Marketer - Trade Marketer.Commercial Operations SA

📌 Core Information

🔹 Job Title: Marketer - Trade Marketer.Commercial Operations SA

🔹 Company: MTN Benin

🔹 Location: Cape Town, Western Cape, South Africa

🔹 Job Type: Full time

🔹 Category: Marketing

🔹 Date Posted: 2025-04-13

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Coordinating marketing activities and promotions within Consumer Channels
• Ensuring alignment with local market preferences and organizational strategy
• Building and maintaining relationships with stakeholders
• Driving measurable results through effective marketing solutions
• Managing budgets and ensuring expenditure is within agreed limits

ASSUMPTION: This role requires a high level of coordination, communication, and adaptability to succeed in a fast-paced, dynamic environment.

📋 Key Responsibilities

✅ Coordinate the execution of marketing solutions and service excellence to ensure effective sales and promotions of products throughout the Branded Retail Channel

✅ Understand, anticipate, and capitalize on changes in consumer behavior

✅ Drive relationships with internal and external stakeholders

✅ Achieve measurable results through operational coordination and marketing action plans alignment and implementation

✅ Manage OEM model and OEM relations at Head Office

✅ Ensure distribution of product and review and implement MTN and OEM incentives in the trade environment

✅ Coordinate the execution of the marketing action plans across branded channel

✅ Coordinate and use of the production POS material within the channel with external suppliers

✅ Coordinate the use of all new POS and marketing elements with the region

✅ Give feedback on regional promotion and incentive programmers to improve business

✅ Arrange and coordinate all regional activities, events, sponsorships within the Channel via BRID

✅ Coordinate the dissemination of communication to region

✅ Make inputs with regard to the long-term implications of action plans from a broad perspective

✅ Drive best practice, continuous improvement, and innovation at process and procedure level

✅ Identify and explore innovative ways to enhance the consumer channel performance and marketing mix

✅ Understand, and collate innovative ways, and local requirements and action plans for the different regions in relation to the execution and implementation of the strategy

✅ Coordinate the Implementation of BTL projects and elements

✅ Coordinate the execution of sales via marketing activities at a regional level

ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to manage various projects and stakeholders simultaneously.

🎯 Required Qualifications

Education: Post-matric qualification in marketing communications or similar relevant qualification (3 Year Bachelor's Degree)

Experience: At least 3 years of industry experience, with a focus on marketing and promotions, project management, and market insight

Required Skills:

• Marketing
• Project Management
• Relationship Building
• Budget Management
• Customer Satisfaction
• Analytical Skills
• Problem Solving
• Communication Skills
• Flexibility
• Negotiation Skills
• Creativity
• Team Orientation
• Stress Management
• Presentation Skills
• Ability to execute a mall type promotional activity

Preferred Skills:

• Familiarity with MTN products and services
• Knowledge of market segmentation
• Understanding of market research and ability to interpret trends

ASSUMPTION: Candidates with experience in the telecommunications industry and familiarity with MTN products and services may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is typically between ZAR 350,000 and ZAR 450,000 per annum, depending on experience and qualifications. This estimate is based on industry standards for marketing roles in South Africa.

Benefits:

• Competitive benefits package
• Opportunities for professional development and growth
• Employee wellness programs

Working Hours: Full-time position with flexible hours driven by deadlines and occasional travel within the region

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications, experience, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Telecommunications, with a focus on mobile network services

Company Size: Medium-sized company with 201-500 employees, offering a collaborative and dynamic work environment

Founded: MTN Group was founded in 1994, with MTN Benin established in 1997

Company Description:

• MTN Benin is a leading telecommunications company, providing mobile network services to customers in Benin
• The company is committed to delivering innovative and affordable solutions to its customers
• MTN Benin is part of the MTN Group, a multinational telecommunications group with operations in multiple African and Middle Eastern countries

Company Specialties:

• Mobile network services
• Telecommunications infrastructure
• Customer care and support
• Enterprise solutions

Company Website: http://www.mtn.bj

ASSUMPTION: MTN Benin is a well-established company with a strong presence in the telecommunications industry, offering opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and advancement within the organization

Reporting Structure: The role reports directly to the Trade Marketing Manager

Work Arrangement: On-site position with flexible working hours and occasional travel within the region

Growth Opportunities:

• Progression to senior marketing roles within the organization
• Expansion into other regions or departments within MTN Group
• Development of leadership and management skills through mentorship and training programs

ASSUMPTION: This role offers a clear career path for ambitious and talented marketing professionals looking to advance their careers in the telecommunications industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with a casual dress code and flexible work arrangements

Office Location(s): Cape Town, Western Cape, South Africa

Geographic Context:

• Cape Town is a vibrant, multicultural city known for its natural beauty, diverse industries, and high quality of life
• The Western Cape is a popular tourist destination with a strong economy and a mix of urban and rural areas
• South Africa is a diverse, multicultural country with a growing economy and a strong focus on transformation and development

Work Schedule: Full-time position with flexible hours driven by deadlines and occasional travel within the region

ASSUMPTION: The Cape Town office offers a dynamic and engaging work environment, with opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final round interview with key stakeholders
• Background check and reference check
• Job offer and onboarding

Key Assessment Areas:

• Marketing and promotional planning skills
• Project management and organizational skills
• Stakeholder management and communication skills
• Cultural sensitivity and adaptability
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and project management experience
• Demonstrate your understanding of the telecommunications industry and MTN Benin's business
• Showcase your ability to work effectively in a dynamic, fast-paced environment
• Prepare for behavioral interview questions that focus on your problem-solving, communication, and leadership skills

ATS Keywords: Marketing, Promotions, Project Management, Stakeholder Management, Telecommunications, Customer Satisfaction, Budget Management, Innovation, Creativity, Teamwork, Adaptability, Problem Solving, Communication, Leadership

ASSUMPTION: The interview process for this role will focus on assessing the candidate's marketing and project management skills, as well as their ability to work effectively in a dynamic, fast-paced environment.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management software (e.g., Asana, Trello, Jira)
• Marketing automation tools (e.g., HubSpot, Marketo, Mailchimp)
• Customer relationship management (CRM) software (e.g., Salesforce, Zoho CRM)
• Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Familiarity with relevant marketing and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Integrity
• Respect
• Excellence
• Leadership

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive
• Innovative and creative
• Customer-focused and customer-centric

Self-Assessment Questions:

• How do you ensure that your marketing strategies align with local market preferences while maintaining consistency with organizational strategy?
• Can you provide an example of a time when you had to adapt your marketing approach to accommodate cultural differences or unique local market conditions?
• How do you prioritize and manage multiple projects and stakeholders simultaneously in a fast-paced environment?

ASSUMPTION: MTN Benin values candidates who are customer-focused, adaptable, and results-driven, with a strong commitment to excellence and integrity.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously in a fast-paced environment
• Adapting marketing strategies to accommodate local market preferences and cultural differences
• Ensuring compliance with MTN policies, procedures, and regulatory requirements
• Managing budget constraints and optimizing expenditure
• Building and maintaining effective relationships with key stakeholders, including suppliers, stores, shopping malls, and community leaders

ASSUMPTION: This role requires strong organizational skills, adaptability, and the ability to manage multiple projects and stakeholders effectively in a fast-paced environment.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Brand Manager position, with a focus on trade marketing and commercial operations
• Unlike other marketing roles, this position requires a strong understanding of the retail channel and the ability to manage OEM relations and incentives
• Career progression in this role may lead to senior marketing or commercial positions within the organization or the broader telecommunications industry

ASSUMPTION: This role offers a unique blend of marketing, project management, and stakeholder management responsibilities, with a focus on the retail channel and commercial operations.

📝 Sample Projects

• Developing and executing a regional marketing campaign to promote a new product launch in the branded retail channel
• Managing the production and distribution of POS materials for a major promotional event
• Coordinating a regional event or sponsorship to drive brand awareness and customer engagement

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and the need for strong project management, stakeholder management, and marketing skills in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term strategy for the branded retail channel and how this role contributes to its success?
• How does the company support the professional development and growth of its marketing employees?
• Can you provide an example of a successful marketing campaign or project that the company has executed recently, and what made it successful?
• How does the company measure the effectiveness of its marketing activities and promotions?
• What are the key challenges facing the branded retail channel, and how does this role address them?

ASSUMPTION: Asking these questions will help you better understand the role, the company's marketing strategy, and the challenges facing the branded retail channel.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing and project management experience
• Prepare for behavioral interview questions that focus on your problem-solving, communication, and leadership skills
• Research the telecommunications industry and MTN Benin's business to demonstrate your understanding and enthusiasm for the role
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.