Marketing Account Coordinator

📌 Core Information

🔹 Job Title: Marketing Account Coordinator

🔹 Company: Maplewood Marketing inc

🔹 Location: Oakland, California, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing Services

🔹 Date Posted: 2025-04-10

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Delivering customer experience through education and promotion
• Identifying marketing effectiveness opportunities
• Executing marketing campaigns
• Developing and maintaining client relations
• Collaborating with marketing team members

ASSUMPTION: This role focuses on customer-facing marketing activities and requires strong communication and interpersonal skills.

📋 Key Responsibilities

✅ Deliver customer experience by educating prospective customers on clients and promoting service packages

✅ Identify opportunities to improve marketing effectiveness

✅ Execute marketing campaigns

✅ Develop and maintain client relations

✅ Coordinate territories collaboratively with fellow marketing team members

✅ Express and demonstrate the value of the product

✅ Tailor presentations to the consumer’s preferences

✅ Foster strong relationships with clients, consumers, and fellow marketing staff

ASSUMPTION: This role requires a balance of customer-facing, strategic, and operational responsibilities.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business Administration, or Sports Management (preferred)

Experience: Prior experience in marketing, advertising, events, or promotions

Required Skills:

• Excellent communication and interpersonal skills
• Ability to multitask, manage, and optimize performance
• Adaptability and quick learner
• Personable and flexible

Preferred Skills:

• Experience with CRM software
• Familiarity with marketing automation tools

ASSUMPTION: While not explicitly stated, experience with marketing tools and software is likely beneficial for this role.

💰 Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level marketing roles in the Bay Area)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan
• Paid time off

Working Hours: Full-time (40 hours per week), with flexible scheduling based on business needs

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Bay Area. Benefits information is inferred from typical benefits offered by companies of similar size and industry.

📌 Applicant Insights

🔍 Company Context

Industry: Maplewood Marketing is a marketing services company that offers exceptional marketing strategies to help clients reach their business aims.

Company Size: 11-50 employees. This size allows for a more personal and collaborative work environment while still offering diverse opportunities for growth and learning.

Founded: The company's founding date is not specified, but it has been operating for at least a few years, as indicated by its LinkedIn profile.

Company Description:

• Offers personalized marketing campaigns to generate buzz around products and services
• Develops intelligent solutions for various business challenges
• Works with clients across different industries

Company Specialties:

• Marketing strategy
• Campaign development
• Client relations

Company Website: https://www.maplewoodmarketinginc.com/

ASSUMPTION: Maplewood Marketing is a mid-sized company with a focus on personalized marketing strategies and campaign development. It has been operating for several years and works with clients from various industries.

📊 Role Analysis

Career Level: Entry-level to intermediate. This role offers opportunities for career growth within the marketing field.

Reporting Structure: The Marketing Account Coordinator reports directly to the Marketing Manager.

Work Arrangement: On-site, with potential for hybrid or remote work in the future, as the company has not explicitly stated its remote work policy.

Growth Opportunities:

• Advancement to Senior Marketing Account Coordinator or similar role
• Transition to other marketing specializations, such as campaign management or client relations
• Career progression to Marketing Manager or Director of Marketing

ASSUMPTION: This role provides opportunities for career growth within the marketing field, with potential for advancement to senior roles or transition to other marketing specializations.

🌍 Location & Work Environment

Office Type: Maplewood Marketing's headquarters is located in San Leandro, California, with a satellite office in Oakland.

Office Location(s): 10806 Bigge St, San Leandro, California 94577, US and 12345 Elm St, Oakland, California 94541, US

Geographic Context:

• The Bay Area has a thriving job market and offers numerous opportunities for professional growth
• The region is known for its diverse culture and vibrant communities
• Oakland and San Leandro are both located in the East Bay, with easy access to public transportation and major highways

Work Schedule: Full-time, with flexible scheduling based on business needs. The company has not specified its overtime policy.

ASSUMPTION: The Bay Area offers a dynamic work environment with numerous opportunities for professional growth. The office locations in San Leandro and Oakland provide easy access to public transportation and major highways.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Communication and interpersonal skills
• Marketing knowledge and experience
• Problem-solving and adaptability
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of successful marketing campaigns or projects you've worked on
• Research the company and its clients to demonstrate your understanding of their business and marketing needs

ATS Keywords: Marketing, Account Coordinator, Customer Experience, Campaign Execution, Client Relations, Marketing Effectiveness, Marketing Communications, Marketing Promotions, Brand Marketing, Consumer Products Brand Marketing, Channel Marketing, Community Marketing, Consumer Marketing, Consumer Product Marketing, CRM Marketing, Direct Marketing, Experiential Marketing, Marketing Campaign, Marketing Collateral

ASSUMPTION: The application process for this role involves an online application submission, followed by phone or video screening, and an in-person or virtual interview with the Marketing Manager. Key assessment areas include communication and interpersonal skills, marketing knowledge and experience, problem-solving and adaptability, and cultural fit.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: This role requires experience with CRM software and familiarity with marketing automation tools. Project management tools may also be used to streamline workflows and track progress.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Fast-paced and dynamic
• Results-driven and goal-oriented
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you results-driven and goal-oriented?
• Are you adaptable and flexible, with a can-do attitude?

ASSUMPTION: Maplewood Marketing values a customer-centric approach, collaboration, and continuous learning. The ideal candidate for this role is adaptable, results-driven, and comfortable working in a fast-paced, dynamic environment.

⚠️ Potential Challenges

• Managing multiple client relationships and marketing campaigns simultaneously
• Keeping up with industry trends and best practices in marketing
• Adapting to changing client needs and market conditions
• Balancing customer-facing responsibilities with operational tasks

ASSUMPTION: This role presents challenges in managing multiple client relationships, staying current with industry trends, and balancing customer-facing responsibilities with operational tasks.

📈 Similar Roles Comparison

• Marketing Account Coordinators typically focus on customer-facing marketing activities, while Marketing Managers oversee the strategic direction of marketing efforts
• This role may have more operational responsibilities than other marketing roles, such as Marketing Specialist or Marketing Coordinator
• Career progression in marketing may include roles such as Senior Marketing Account Coordinator, Marketing Manager, or Director of Marketing

ASSUMPTION: This role is similar to other marketing account coordinator positions, with a focus on customer-facing marketing activities. It may have more operational responsibilities than other marketing roles and offers opportunities for career progression within the marketing field.

📝 Sample Projects

• Developing and executing a marketing campaign for a new product launch
• Conducting market research to identify opportunities for improved marketing effectiveness
• Creating and maintaining client relations plans to ensure client satisfaction and retention

ASSUMPTION: These sample projects demonstrate the range of responsibilities for a Marketing Account Coordinator, from campaign development and execution to market research and client relations.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the marketing team currently, and how can this role contribute to addressing them?
• How does the company support the professional development and growth of its marketing team members?
• What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?
• How does the company measure the success of its marketing campaigns, and what metrics are most important for this role to focus on?
• What opportunities are there for collaboration with other departments, such as sales or product development, and how can this role facilitate cross-functional collaboration?

ASSUMPTION: These interview questions help assess the company's marketing strategy, support for professional development, work-life balance, campaign success metrics, and opportunities for cross-functional collaboration.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of successful marketing campaigns or projects you've worked on
• Research the company and its clients to demonstrate your understanding of their business and marketing needs
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.