πΉ Job Title: Manager - Research & Campaign Management
πΉ Company: HLB
πΉ Location: HLT-Hong Leong Tower, Malaysia
πΉ Job Type: Full-Time
πΉ Category: Financial Services
πΉ Date Posted: July 5, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: The role requires a strong background in communication strategies, public relations, and stakeholder engagement. Familiarity with the banking industry and Islamic banking practices would be beneficial.
β Responsible for all media relations activities, crisis communications, and some special events coordination with a focus on new product and services launches and local market launches
β Study the objectives, promotional policies, and needs of organizations to plan communication (internal & external constituencies) & CSR strategies that will influence public opinion or promote ideas, products, and services
β Confer with internal stakeholders to identify trends and key group interests and concerns or to provide advice on business decisions
β Manage key messaging consistency with the Group Marketing & Communications team
β Manage public/customer communications via Branches and other Delivery Channels
β Manage relationships with a variety of media including financial, business, local, and vertical and across media types including digital, press and other platforms
β Manage PR/Publicity activities for HLISB
β Manage Social Media activities for HLISB
β Support product launches, marketing campaigns, and partner programs
ASSUMPTION: The role may require working on weekends or evenings to manage crises or special events, and the workload may fluctuate based on the organization's needs.
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: At least 5-10 years of experience in marketing, communications, or public relations, with a focus on financial services or Islamic banking
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with relevant certifications (e.g., CIM, PRINCE2) or additional language skills may be given preference.
Salary Range: Based on industry standards for a Manager role in Malaysia's financial services sector, the estimated salary range is MYR 120,000 - 180,000 per annum. This estimate takes into account the candidate's experience level and the company's size.
Benefits:
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 5:30 PM). Occasional overtime may be required to manage crises or special events.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and the company's final assessment. Benefits may be subject to change or vary based on the company's policies.
Industry: Hong Leong Bank (HLB) is a leading financial institution in Malaysia, offering a wide range of financial services, including consumer banking, business banking, and Islamic financial services. It is a member of the Hong Leong Group and has a strong regional presence.
Company Size: HLB has 5,001-10,000 employees, providing a large and diverse work environment. This size allows for ample opportunities for career growth and collaboration.
Founded: HLB was founded in 1905, making it one of the oldest and most established financial institutions in Malaysia. Its rich history and heritage contribute to its strong brand and reputation.
Company Description:
Company Specialties:
Company Website: http://www.hlb.com.my
ASSUMPTION: HLB's focus on digital transformation and innovation sets it apart in the competitive banking industry, providing opportunities for employees to grow and adapt in a dynamic environment.
Career Level: This role is at the mid-level management tier, offering opportunities for growth and development within the organization.
Reporting Structure: The Manager - Research & Campaign Management reports directly to the Head of Marketing & Communications (HOO).
Work Arrangement: This is an on-site position, requiring the candidate to work from the HLT-Hong Leong Tower office in Malaysia.
Growth Opportunities:
ASSUMPTION: The candidate's performance and contributions will significantly impact their career growth opportunities within the organization.
Office Type: The HLT-Hong Leong Tower office is a modern, high-rise building located in the heart of Kuala Lumpur's business district.
Office Location(s): HLT-Hong Leong Tower, 6 Jalan Damanlela, Bukit Damansara, Kuala Lumpur, Wilayah Persekutuan 50490, Malaysia
Geographic Context:
Work Schedule: The work schedule is Monday-Friday, 9:00 AM - 5:30 PM, with occasional overtime required for managing crises or special events.
ASSUMPTION: The candidate should be comfortable working in a fast-paced, dynamic environment and be able to manage their time effectively to meet deadlines and priorities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Media Relations, Crisis Communications, Event Coordination, Communication Strategies, Stakeholder Engagement, Public Relations, Social Media Management, Marketing Campaigns, Customer Communication, Brand Management
ASSUMPTION: The interview process may vary based on the company's current hiring needs and the candidate's qualifications.
ASSUMPTION: The candidate should be comfortable using these tools and technologies, and be willing to learn and adapt to new tools as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who demonstrate a strong fit with HLB's values and work style will be more likely to succeed in the role and contribute to the organization's success.
ASSUMPTION: The candidate should be able to manage these challenges effectively and demonstrate resilience and adaptability in the face of adversity.
ASSUMPTION: Candidates should research similar roles and companies to better understand the market and competitive landscape.
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the candidate may work on in this role. The actual projects may vary based on the organization's needs and priorities.
ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the organization's culture and priorities.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.