📌 Core Information
🔹 Job Title: Manager, Sponsorship Marketing
🔹 Company: Salesforce
🔹 Location: Australia - New South Wales - Remote
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-07-21
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and owning sponsorship relationships between Salesforce and regional ecosystem partners
- Overseeing sponsorship operations in the APAC and ASEAN region
- Driving revenue to support event goals and contributing to wider Sponsorship Marketing objectives
- Working cross-functionally with internal teams and external agencies
- Ideating and unearthing new and existing assets across the marketing portfolio
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on building and maintaining strong relationships with key decision-makers and sponsors.
📋 Key Responsibilities
✅ Represent Salesforce as a global software, cultural, and thought-leading brand to create high-impact ways for ecosystem partners to activate with us
✅ Own sales process from prospecting to deal close, building and maintaining deep, long-lasting relationships with key sponsor decision-makers & executives to drive ongoing value through upsells and renewals
✅ Event Lead on regional events - project manage the delivery of all elements of sold sponsorships in collaboration with internal teams and external agencies
✅ Work cross-functionally with Strategic Events, and executive sponsors to understand client needs, objectives, etc.
✅ Develops strong relationships with regional Alliances stakeholders to ensure priority partners are represented at key events
✅ Work across a diverse set of projects/events simultaneously, planning and executing assignments that are on strategy, on time, and flawlessly executed
✅ Establish effective relationships and workflows across multiple internal teams and external agencies
✅ Ideate and unearth new and existing assets across the marketing portfolio that align with Salesforce Sponsorship strategy
✅ Develop sales material narrative, pitch to client decision-makers, structure deals, negotiate deal terms, close, and work with legal to execute contracts
✅ Ideate, build, and package 360-degree solution-based sponsorships based on a client’s needs, objectives & feedback
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and stakeholders simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Significant relevant work experience (sponsorship sales and fulfillment, account management, project management, B2B conference or tradeshow planning, or similar field)
Required Skills:
- Meticulous organizational abilities to coordinate a number of activities in a fast-paced and challenging environment
- Proven experience effectively working with teams across multiple departments, time zones, and functions
- Strong attention to detail and project management experience
- Working knowledge of the Salesforce partner ecosystem
- Demonstrated ability to present to customers & leadership and overall strong presentation building skills
- Dynamic and thrives on a winning team
- Outside the box, innovative and creative thinker
- Outstanding customer service skills with a solution-oriented perspective
- Ability to develop and maintain external relationships with C-level executives
- Ability to manage and organize significant pipeline and report on progress to leadership
- Ability to travel domestically and internationally as required
Preferred Skills:
- Experience with Sales Cloud
ASSUMPTION: Candidates should have a proven track record in sponsorship sales, account management, or project management, with a strong focus on customer service and relationship-building.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Manager-level role in Marketing within the APAC region, the estimated salary range for this position is AUD 150,000 - 180,000 per annum. This range is inclusive of superannuation and is subject to change based on experience and qualifications.
Benefits:
- Competitive benefits package, including health insurance, retirement plans, and employee stock purchase plans
- Generous time off, including vacation, sick time, and paid holidays
- Employee resource groups and diversity, equity, and inclusion initiatives
- Opportunities for professional development and career growth
Working Hours: Full-time position with a standard workweek of 37.5 hours, Monday to Friday. Occasional overtime may be required to meet deadlines or manage unexpected workloads.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience, qualifications, and the company's internal salary structure.
📌 Applicant Insights
🔍 Company Context
Industry: Salesforce is a leading global provider of customer relationship management (CRM) software and related services, operating in the competitive enterprise software market.
Company Size: Salesforce is a large enterprise with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.
Founded: Salesforce was founded in 1999 and has since grown to become a publicly-traded company with a strong global presence.
Company Description:
- Salesforce is the world's #1 Customer Relationship Management (CRM) platform
- They help businesses of all sizes build stronger relationships with their customers
- Salesforce is committed to walking together with Australia's First Nations peoples as they forge a path to reconciliation
Company Specialties:
- Enterprise Cloud Computing and Customer Relationship Management
Company Website: http://www.salesforce.com
ASSUMPTION: Salesforce is a well-established and reputable company with a strong brand presence in the enterprise software industry.
📊 Role Analysis
Career Level: This role is at the manager level, requiring strategic thinking, decision-making, and leadership skills.
Reporting Structure: The Manager, APAC + ASEAN Sponsorships will report directly to the Senior Manager, APAC + ASEAN Sponsorships and will oversee regional sponsorship operations.
Work Arrangement: This role is remote, with the expectation of working standard business hours in the Australia/New Zealand time zone.
Growth Opportunities:
- Potential for career progression within the sponsorship marketing team or related departments
- Opportunities to work on high-profile events and campaigns, gaining valuable experience and exposure
- Access to professional development and training resources to enhance skills and knowledge
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a significant impact on the company's sponsorship marketing efforts.
🌍 Location & Work Environment
Office Type: Remote work environment, with no physical office required for this role.
Office Location(s): Australia - New South Wales - Remote
Geographic Context:
- The role is based in the Australia/New Zealand time zone, requiring collaboration with teams and stakeholders across the APAC and ASEAN regions
- Candidates should be comfortable working in a remote work environment and have access to a suitable home office setup
- The role may require occasional travel for events and meetings
Work Schedule: Standard business hours in the Australia/New Zealand time zone, with flexibility to accommodate meetings and deadlines as needed.
ASSUMPTION: This role requires strong self-motivation and time management skills to succeed in a remote work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth behavioral and technical interviews with relevant stakeholders
- Final round interview with the senior leadership team
- Background check and offer extension
Key Assessment Areas:
- Sponsorship sales and marketing experience
- Project management and organizational skills
- Relationship-building and communication skills
- Problem-solving and strategic thinking abilities
- Cultural fit and alignment with Salesforce values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Be prepared to discuss specific examples of your sponsorship sales and marketing experience, as well as your project management and organizational skills
- Demonstrate your understanding of the Salesforce brand and values, and how you align with them
ATS Keywords: Sponsorship Sales, Account Management, Project Management, B2B Conference Planning, Customer Service, Critical Thinking, Communication, Negotiation, Relationship Building, Detail Orientation, Sales Strategy, Presentation Skills, Team Collaboration, Problem Solving, Creativity, Resourcefulness
ASSUMPTION: The interview process for this role will focus on assessing the candidate's sales and marketing skills, as well as their ability to manage multiple projects and stakeholders simultaneously.
🛠️ Tools & Technologies
- Salesforce CRM
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Video conferencing tools (e.g., Zoom, Microsoft Teams)
ASSUMPTION: This role requires proficiency in using Salesforce CRM and other relevant project management and communication tools.
👔 Cultural Fit Considerations
Company Values:
- Customer Success
- Innovation
- Trust
- Equality
- Transparency
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on achieving goals
- Adaptable and comfortable with change
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you have a proven track record of success in sponsorship sales and marketing?
- Are you comfortable working in a remote work environment and managing your time effectively?
- Do you thrive in a fast-paced, dynamic work environment and enjoy working on multiple projects simultaneously?
ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with Salesforce's values and work style, as well as a proven track record of success in sponsorship sales and marketing.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously may be challenging for some candidates
- Occasional travel may be required, which could disrupt personal or family schedules
- Working in a remote environment may present unique challenges, such as isolation or distractions at home
- Navigating the complex and ever-changing sponsorship landscape may require significant adaptability and resilience
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them proactively throughout the application and interview process.
📈 Similar Roles Comparison
- This role is unique in its focus on the APAC and ASEAN regions, requiring a deep understanding of the local sponsorship landscape and cultural nuances
- Compared to similar roles in other regions, this position may offer unique opportunities for growth and exposure within the APAC and ASEAN markets
- Career paths for this role may include progression to senior management or leadership positions within the sponsorship marketing team or related departments
ASSUMPTION: Candidates should be aware of the unique aspects of this role and be prepared to discuss how their skills and experience align with the specific requirements of the APAC and ASEAN sponsorship marketing landscape.
📝 Sample Projects
- Managing a high-profile sponsorship for a major industry event, including all aspects of sales, negotiation, and fulfillment
- Developing and executing a regional sponsorship strategy, including market research, stakeholder engagement, and campaign planning
- Managing a team of sponsorship marketing professionals, overseeing their day-to-day activities, and driving their professional development
ASSUMPTION: These sample projects are intended to provide a sense of the types of responsibilities and challenges that may be encountered in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical sponsorship sales cycle and how this role fits into that process?
- How does this role collaborate with other teams and departments within Salesforce, such as Strategic Events and Alliances?
- What are the most challenging aspects of working in the APAC and ASEAN sponsorship marketing landscape, and how can this role address them?
- What opportunities are there for professional development and growth within this role and the wider sponsorship marketing team?
- How does this role balance the need for strategic thinking and long-term planning with the demands of day-to-day project management and stakeholder engagement?
ASSUMPTION: These key questions are designed to help candidates better understand the role's requirements and the company's expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of your sponsorship sales and marketing experience, as well as your project management and organizational skills
- Prepare for your interviews by researching the Salesforce brand and values, and be ready to discuss your alignment with them
- If selected for an interview, be prepared to present your portfolio or examples of your work, if applicable
- After submitting your application, follow up with the hiring manager or HR representative within one week to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
