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Marketing Advisor

Compass
Full-time
On-site
New City, New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Advisor

πŸ”Ή Company: Compass

πŸ”Ή Location: New York City, New York

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Real Estate

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (with regular travel to local offices)

πŸš€ Job Overview

Key aspects of this role include:

  • Consulting with real estate agents to identify marketing needs and build strategic plans
  • Managing marketing projects from concept to execution
  • Providing outstanding client service and support
  • Liaising between the company’s design team and agents to coordinate marketing deliverables

ASSUMPTION: This role requires a high level of client interaction and project management skills. It is ideal for candidates who thrive in a fast-paced environment and enjoy building relationships with clients.

πŸ“‹ Key Responsibilities

βœ… Deliver world-class client service by consulting with agents daily to identify their marketing needs, build strategic marketing plans, and help execute to deliver on those needs efficiently.

βœ… Provide guidance and outstanding client service to agents to guide their work from start to finish.

βœ… Learn the Compass advantage and be an advocate for the platform.

βœ… Develop an understanding and promote the value and application of Compass products, tools, and programs to agents, both generally and in response to specific marketing needs.

βœ… Create strategic marketing plans in tandem with the Compass platform that will allow agents to maximize the effectiveness of their budgets against tactics that will work toward achieving their marketing goals and grow their business.

βœ… Move quickly to organize and assemble templated creative work such as print ads, brochures, and more utilizing InDesign.

βœ… Liaise between the company’s design team and agents to communicate and coordinate the delivery of larger projects and all associated materials, while establishing cohesion between the Compass brand and the marketing/advertising deliverables of agents.

βœ… Provide β€œsurprise & delight” experiences for agents, from personalized recognition notes to proactively crafting targeted marketing strategies.

βœ… Thoughtfully analyze and optimize agent marketing plans to help inform future strategies, exceeding agent expectations.

βœ… Work with advertising and media vendors to secure agent advertising spend and budget allocations, as well as opportunities for the local Compass brand.

βœ… Stay attuned to national and local real estate market trends and industry forecasts.

βœ… Cultivate relationships with agents to provide a sense of community and culture.

βœ… Be a culture carrier who inspires and empowers those around you with a positive and constructive approach to creating and implementing change

ASSUMPTION: This role requires a strong understanding of marketing strategy and the ability to manage multiple projects simultaneously. It is essential to be comfortable working in a fast-paced environment and handling multiple priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of marketing experience

Required Skills:

  • Excellent communication and interpersonal skills
  • Proven project management skills with a track record of meeting deadlines
  • Ability to work independently and collaboratively in a team environment
  • Meticulous attention to detail and highly organized
  • Proficiency in Adobe Creative Suite, specifically InDesign

Preferred Skills:

  • Prior real estate industry experience
  • Fluency in additional languages (Spanish, Mandarin, etc.)

ASSUMPTION: Candidates with prior real estate industry experience and fluency in additional languages may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $68,000 to $72,000 per year (based on market location)

Benefits:

  • Paid vacation, holidays, sick time, parental leave, and recharge leave
  • Medical, tele-health, dental, and vision benefits
  • 401(k) plan
  • Flexible spending accounts (FSAs)
  • Commuter program
  • Life and disability insurance
  • Employee Assistance Program
  • Pet insurance

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on market research for similar roles in the real estate industry in New York City. The benefits listed are standard for the industry and may vary based on individual eligibility.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate

Company Size: 1,001-5,000 employees (mid-sized)

Founded: 2012

Company Description:

  • Compass is a real estate technology company with a powerful end-to-end platform that supports the entire buying and selling workflow
  • The company operates in multiple regions across the United States, including New York, Los Angeles, and Orange County, Chicago, San Francisco, Boston, and more
  • Compass is committed to helping everyone find their place in the world by delivering an incomparable experience to both agents and their clients

Company Specialties:

  • Real estate technology
  • End-to-end platform for buying and selling
  • Agent and client experience

Company Website: http://www.compass.com

ASSUMPTION: Compass is a well-established real estate technology company with a strong presence in multiple regions across the United States. The company's focus on delivering an incomparable experience to both agents and their clients sets it apart in the industry.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site with regular travel to local offices (New York City, Upper West Side, Upper East Side, and Midtown)

Growth Opportunities:

  • Advancement to Senior Marketing Advisor or similar role
  • Transition to a different department or team within the company
  • Career growth opportunities within the broader real estate industry

ASSUMPTION: This role offers opportunities for career growth and advancement within the company and the broader real estate industry. The on-site work arrangement with regular travel to local offices provides exposure to various teams and projects, fostering professional development.

🌍 Location & Work Environment

Office Type: Corporate office environment with a collaborative and energetic culture

Office Location(s): 962 Madison Avenue, New York City

Geographic Context:

  • New York City is a major hub for the real estate industry, offering numerous networking and professional development opportunities
  • The city's diverse population and vibrant culture provide a rich environment for marketing and branding initiatives
  • New York City's competitive real estate market presents unique challenges and rewards for marketing professionals

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for project demands)

ASSUMPTION: New York City's dynamic real estate market and vibrant culture provide an ideal environment for marketing professionals to grow and succeed. The corporate office environment fosters collaboration and innovation, while the flexible work schedule accommodates project demands.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screening to assess communication and interpersonal skills
  • In-person or virtual interview with the Marketing Manager to discuss the role and company culture
  • Final interview with a panel of team members to assess cultural fit and technical skills

Key Assessment Areas:

  • Communication and interpersonal skills
  • Project management skills and experience
  • Marketing strategy and planning expertise
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Prepare examples of marketing campaigns or projects you've managed from start to finish
  • Research the real estate industry and Compass' unique value proposition to demonstrate your knowledge and enthusiasm for the role

ATS Keywords: Marketing strategy, project management, client service, real estate, marketing planning, Adobe InDesign, branding, advertising, digital marketing

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on communication and interpersonal skills, project management experience, and marketing strategy expertise. Demonstrating a strong understanding of the real estate industry and Compass' unique value proposition will set applicants apart.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (InDesign, Photoshop, Illustrator)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Marketing automation platforms (e.g., Marketo, Pardot, HubSpot)

ASSUMPTION: This role requires proficiency in Adobe Creative Suite, particularly InDesign, for designing marketing materials. Familiarity with project management tools and marketing automation platforms is also beneficial for managing multiple projects and campaigns efficiently.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put people first
  • Do the right thing
  • Be bold
  • One Compass
  • Disrupt expectations
  • Lead with excellent

Work Style:

  • Collaborative and energetic
  • Fast-paced and dynamic
  • Focused on delivering exceptional client service
  • Committed to continuous learning and improvement

Self-Assessment Questions:

  • How do you embody the value of 'Put people first' in your daily work?
  • Describe a time when you had to adapt to a fast-paced and dynamic work environment. How did you handle it?
  • How do you ensure that your marketing strategies align with the company's brand and values?

ASSUMPTION: Compass values a collaborative, energetic, and client-focused work environment. Candidates who embody the company's values and thrive in a fast-paced, dynamic setting are likely to be a strong fit for this role.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Balancing client needs and company brand guidelines
  • Adapting to a fast-paced and dynamic work environment
  • Working with agents who have varying levels of marketing expertise and experience

ASSUMPTION: This role presents unique challenges, including managing multiple projects and priorities, balancing client needs and company brand guidelines, and adapting to a fast-paced work environment. Candidates who have experience navigating these challenges and can demonstrate their ability to thrive in a dynamic setting are well-suited for this role.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses on day-to-day marketing tasks and execution, whereas the Marketing Advisor role involves more strategic planning and project management
  • Marketing Manager: Oversees the marketing department and team, while the Marketing Advisor role is more focused on individual client relationships and project execution
  • Career progression: Marketing Coordinator β†’ Marketing Advisor β†’ Marketing Manager

ASSUMPTION: This role offers a unique blend of strategic planning, project management, and client relationship-building responsibilities. While similar roles may focus more on day-to-day tasks or departmental oversight, the Marketing Advisor role provides an ideal balance of these aspects, fostering career growth and development.

πŸ“ Sample Projects

  • Developing a comprehensive marketing plan for a top-performing agent, including branding, advertising, and digital strategies
  • Managing the design and production of marketing materials, such as brochures, postcards, and online ads, for a group of agents
  • Collaborating with the design team to create a cohesive brand identity for a new office location, including signage, promotional materials, and digital assets

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that a Marketing Advisor may undertake, from strategic planning and project management to creative design and production.

❓ Key Questions to Ask During Interview

  • How does this role support the company's mission to help everyone find their place in the world?
  • Can you describe a time when you had to adapt a marketing strategy to meet an agent's unique needs while maintaining the Compass brand?
  • How does the company foster a culture of continuous learning and improvement for marketing professionals?
  • What opportunities are there for career growth and advancement within the company and the broader real estate industry?
  • How does the company support work-life balance for employees in this role?

ASSUMPTION: These key questions help applicants understand the role's impact on the company's mission, the challenges and opportunities it presents, and the support and growth prospects available to employees.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant marketing experience and skills, emphasizing your ability to manage multiple projects and priorities, and your understanding of the real estate industry and Compass' unique value proposition
  • Prepare examples of marketing campaigns or projects you've managed from start to finish, demonstrating your strategic planning, project management, and client relationship-building skills
  • Research the real estate industry and Compass' unique value proposition to demonstrate your knowledge and enthusiasm for the role
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.