π Core Information
πΉ Job Title: Marketer - ComForCare-Palliative-Hospice
πΉ Company: ComForCare Home Health Care - Scottsdale
πΉ Location: Scottsdale, Arizona, United States
πΉ Job Type: Full-Time
πΉ Category: Healthcare
πΉ Date Posted: July 14, 2025
πΉ Experience Level: Intermediate (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Growing referral base for multiple businesses
- Identifying opportunities within senior communities
- Achieving and exceeding admission goals
- Building collaborative relationships with referral sources
ASSUMPTION: This role requires a self-motivated individual with a strong background in sales and marketing within the healthcare industry, preferably with experience in the Phoenix market.
π Key Responsibilities
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Grow the referral base for all businesses
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Identify opportunities within senior communities by reaching out to assisted living, memory care, adult family homes, hospitals, and doctors
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Achieve and exceed admission goals
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Build collaborative working relationships with referral sources and internal team members
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Develop relationships with key facility leaders in a legal and compliant manner
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Help assess the appropriateness of services to clients/patients for next level of care
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Demonstrate technical selling skills and product knowledge necessary to effectively present the company
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Partner with the team to ensure the highest level of service and support to clients, patients, referral sources, and community
ASSUMPTION: This role requires strong communication skills, both written and verbal, as well as the ability to work independently and manage time effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in sales and marketing, preferably within the healthcare industry and the Phoenix market
Required Skills:
- Proven track record in sales and marketing
- Strong communication and interpersonal skills
- Ability to work independently and manage time effectively
- Knowledge of the healthcare industry and senior care services
- Proficiency in CRM software and Microsoft Office Suite
Preferred Skills:
- Fluency in Spanish
- Experience with sales enablement tools
- Certification in Senior Advisor Marketing Professional (SAMP) or a related certification
ASSUMPTION: Candidates with experience in healthcare sales and marketing, as well as those with established referral bases in the Phoenix market, are strongly encouraged to apply.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Based on industry standards for intermediate marketing roles in the Phoenix area)
Benefits:
- Referral bonus
- Mileage reimbursement
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Working Hours: Full-time, Monday - Friday, with occasional off-hour availability for patient and family support
ASSUMPTION: The salary range provided is an estimate based on industry standards for intermediate marketing roles in the Phoenix area. Actual salary may vary based on experience and qualifications.
π Applicant Insights
π Company Context
Industry: Home healthcare services
Company Size: Small, family-owned agency
Founded: 1989 (as a national company, local agency founded in Scottsdale in 2005)
Company Description:
- ComForCare is a family-owned local agency that prioritizes ethical excellence and patient-centered care
- The company operates with integrity and holds itself accountable for the highest standards of care
- ComForCare is not an average company and seeks team members who share their passion for caring for others
Company Specialties:
- Home health care services
- Palliative care
- Hospice care
Company Website: https://www.comforcare.com/
ASSUMPTION: ComForCare is a well-established company in the home healthcare industry, with a strong focus on ethical practices and patient-centered care.
π Role Analysis
Career Level: Intermediate
Reporting Structure: This role reports directly to the Director of Marketing and Business Development
Work Arrangement: On-site, with occasional off-hour availability for patient and family support
Growth Opportunities:
- Advancement within the marketing and business development department
- Expansion into other areas of the company, such as operations or clinical roles
- Potential to become a leader in the growing home healthcare industry
ASSUMPTION: This role offers opportunities for growth and development within the company, as well as the chance to make a significant impact on the home healthcare industry.
π Location & Work Environment
Office Type: On-site, with occasional travel to senior communities, hospitals, and doctors' offices
Office Location(s): Scottsdale, Arizona
Geographic Context:
- Scottsdale is a suburb of Phoenix, with a population of approximately 250,000 people
- The area has a hot desert climate, with mild winters and very hot summers
- Scottsdale is known for its high-end resorts, golf courses, and upscale shopping
Work Schedule: Full-time, Monday - Friday, with occasional off-hour availability for patient and family support
ASSUMPTION: This role requires a willingness to travel to various locations within the Phoenix metropolitan area and to work occasional off-hour shifts to support patients and families.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen
- In-person interview with the Director of Marketing and Business Development
- Final interview with the local agency owner
Key Assessment Areas:
- Sales and marketing experience
- Communication and interpersonal skills
- Understanding of the healthcare industry and senior care services
- Ability to work independently and manage time effectively
Application Tips:
- Tailor your resume to highlight your sales and marketing experience, as well as any experience working with senior communities or healthcare providers
- Prepare for behavioral interview questions that focus on your ability to build relationships, achieve goals, and work independently
- Demonstrate your passion for patient-centered care and your commitment to ethical excellence
ATS Keywords: Sales, Marketing, Referral Development, Patient Care, Collaboration, Technical Selling, Community Engagement, Healthcare, Senior Care, Phoenix Market
ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight their relevant experience and skills, as well as their passion for patient-centered care and ethical excellence.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Sales enablement tools (e.g., Showpad, Seismic)
ASSUMPTION: Proficiency in CRM software and Microsoft Office Suite is required for this role. Experience with sales enablement tools is preferred but not required.
π Cultural Fit Considerations
Company Values:
- Ethical Excellence
- Patient-Centered Care
- Integrity
- Accountability
Work Style:
- Self-motivated and driven
- Collaborative and team-oriented
- Committed to patient-centered care and ethical excellence
Self-Assessment Questions:
- Do you have a proven track record of success in sales and marketing, preferably within the healthcare industry?
- Are you passionate about patient-centered care and committed to ethical excellence?
- Are you able to work independently and manage your time effectively?
ASSUMPTION: Applicants should assess their fit with the company's values and work style before applying, as cultural fit is essential for success in this role.
β οΈ Potential Challenges
- Occasional off-hour availability for patient and family support
- Travel requirements to various locations within the Phoenix metropolitan area
- Working in a fast-paced, dynamic environment
- Meeting and exceeding admission goals
ASSUMPTION: Applicants should be aware of the potential challenges associated with this role and assess their ability to handle them before applying.
π Similar Roles Comparison
- This role is similar to other marketing and sales roles within the home healthcare industry, but may have more of a focus on referral development and relationship building
- Compared to other industries, the home healthcare industry may have unique challenges and regulations that applicants should be aware of
- Career paths in this role may include advancement within the marketing and business development department, expansion into other areas of the company, or leadership roles within the growing home healthcare industry
ASSUMPTION: Applicants should research the home healthcare industry and compare this role to similar roles in other industries to ensure they are a good fit.
π Sample Projects
- Developing and implementing a referral development strategy for multiple businesses
- Building collaborative relationships with key facility leaders in a legal and compliant manner
- Assessing the appropriateness of services to clients/patients for next level of care
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they can apply their skills to this role.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the home healthcare industry today, and how does this role address them?
- How does the company support the growth and development of its employees?
- What is the company's approach to ethical excellence and patient-centered care?
- What are the key performance indicators (KPIs) for this role, and how are they measured?
- What is the company's strategy for expanding its services and growing its referral base?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the home healthcare industry.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your sales and marketing experience, as well as any experience working with senior communities or healthcare providers
- Prepare for behavioral interview questions that focus on your ability to build relationships, achieve goals, and work independently
- Demonstrate your passion for patient-centered care and your commitment to ethical excellence
- Follow up with the hiring manager within one week of submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.