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Manager, Restaurant & Bar Marketing

Careers at Marriott
Full-time
On-site
Mumbai, Mahārāshtra, India
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, Restaurant & Bar Marketing

πŸ”Ή Company: Marriott International

πŸ”Ή Location: Mumbai, Maharashtra, India

πŸ”Ή Job Type: Full time

πŸ”Ή Category: Hospitality

πŸ”Ή Date Posted: June 2, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing a comprehensive F&B marketing strategy for South Asia
  • Collaborating with internal stakeholders to enhance consumer awareness and reputation
  • Managing marketing budgets and evaluating new opportunities
  • Executing demand generation campaigns and events

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Develop and implement cohesive and integrated marketing plans for South Asia, including positioning, promotional, and events calendar, public relations, digital/e-commerce channels, and social media

βœ… Coordinate the F&B marketing budget to achieve business and marketing goals

βœ… Manage key internal stakeholders, including Area Marketing, F&B Operations, Communications, Brand, Digital Marketing, Content, Partnerships, and others

βœ… Evaluate new marketing opportunities and monitor competition for benchmarking purposes

βœ… Support corporate and property-level sites across owned, social, and third-party channels

βœ… Maintain and update F&B content in Marriott Bonvoy’s channels

βœ… Identify and execute partnership/media buy opportunities with key third-party channels

βœ… Plan and execute portfolio-led F&B promotions, events, and initiatives in cooperation with the Director of Field Marketing and Area Director of Marketing

βœ… Collaborate with Marriott Digital Services (MDS) teams for paid online media F&B marketing campaigns and SEO

βœ… Integrate PR and social media efforts into F&B marketing campaigns across all channels

βœ… Support area/regional F&B promotions if in line with F&B objectives and business needs

βœ… Drive F&B-led loyalty initiatives and support local loyalty program marketing activities

βœ… Work collaboratively with local, regional, and national partners/vendors to build awareness, increase exposure, and demand generation for the hotel’s restaurants

βœ… Deliver training and toolkits to elevate property leaders’ F&B marketing efforts

βœ… Analyze restaurants and bars statistical data and reports to grow F&B revenue

βœ… Provide regular tracking/ROI and analysis of promotions and website/email campaigns

βœ… Track media coverage, social engagement, and customer sentiment online through monthly KPI reports

ASSUMPTION: This role involves a high level of multitasking, requiring strong organizational skills and the ability to prioritize tasks effectively.

🎯 Required Qualifications

Education: 4-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major

Experience: At least 3-5 years of marketing experience, ideally in a restaurant/bar-led organization

Required Skills:

  • Proven track record in managing and executing multiple initiatives
  • Excellent interpersonal, communication, and time management skills
  • Driven, innovative, and highly adaptable
  • Strong network of connections, including media, bloggers, social influencers, and industry partners
  • Experience in securing and activating local suppliers and partnerships
  • Exemplary writing and editing skills
  • Proficiency in key digital competencies, including SEO, Google Analytics, and social media channels

Preferred Skills:

  • Experience in the hospitality industry
  • Fluency in local languages

ASSUMPTION: Candidates with relevant industry experience and a strong portfolio will have a competitive advantage.

πŸ’° Compensation & Benefits

Salary Range: INR 12,00,000 - 18,00,000 per annum (Estimated based on industry standards for the role, experience level, and location)

Benefits:

  • Health insurance
  • Retirement benefits
  • Employee discounts on hotel stays and food
  • Opportunities for career growth and development

Working Hours: Full-time (40 hours per week), with flexibility to work evenings and weekends as needed

ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Hospitality. Marriott International is one of the world's leading hospitality companies, with a portfolio of over 9,000 properties across 30 brands in 141 countries and territories.

Company Size: 10,001+ employees. As a large corporation, Marriott offers extensive resources and opportunities for career growth.

Founded: 1927. Marriott International was founded by J. Willard and Alice S. Marriott and has since grown into a global hospitality leader.

Company Description:

  • Marriott International is committed to hiring a diverse workforce and sustaining an inclusive, people-first culture.
  • The company is dedicated to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
  • Marriott International is focused on providing exceptional experiences for its guests and creating value for its stakeholders.

Company Specialties:

  • Hospitality
  • Lodging
  • Business Travel
  • Travel
  • Hotels
  • CSR
  • Sustainability
  • and DEI

Company Website: http://www.marriott.com

ASSUMPTION: Marriott International's large size and global presence offer applicants numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level management. This role reports directly to the Director of Field Marketing and collaborates with the Area Director of Marketing and respective teams.

Reporting Structure: This role manages key internal stakeholders, including Area Marketing, F&B Operations, Communications, Brand, Digital Marketing, Content, Partnerships, and others.

Work Arrangement: On-site, with flexibility to work evenings and weekends as needed. This role may require travel to priority cities/markets.

Growth Opportunities:

  • Progression to senior marketing roles within the company
  • Expansion into other areas of the business, such as hotel operations or brand management
  • International assignments and exposure to diverse markets

ASSUMPTION: Successful candidates will have strong leadership skills and the ability to build effective working relationships with internal stakeholders.

🌍 Location & Work Environment

Office Type: Corporate office with a collaborative and dynamic work environment

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

  • Mumbai is the capital city of Maharashtra and the financial capital of India
  • The city is known for its vibrant culture, diverse cuisine, and historical landmarks
  • Mumbai offers numerous opportunities for professional growth and development in the hospitality industry

Work Schedule: Full-time (40 hours per week), with flexibility to work evenings and weekends as needed

ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment and be able to manage multiple priorities effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR department
  • In-person or video interview with the hiring manager and/or team members
  • Final round interview with the Director of Field Marketing

Key Assessment Areas:

  • Marketing strategy and planning
  • Budget management and allocation
  • Stakeholder management and communication
  • Campaign execution and evaluation
  • Adaptability and problem-solving skills

Application Tips:

  • Highlight relevant marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and your fit with Marriott International's culture
  • Prepare examples of successful marketing campaigns you've executed in the past
  • Research Marriott International's brand and values to show your enthusiasm for the company

ATS Keywords: Marketing strategy, F&B marketing, stakeholder management, campaign execution, budget management, hospitality industry, Marriott International

ASSUMPTION: The interview process may vary depending on the specific needs of the hiring team and the candidate pool.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Analytics
  • Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
  • CRM software (e.g., Salesforce, Zoho CRM)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Proficiency in relevant marketing tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put people first
  • Act with integrity
  • Pursue excellence
  • Embrace change
  • Work together

Work Style:

  • Collaborative and team-oriented
  • Adaptable and resilient
  • Results-driven and innovative
  • Strong communication and interpersonal skills

Self-Assessment Questions:

  • Do you have a genuine passion for the hospitality industry and F&B marketing?
  • Are you comfortable working in a fast-paced, dynamic environment with multiple priorities?
  • Do you thrive in a collaborative, team-oriented work culture?
  • Are you able to manage and influence stakeholders effectively?

ASSUMPTION: Candidates who align with Marriott International's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple priorities and stakeholders simultaneously
  • Working in a fast-paced, dynamic environment
  • Adapting to changes in the market and consumer behavior
  • Balancing strategic planning with day-to-day tactical execution

ASSUMPTION: Successful candidates will be able to manage multiple priorities effectively, adapt to change, and thrive in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on F&B marketing for South Asia, requiring a strong understanding of the local market and consumer behavior
  • Compared to other marketing roles, this position places a greater emphasis on stakeholder management and collaboration with internal teams
  • Career progression in this role may lead to senior marketing positions within the company or expansion into other areas of the business

ASSUMPTION: Candidates should research similar roles within the hospitality industry to better understand the unique aspects of this position.

πŸ“ Sample Projects

  • Developing and executing a comprehensive F&B marketing strategy for South Asia
  • Planning and executing a successful F&B promotion or event, from concept to post-campaign analysis
  • Managing a marketing budget to achieve business and marketing goals

  • Evaluating new marketing opportunities and monitoring competition for benchmarking purposes

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and provide specific examples of their achievements.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role collaborate with other departments and teams within Marriott International?
  • What opportunities are there for professional growth and development within the company?
  • How does Marriott International support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and engagement with the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Marriott International careers portal
  • Tailor your resume to highlight relevant marketing experience and achievements
  • Write a cover letter that demonstrates your understanding of the role and your fit with Marriott International's culture
  • Prepare examples of successful marketing campaigns you've executed in the past
  • Follow up with the HR department one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.