Marketing Advisor

📌 Core Information

🔹 Job Title: Marketing Advisor

🔹 Company: Compass

🔹 Location: Houston, Texas, United States

🔹 Job Type: On-site

🔹 Category: Real Estate

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Delivering world-class client service while consulting with customers daily to identify their marketing needs and build strategic marketing plans.
• Providing guidance and outstanding white-glove service to our customers.
• Learning the Compass advantage and being an advocate for our platform.
• Developing an understanding and promoting the value and application of our products, tools, and programs to our customers.
• Creating strategic marketing plans in tandem with the Compass platform that will allow our customers to maximize the effectiveness of their budgets against tactics that will work toward achieving their marketing goals and grow their business.

ASSUMPTION: This role requires a strong understanding of marketing strategy and planning, as well as excellent project management skills to meet deadlines and provide exceptional service to clients.

📋 Key Responsibilities

✅ Deliver world-class client service while consulting with our customers daily to identify their marketing needs, build strategic marketing plans to guide them to success, and help execute to deliver on those needs efficiently.

✅ Provide guidance and outstanding white-glove service to our customers.

✅ Learn the Compass advantage and be an advocate for our platform.

✅ Develop an understanding and promote the value and application of our products, tools, and programs to our customers, both generally and in response to specific marketing needs.

✅ Create strategic marketing plans in tandem with the Compass platform that will allow our customers to maximize the effectiveness of their budgets against tactics that will work toward achieving their marketing goals and grow their business; this includes branding, print advertising, digital, social, direct mail, video, paid media, etc.

✅ Move quickly to organize and assemble templated creative work such as print ads, brochures, and more utilizing InDesign.

✅ Liaise between the company’s design team and agents to communicate and coordinate the delivery of larger projects and all associated materials (photography, copywriting, overall content development, etc), while establishing cohesion between the Compass brand and the marketing/advertising deliverables of our agents.

✅ Provide “surprise & delight” experiences for our customers, from personalized recognition notes to proactively crafting targeted marketing strategies.

✅ Thoughtfully analyze and optimize your customer’s marketing plans to help inform future strategies, exceeding agent expectations.

✅ Work with advertising and media vendors to secure agent advertising spend and budget allocations, as well as opportunities for the local Compass brand.

✅ Stay attuned to national and local real estate market trends & industry forecasts.

✅ Cultivate relationships with your customers to provide a sense of community and culture.

ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to work independently while collaborating with a team.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of marketing experience

Required Skills:

• Excellent project management skills
• Proficient in Adobe Creative Suite, specifically InDesign
• Strong communication and interpersonal skills
• Meticulous attention to detail
• Ability to work independently and collaboratively in a team environment
• Comfortable with a fast-paced environment and evolving responsibilities
• Passionate about the intersection of marketing and technology

Preferred Skills:

• Prior real estate industry experience

ASSUMPTION: Candidates with prior real estate industry experience may have an advantage in understanding the unique needs and challenges of real estate marketing.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (based on industry standards for a Marketing Advisor role with 2-5 years of experience in the real estate industry in Houston, TX)

Benefits:

• Paid vacation, holidays, sick time, parental leave, and recharge leave
• Medical, tele-health, dental and vision benefits
• 401(k) plan
• Flexible spending accounts (FSAs)
• Commuter program
• Life and disability insurance
• Employee Assistance Program
• Pet insurance

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for project needs)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate

Company Size: 1,001-5,000 employees (mid-sized company, providing opportunities for growth and mobility)

Founded: 2012 (over a decade of experience in the real estate industry)

Company Description:

• Compass is a real estate technology company with a powerful end-to-end platform that supports the entire buying and selling workflow.
• The company delivers an incomparable experience to both agents and their clients all in service of the Compass mission: to help everyone find their place in the world.
• Compass operates in 22+ regions across the United States, including Houston, Texas.

Company Specialties:

• Real estate technology
• Real estate marketing
• Real estate platform development

Company Website: www.compass.com

ASSUMPTION: Compass is a well-established real estate technology company with a strong focus on innovation and customer experience.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience required)

Reporting Structure: This role reports directly to the Marketing Manager and works closely with the design team and agents to deliver marketing projects and strategies.

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

• Advancement to a Senior Marketing Advisor or Marketing Manager role
• Expansion into other regions or departments within the company
• Professional development opportunities, such as training and workshops

ASSUMPTION: This role offers significant growth potential for candidates looking to advance their marketing careers within the real estate industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 90 Fifth Avenue, New York, NY 10011, US; 1506 19th Street Northwest, Washington, DC 20036, US; 660 Pennsylvania Ave SE, Suite 300, Washington, DC 20003, US; 117 S Monarch St, Aspen, CO 81611, US; 3107 Peachtree Rd NE, Suite A-1, Atlanta, Georgia 30305, US; 801 Barton Springs Rd, 6th floor, Austin, Texas 78704, US; 126 Newbury St, Fl 2, Boston, Massachusetts 02116, US; 2350 N Lincoln Ave, 3rd Floor, Chicago, Illinois 60657, US; 200 Greenwich Ave, 3rd floor, Greenwich, Connecticut 06830, US; 5960 Berkshire Ln, Suite 700, Dallas, Texas 75225, US; 1434 Spruce St, Suite 200, Boulder, Colorado 80302, US; 200 Columbine St, Denver, Colorado 80206, US; 605 Lincoln Rd, 7th Floor, Miami Beach, Florida 33139, US; 2405 Main Street, Bridgehampton , NY 11932, US; 9 Greenway Plaza, Suite 1100, Houston, Texas 77046, US; 760 Mays Blvd, Incline Village, Nevada 89451, US; 9454 Wilshire Blvd, Ground Floor, Beverly Hills, California 90212, US; 3990 Hillsboro Pike, Suite 320, Nashville, Tennessee 37215, US; 1601 Market St, 19th floor, Philadelphia, Pennsylvania 19103, US; 12275 El Camino Real, Suite 100, San Diego, California 92130, US; 891 Beach St, San Francisco, California 94109, US; 1101 Coast Village Rd, Suite B, Santa Barbara, California 93108, US; 503 Westlake Ave N, Seattle, Washington 98109, US; 387 Main Street, Armonk, NY 10504, US

Geographic Context:

• Houston, Texas, is the fourth most populous city in the United States and has a diverse and growing real estate market.
• The city offers a competitive job market and a lower cost of living compared to other major metropolitan areas.
• Houston has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for project needs)

ASSUMPTION: The work environment at Compass is collaborative and energetic, with a strong focus on customer service and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• In-depth phone or video interview with the Marketing Manager
• On-site or virtual final interview with the Marketing Manager and other team members
• Background check and offer extension

Key Assessment Areas:

• Marketing strategy and planning skills
• Project management skills
• Communication and interpersonal skills
• Attention to detail and organizational skills
• Cultural fit and alignment with Compass values

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience and relevant skills.
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to create strategic marketing plans and execute them efficiently.
• Research the real estate market in Houston, Texas, and be prepared to discuss trends and opportunities in the local market.

ATS Keywords: Marketing strategy, project management, client service, white-glove service, marketing planning, branding, print advertising, digital marketing, social media, direct mail, video marketing, paid media, real estate marketing, real estate trends, industry forecasts

ASSUMPTION: The application process at Compass is thorough and designed to assess the candidate's fit for the role and the company's culture.

🛠️ Tools & Technologies

• Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software
• Project management tools (e.g., Asana, Trello, Jira)
• Real estate marketing platforms (e.g., ListHub, Realtors Property Resource)

ASSUMPTION: This role requires proficiency in Adobe Creative Suite, specifically InDesign, as well as familiarity with project management tools and real estate marketing platforms.

👔 Cultural Fit Considerations

Company Values:

• Put clients first
• Do the right thing
• One Compass
• Inspire growth
• Embrace change
• Be an owner

Work Style:

• Collaborative and energetic
• Focused on customer service and innovation
• Fast-paced and dynamic, with evolving responsibilities
• Encourages work-life balance and flexibility

Self-Assessment Questions:

• How do you align with Compass' value of 'putting clients first' in your approach to marketing strategy and planning?
• How comfortable are you working in a fast-paced, dynamic environment with evolving responsibilities?
• How do you balance providing exceptional client service while also managing multiple projects and deadlines?

ASSUMPTION: Compass values candidates who are passionate about real estate marketing, customer-focused, and adaptable to a fast-paced work environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced, evolving work environment
• Balancing client service and project management responsibilities
• Working with a diverse range of clients, each with unique marketing needs and preferences
• Staying up-to-date with national and local real estate market trends and industry forecasts

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a customer-focused mindset.

📈 Similar Roles Comparison

• Marketing Specialist (Real Estate) vs. Marketing Advisor: A Marketing Specialist role may focus more on tactical execution, while a Marketing Advisor role emphasizes strategic planning and client management.
• Real Estate Marketing vs. General Marketing: Real estate marketing requires a unique understanding of the real estate industry and its specific marketing needs and challenges.
• Marketing Advisor vs. Marketing Manager: A Marketing Manager role may involve more team leadership and strategic decision-making, while a Marketing Advisor role focuses on client management and project execution.

ASSUMPTION: This role offers a unique blend of strategic planning, client management, and project execution, making it an excellent fit for candidates looking to develop their marketing careers in the real estate industry.

📝 Sample Projects

• Developing a comprehensive marketing plan for a real estate agent, including branding, print advertising, digital marketing, and direct mail strategies to maximize their marketing budget and grow their business.
• Coordinating the delivery of a large-scale marketing project, such as a rebranding initiative, by liaising between the design team and the agent to ensure brand cohesion and exceptional client service.
• Creating targeted marketing strategies for a real estate agent's specific niche or target audience, such as luxury properties or first-time homebuyers.

ASSUMPTION: These sample projects demonstrate the strategic and client-focused nature of the Marketing Advisor role at Compass.

❓ Key Questions to Ask During Interview

• Can you describe the typical marketing needs and challenges faced by real estate agents in the Houston, Texas, market?
• How does Compass support its agents in developing and executing effective marketing strategies?
• What opportunities are there for growth and professional development within the Marketing department at Compass?
• How does Compass foster a collaborative and innovative work environment, and what role does the Marketing department play in this culture?
• What are the most important qualities and skills for success in this Marketing Advisor role?

ASSUMPTION: These questions can help you better understand the role, the company culture, and the opportunities for growth and development within the Marketing department at Compass.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing experience and relevant skills, emphasizing your ability to create strategic marketing plans and execute them efficiently.
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to create strategic marketing plans and execute them efficiently.
• Research the real estate market in Houston, Texas, and be prepared to discuss trends and opportunities in the local market.
• Follow up with the hiring manager one week after your final interview to express your continued interest in the position and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.