data analysis tools (e.g., Google Analytics, Tableau)
- Ad tech platforms (e.g., DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Diversity
- Excellence
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Results-driven and accountable
- Adaptable and open to change
Self-Assessment Questions:
- How do you handle working with tight deadlines and multiple tasks?
- Can you describe a time when you had to learn a new software or tool quickly?
- How do you approach building and maintaining vendor relationships?
ASSUMPTION: Candidates should be able to thrive in a fast-paced, collaborative environment and be open to learning and adapting to new tools and technologies.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines
- Keeping up with rapidly evolving ad tech platforms
- Working with tight campaign deadlines
- Navigating a large, global organization
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
π Similar Roles Comparison
- Manager, Programmatic vs. Senior Associate, Programmatic: The Senior Associate role may offer more strategic decision-making and autonomy
- Manager, Programmatic vs. Associate, Programmatic: The Associate role may involve more tactical execution and less responsibility
- Manager, Programmatic vs. Director, Programmatic: The Director role may involve more strategic planning and leadership
ASSUMPTION: The specific responsibilities and requirements of these roles may vary depending on the organization and its structure.
π Sample Projects
- Managing a large-scale programmatic campaign for a Fortune 500 client
- Developing and implementing a new audience-based addressable solution for a retail client
- Optimizing campaign performance for a non-profit organization to maximize their marketing budget
ASSUMPTION: These projects demonstrate the range of responsibilities and the impact this role can have on clients' marketing efforts.
β Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role support the broader goals of the department and the company?
- What opportunities are there for professional development and growth within this role?
- How does the company support work-life balance for its employees?
- Can you provide an example of a successful programmatic campaign managed by someone in this role?
ASSUMPTION: These questions can help candidates better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences, such as attention to detail, learning new software, data analysis, project management, and clear communication
- Prepare a cover letter that demonstrates your understanding of the role and your fit for the company
- If applicable, prepare examples of your work or portfolio to showcase your skills and achievements
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.