📌 Core Information
🔹 Job Title: Marketing Ads Graphic Designer for a Pilates Retailer in Australia (Home Based Part Time)
🔹 Company: Virtual Coworker
🔹 Location: Philippines (Remote)
🔹 Job Type: Part-Time, Remote
🔹 Category: Marketing, Graphic Design
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Home-Based, Part-Time
🚀 Job Overview
Key aspects of this role include:
- Designing high-impact static and motion graphics for paid social ads in line with brand guidelines
- Creating variations of ad creatives for A/B testing and performance optimization
- Collaborating with performance marketers to understand campaign goals and audience insights
- Maintaining brand consistency while innovating with visual approaches
- Keeping up to date with the latest design trends in advertising, social media, and fitness/lifestyle
- Assisting with other marketing design tasks as needed
ASSUMPTION: This role requires a strong understanding of graphic design principles, proficiency in design software, and a keen eye for detail. Familiarity with the fitness and lifestyle industry is a plus.
📋 Key Responsibilities
✅ Design high-impact static and motion graphics (basic animations/GIFs) for paid social ads in line with brand guidelines
✅ Create variations of ad creatives for A/B testing and performance optimization
✅ Collaborate with performance marketers to understand campaign goals and audience insights
✅ Maintain brand consistency while innovating with visual approaches
✅ Keep up to date with the latest design trends in advertising, social media, and fitness/lifestyle
✅ Assist with other marketing design tasks as needed (e.g., landing page assets, email graphics, organic social posts)
ASSUMPTION: This role requires strong communication skills to collaborate effectively with the marketing team and adapt to their feedback.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design, Visual Arts, or a related field
Experience: 2-5 years of experience in graphic design, with a focus on advertising and social media
Required Skills:
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Strong understanding of graphic design principles and branding
- Experience with A/B testing and performance optimization
- Familiarity with the fitness and lifestyle industry
- Excellent communication and collaboration skills
Preferred Skills:
- Experience with motion graphics software (e.g., Cinema 4D, Blender)
- Fluency in English and Australian English
- Experience working remotely in a global team
ASSUMPTION: Candidates with experience in the fitness and lifestyle industry may have an advantage in understanding the target audience and creating relevant content.
💰 Compensation & Benefits
Salary Range: PHP 30,000 - 50,000 per month (Negotiable, based on experience and skills)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional growth and development
- Competitive salary and benefits package
Working Hours: 20 hours per week, with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for part-time graphic design roles in the Philippines with remote work arrangements.
📌 Applicant Insights
🔍 Company Context
Industry: Outsourcing and Offshoring Consulting, with a focus on providing virtual assistant services
Company Size: 201-500 employees, with a global presence and remote work culture
Founded: The exact founding date is not specified, but the company has been operating for several years
Company Description:
- Virtual Coworker specializes in providing top-level virtual assistants to businesses worldwide
- The company handpicks professionals from the Philippines to ensure high-quality support for clients
- Services range from administrative tasks to strategic planning and customer service
- The company focuses on long-term partnerships and fostering strong relationships with clients and virtual assistants
Company Specialties:
- Outsourcing and staffing services
- Virtual assistant and recruitment services
Company Website: https://virtualcoworker.com/
ASSUMPTION: Virtual Coworker's focus on long-term partnerships and strong relationships indicates a commitment to quality and client satisfaction.
📊 Role Analysis
Career Level: Mid-level graphic designer with a focus on advertising and social media
Reporting Structure: This role reports directly to the marketing team and may collaborate with other departments as needed
Work Arrangement: Home-based, part-time remote work with flexible scheduling
Growth Opportunities:
- Expanding skills in motion graphics and animation
- Developing a deeper understanding of the fitness and lifestyle industry
- Advancing to a full-time or senior role within the company
ASSUMPTION: This role offers opportunities for professional growth and development within the company and the graphic design industry.
🌍 Location & Work Environment
Office Type: Remote, home-based work environment
Office Location(s): Philippines (Remote)
Geographic Context:
- The Philippines has a tropical marine climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year
- The country has a rich culture and a strong sense of community, which may influence work dynamics
- The time zone is GMT+8, which may require some flexibility in scheduling for international collaboration
Work Schedule: 20 hours per week, with flexible scheduling to accommodate the needs of the marketing team and the client
ASSUMPTION: The remote work environment requires strong self-motivation, time management skills, and effective communication with the team.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Design challenge or test project to assess skills and creativity
- Final interview with the marketing team and/or the client
- Job offer and onboarding
Key Assessment Areas:
- Graphic design skills and proficiency in design software
- Understanding of branding and advertising principles
- Communication and collaboration skills
- Cultural fit and alignment with the company's values
Application Tips:
- Highlight relevant experience in graphic design, advertising, and social media
- Include a portfolio showcasing your design skills and creativity
- Tailor your resume and cover letter to emphasize your fit for this role and the company's mission
- Prepare for the design challenge or test project by researching the client and their brand guidelines
ATS Keywords: Graphic Design, Motion Graphics, Advertising, Social Media, Branding, A/B Testing, Performance Optimization, Virtual Assistant, Remote Work
ASSUMPTION: The application process may vary depending on the specific needs of the client and the project.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Motion graphics software (e.g., Cinema 4D, Blender)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
ASSUMPTION: The tools and technologies required for this role may vary depending on the specific needs of the client and the project.
👔 Cultural Fit Considerations
Company Values:
- Professionalism
- Quality
- Communication
- Collaboration
- Creativity
Work Style:
- Remote and flexible work arrangements
- Strong self-motivation and time management skills
- Effective communication and collaboration with a global team
- Adaptability to the needs of the client and the project
Self-Assessment Questions:
- Do you have strong graphic design skills and a keen eye for detail?
- Are you comfortable working remotely and managing your own time?
- Can you effectively communicate and collaborate with a global team?
- Are you adaptable and able to accommodate the needs of the client and the project?
ASSUMPTION: Candidates who align with Virtual Coworker's values and work style are more likely to succeed in this role and the company's culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to the needs and feedback of the marketing team and the client
- Keeping up with the latest design trends and technologies
- Working in a remote and flexible work environment, which may require strong self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a commitment to professional development.
📈 Similar Roles Comparison
- This role is similar to a Graphic Designer or Art Director focused on advertising and social media
- However, this role is part-time and home-based, which may offer more flexibility and work-life balance
- Candidates with experience in the fitness and lifestyle industry may find this role particularly appealing
ASSUMPTION: This role offers a unique combination of graphic design, advertising, and remote work experience, making it an attractive opportunity for the right candidate.
📝 Sample Projects
- Designing a series of social media ads for a fitness brand, targeting different audience segments
- Creating animated GIFs to promote a new line of Pilates equipment
- Developing a visual style guide for a health and wellness company, including logo variations and color schemes
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities that may be required in this role, but the specific projects may vary depending on the client and the project.
❓ Key Questions to Ask During Interview
- What are the specific design needs and goals of the client for this project?
- How does this role fit into the overall marketing strategy for the client?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for remote employees?
ASSUMPTION: Asking these questions can help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio showcasing your graphic design skills and creativity
- Prepare for the design challenge or test project by researching the client and their brand guidelines
- Follow up with the HR department one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
