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Manager, Studio Marketing - Fandango

NBCUniversal
Full-time
On-site
Universal City, Texas, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, Studio Marketing - Fandango

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: Universal City, California, United States

πŸ”Ή Job Type: Full-time, Hybrid (3 days in-office)

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: April 18, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site (3 days per week)

πŸš€ Job Overview

Key aspects of this role include:

  • Serving as the primary point of contact for clients and studio partners
  • Leading marketing efforts for key Studio titles across their lifecycle
  • Managing creative assets and performance tracking
  • Collaborating with internal teams and external partners
  • Developing marketing strategies and executing campaigns

ASSUMPTION: This role requires strong project management, communication, and stakeholder management skills. Candidates should have experience working in the media and entertainment industry and be comfortable managing multiple, high-priority marketing programs.

πŸ“‹ Key Responsibilities

βœ… Serve as the day-to-day point of contact for clients and studio partners, including fielding promotional requests, answering campaign-related questions, pitching ideas, and navigating feedback to relevant internal team members.

βœ… Work with external partners and cross-functional stakeholders across the organization to build marketing programs and lead end-to-end marketing activation execution for key studio titles in theatrical and home entertainment windows.

βœ… Lead project management on custom deliverables and timelines for Studio campaigns, including building project plans and overseeing all campaign elements from creative development, production, trafficking approvals, performance tracking, and reporting.

βœ… Draft pitch materials, presentation decks, and share promotional plans for major theatrical/in-home releases, aggregate reporting on campaigns and promotions, work to build recommendations for marketing plans and build wrap reports using compiled program data.

βœ… Partner with the legal team to develop partnership agreements and promotional program rules.

βœ… Collect & share competitive & industry trends, new technologies within the film/TV business and performance marketing arenas.

βœ… Maintain tracking documents and calendars across marketing teams.

βœ… Any other duties as defined by Marketing leads.

ASSUMPTION: This role involves a high level of collaboration and requires strong project management skills to manage multiple campaigns and stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor's degree preferred, with a concentration in marketing, advertising, or another related discipline.

Experience: 3+ years of experience in account management, Studio Marketing, Studio Franchise, or partner-facing role within the media and entertainment industry.

Required Skills:

  • Excellent communication and presentation skills
  • Strong proficiency in Microsoft Office - Excel, SharePoint, OneDrive, PowerPoint, specifically, Keynote, Adobe systems, and Photoshop
  • Commercial, strategic, and technical mindset with strong attention to detail
  • Creative mindset with judgment and ability to prioritize and triage partner-related issues, solutions, and effectively motivate internal and external stakeholders to work towards a common goal
  • Exceptional organizational and time management skills, plus solid attention to detail, with the ability to reliably and efficiently deliver on plans and work independently without needing to be prompted to do so
  • A highly resourceful team player with a positive attitude who is willing to go the extra mile for the success of the team, and who understands that this role is an opportunity to grow and learn
  • Able to stay calm in high-stress, high-pressure situations
  • Ability to exercise discretion and keep strict levels of confidentiality

Preferred Skills:

  • Experience with project management systems (Asana, Jira/Confluence, etc.), with tracking/database apps (Airtable/Salesforce), and with other systems that help teams get organized

ASSUMPTION: Candidates should have a strong background in account management or a related field within the media and entertainment industry. Proficiency in Microsoft Office and Adobe systems is essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $90,000 (bonus eligible)

Benefits:

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k)
  • Paid Leave
  • Tuition Reimbursement
  • Discounts
  • Perks

Working Hours: Full-time, 40 hours per week, with a hybrid work arrangement (3 days in-office)

ASSUMPTION: The salary range provided is based on industry standards for a mid-level marketing role within the entertainment industry. Benefits are standard for a large corporation and include health insurance, retirement plans, and other perks.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: NBCUniversal is a leading entertainment and news provider, offering a wide range of content across film, television, streaming, and theme parks. They own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock.

Company Size: NBCUniversal has over 10,000 employees globally, providing a large and diverse work environment.

Founded: NBCUniversal was founded in 2004, following the acquisition of Universal Studios by General Electric's NBC. In 2011, Comcast acquired a 51% stake in NBCUniversal, and in 2013, Comcast completed its acquisition of the remaining 49% stake.

Company Description:

  • NBCUniversal creates world-class content and brings it to life through various platforms, including film, television, streaming, and theme parks
  • The company strives to foster a diverse, equitable, and inclusive culture where employees feel supported, embraced, and heard
  • NBCUniversal is committed to creating and delivering content that reflects the current and ever-changing face of the world

Company Specialties:

  • Film and television production and distribution
  • Streaming services
  • Theme parks and consumer experiences
  • News and entertainment broadcasting

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of content and brands. This role offers the opportunity to work with high-profile studio titles and collaborate with various internal teams and external partners.

πŸ“Š Role Analysis

Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in account management or a related field within the media and entertainment industry.

Reporting Structure: The Manager, Studio Marketing - Fandango will report directly to the Senior Manager, Studio Marketing - Fandango.

Work Arrangement: This role has a hybrid work arrangement, with employees working from the office a minimum of three days per week.

Growth Opportunities:

  • As NBCUniversal continues to expand its streaming services and content offerings, there may be opportunities for growth within the company
  • This role provides the opportunity to work with high-profile studio titles and collaborate with various internal teams and external partners, allowing for professional development and growth
  • With the upcoming spin-off of NBCUniversal's cable television networks, there may be additional growth opportunities within the new company

ASSUMPTION: This role offers a unique opportunity for mid-level marketing professionals to gain experience working with high-profile studio titles and collaborate with various internal teams and external partners. As NBCUniversal continues to grow and expand its content offerings, there may be opportunities for growth within the company.

🌍 Location & Work Environment

Office Type: NBCUniversal's Universal City, California office is a modern, collaborative workspace with state-of-the-art facilities and amenities.

Office Location(s): 100 Universal City Plaza, Universal City, CA 91608-1002, United States

Geographic Context:

  • Universal City is a suburb of Los Angeles, California, with a population of approximately 250,000 people
  • The area is known for its entertainment industry and offers a diverse range of dining, shopping, and recreational opportunities
  • The office is located near major highways, making it easily accessible by car

Work Schedule: Full-time, 40 hours per week, with a hybrid work arrangement (3 days in-office)

ASSUMPTION: The Universal City office provides a modern, collaborative work environment with easy access to major highways and a diverse range of dining, shopping, and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR team
  • In-person or video interview with the hiring manager and/or team members
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Communication and presentation skills
  • Project management and organizational skills
  • Industry knowledge and understanding of studio marketing
  • Problem-solving and decision-making skills
  • Cultural fit and alignment with NBCUniversal's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of the entertainment industry and studio marketing in your application materials
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and project management skills
  • Research NBCUniversal and the Fandango brand to show your enthusiasm for the company and the role

ATS Keywords: Studio Marketing, Account Management, Partner Marketing, Marketing Strategy, Media Planning, Growth Marketing, Project Management, Stakeholder Management, Creative Asset Management, Performance Tracking, Marketing Campaigns, Theatrical Releases, Home Entertainment, Film Industry, Television Industry, Streaming Services

ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication, project management, and industry-specific skills. Candidates should be prepared to discuss their relevant experience and provide examples of their problem-solving and decision-making abilities.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, SharePoint, OneDrive, PowerPoint, Keynote)
  • Adobe systems (Photoshop)
  • Project management systems (Asana, Jira/Confluence, etc.)
  • Tracking/database apps (Airtable/Salesforce)
  • Other systems that help teams get organized

ASSUMPTION: This role requires proficiency in Microsoft Office and Adobe systems. Familiarity with project management systems and tracking/database apps is preferred.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion: NBCUniversal strives to foster a diverse, equitable, and inclusive culture where employees feel supported, embraced, and heard
  • Excellence: NBCUniversal is committed to delivering world-class content and experiences that reflect the current and ever-changing face of the world
  • Integrity: NBCUniversal upholds the highest ethical standards and conducts business in a responsible and transparent manner

Work Style:

  • Collaborative: NBCUniversal encourages cross-functional collaboration and teamwork to deliver exceptional results
  • Agile: NBCUniversal embraces change and adapts to new challenges and opportunities in the rapidly evolving entertainment landscape
  • Innovative: NBCUniversal fosters a culture of creativity and innovation, encouraging employees to think outside the box and push the boundaries of what's possible

Self-Assessment Questions:

  • How do you embody NBCUniversal's values of inclusion, excellence, and integrity in your daily work?
  • Describe a time when you had to adapt to a significant change or challenge in a project or work environment. How did you handle it, and what was the outcome?
  • How do you approach collaboration and teamwork, particularly when working with diverse stakeholders or external partners?

ASSUMPTION: NBCUniversal values candidates who align with their commitment to inclusion, excellence, and integrity. Candidates should be prepared to discuss their relevant experience and demonstrate their fit with the company's values and work style.

⚠️ Potential Challenges

  • Managing multiple, high-priority marketing campaigns and stakeholders simultaneously may be challenging
  • Working with external partners and navigating feedback from various internal teams may require strong communication and project management skills
  • The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment
  • The entertainment industry can be fast-paced and unpredictable, requiring candidates to be adaptable and resilient

ASSUMPTION: This role may present challenges related to managing multiple campaigns and stakeholders, working with external partners, and adapting to the fast-paced and unpredictable nature of the entertainment industry.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on studio marketing partnerships and managing marketing campaigns for key studio titles across their lifecycle
  • Compared to other marketing roles, this position requires a strong understanding of the film and television industry and experience working with studio partners
  • Career progression in this role may lead to opportunities in studio marketing, partner marketing, or other related fields within the entertainment industry

ASSUMPTION: This role is unique in its focus on studio marketing partnerships and managing marketing campaigns for key studio titles across their lifecycle. Candidates should have experience working in the media and entertainment industry and be comfortable managing multiple, high-priority marketing programs.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a major theatrical release, including creative asset management, trafficking approvals, and performance tracking
  • Collaborating with external partners to build a marketing program for a home entertainment release, including promotional planning, execution, and reporting
  • Managing a custom deliverable project for a studio client, including building a project plan, overseeing campaign elements, and ensuring timely delivery

ASSUMPTION: This role involves managing marketing campaigns for key studio titles across their lifecycle, requiring strong project management, communication, and stakeholder management skills.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of managing marketing campaigns for key studio titles, and how can I best prepare to succeed in this role?
  • How does this role collaborate with other internal teams and external partners, and what are the key priorities for the first 90 days?
  • What opportunities are there for professional development and growth within this role and the company?
  • How does NBCUniversal support work-life balance for employees with hybrid work arrangements?
  • What are the most important qualities and skills for success in this role, and how can I demonstrate my fit for the position?

ASSUMPTION: Candidates should ask thoughtful questions during the interview process to demonstrate their interest in the role and gain a better understanding of the company and its culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and project management skills
  • Research NBCUniversal and the Fandango brand to show your enthusiasm for the company and the role
  • Follow up with the hiring manager or HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.