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Manager, Social Media, Disney+

The Walt Disney Company
Full-time
On-site
Madrid, Madrid, Spain
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, Social Media, Disney+

πŸ”Ή Company: The Walt Disney Company

πŸ”Ή Location: Madrid, Spain

πŸ”Ή Job Type: Full Time

πŸ”Ή Category: Digital Media / Social Media

πŸ”Ή Date Posted: 2025-07-11

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Designing and implementing social media strategies for Disney+
  • Managing a team of two to enhance performance and efficiency across various platforms
  • Localizing and delivering social media assets, optimizing their performance
  • Collaborating with cross-functional teams to ensure consistent branding and messaging

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of social media platforms and trends.

πŸ“‹ Key Responsibilities

βœ… Designing and implementing social media strategies for Disney+

βœ… Managing a team of two, providing guidance and mentorship

βœ… Localizing and delivering social media assets, optimizing their performance

βœ… Collaborating with cross-functional teams to ensure consistent branding and messaging

βœ… Monitoring and analyzing social media performance metrics

βœ… Staying up-to-date with social media trends and best practices

ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on asset creation and optimization.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in social media management or a related role

Required Skills:

  • Proven experience in social media strategy and management
  • Strong leadership and team management skills
  • Excellent communication and interpersonal skills
  • Fluency in English and Spanish
  • Strong analytical skills and data-driven mindset
  • Proficiency in social media management tools

Preferred Skills:

  • Experience with Disney or a similar entertainment company
  • Familiarity with the EMEA market
  • Bilingual or multilingual skills

ASSUMPTION: Candidates should have a proven track record in social media management and a strong understanding of the entertainment industry.

πŸ’° Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (Based on market research for similar roles in Madrid)

Benefits:

  • Health insurance
  • Retirement savings plan
  • Employee discounts on Disney products and services
  • Opportunities for professional development and growth

Working Hours: Full-time, Monday to Friday, with occasional weekend work as needed

ASSUMPTION: The salary range is an estimate based on market research for similar roles in Madrid. Actual compensation may vary based on experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: The Walt Disney Company operates in the entertainment industry, providing a wide range of entertainment options for people of all ages.

Company Size: The Walt Disney Company has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: The Walt Disney Company was founded in 1923 by Walt Disney and Roy O. Disney.

Company Description:

  • The Walt Disney Company is a multinational mass media and entertainment conglomerate, headquartered in Burbank, California
  • It is the largest media conglomerate in the world in terms of revenue
  • The company is known for its film studio, The Walt Disney Studios, and its consumer products division, Disney Consumer Products and Interactive Media

Company Specialties:

  • Films and television shows
  • Theme parks and resorts
  • Consumer products
  • Interactive media and games

Company Website: https://www.disney.com/

ASSUMPTION: The Walt Disney Company is a well-established and respected brand in the entertainment industry, offering a wide range of career opportunities.

πŸ“Š Role Analysis

Career Level: This role is a mid-level management position, offering opportunities for growth and development within the company.

Reporting Structure: The Manager, Social Media, Disney+ reports directly to the Senior Marketing Manager for Disney+.

Work Arrangement: This role is on-site, based in Madrid, Spain.

Growth Opportunities:

  • Potential to move into a senior role within the marketing department
  • Opportunities to work on high-profile projects and campaigns
  • Chance to gain experience working for a global entertainment company

ASSUMPTION: This role offers opportunities for career growth and development within the company, particularly for candidates with strong leadership and strategic skills.

🌍 Location & Work Environment

Office Type: The Madrid office is a modern, collaborative workspace with a focus on creativity and innovation.

Office Location(s): Jose Bardasano Baos 9, Madrid, Spain

Geographic Context:

  • Madrid is the capital and largest city of Spain, with a population of over 3 million people
  • The city is known for its rich history, vibrant culture, and diverse food scene
  • Madrid is a major economic hub, with a strong focus on industries such as finance, technology, and tourism

Work Schedule: The work schedule is typically Monday to Friday, with occasional weekend work as needed to support social media campaigns and events.

ASSUMPTION: Madrid offers a dynamic and multicultural work environment, with a strong focus on creativity and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the hiring manager
  • In-person interview with the senior marketing manager and other team members
  • Final interview with the director of marketing

Key Assessment Areas:

  • Social media strategy and planning
  • Team management and leadership skills
  • Analytical skills and data-driven mindset
  • Cultural fit and alignment with Disney's values

Application Tips:

  • Tailor your resume to highlight your social media management experience and skills
  • Prepare a cover letter that demonstrates your understanding of the role and your fit with Disney's values
  • Be ready to discuss your social media strategy and how you would approach the role

ATS Keywords: Social Media Strategy, Team Management, Performance Optimization, Digital Marketing, Localization, Asset Management, Content Delivery, Marketing Strategy

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on social media management experience and skills.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Analytics tools (e.g., Google Analytics, Facebook Insights, Twitter Analytics)
  • Design tools (e.g., Adobe Creative Suite, Canva)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Candidates should be proficient in using social media management tools and have a basic understanding of analytics and design tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Quality
  • Innovation
  • Storytelling
  • Optimism
  • Integrity
  • Inclusion

Work Style:

  • Collaborative and team-oriented
  • Creative and innovative
  • Data-driven and analytical
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you have a proven track record in social media strategy and management?
  • Are you comfortable managing a team and providing guidance and mentorship?
  • Do you have strong analytical skills and a data-driven mindset?
  • Do you align with Disney's values and company culture?

ASSUMPTION: Candidates should have a strong understanding of Disney's values and company culture, and be able to demonstrate how their skills and experience align with the role and the company.

⚠️ Potential Challenges

  • Managing a team and providing guidance and mentorship
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Balancing the needs of multiple stakeholders and ensuring consistent branding and messaging
  • Working in a high-pressure environment with tight deadlines

ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on asset creation and optimization, which can be challenging at times.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Social Media Manager or Social Media Strategist role in other entertainment or media companies
  • However, this role offers the opportunity to work for a global entertainment company with a strong brand and extensive resources
  • Career progression in this role could lead to senior management or director-level positions within the marketing department

ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in other companies, particularly in terms of the global scale and brand recognition of the company.

πŸ“ Sample Projects

  • Developing a social media strategy for a new Disney+ original series launch
  • Managing a team to create and deliver localized social media assets for a global campaign
  • Analyzing social media performance metrics to inform strategy and optimize performance

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they might encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the broader marketing strategy for Disney+?
  • What are the most challenging aspects of this role, and how have previous incumbents approached them?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for employees in this role?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment, and to demonstrate their interest and engagement in the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your social media management experience and skills
  • Prepare a cover letter that demonstrates your understanding of the role and your fit with Disney's values
  • Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.