π Core Information
πΉ Job Title: Marketing Agent
πΉ Company: Alphabe Insight Inc
πΉ Location: Louisville, Kentucky, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 6, 2025
πΉ Experience Level: Entry-level to Mid-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies and campaigns
- Conducting market research to identify trends and opportunities
- Collaborating with internal teams and clients to meet marketing objectives
- Monitoring and analyzing campaign performance
- Supporting branding, advertising, and promotional activities
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a focus on driving results through effective marketing campaigns.
π Key Responsibilities
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Assist in the development and implementation of marketing strategies and campaigns
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Conduct market research to identify trends and opportunities
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Coordinate with internal teams to ensure timely and effective execution of marketing plans
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Monitor and analyze campaign performance, providing insights and recommendations
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Support branding, advertising, and promotional activities
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Collaborate with clients and team members to meet marketing objectives
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Prepare marketing reports and presentations as needed
ASSUMPTION: The role involves a mix of independent work and team collaboration, with a focus on delivering high-quality marketing outcomes.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business, Communications, or related field
Experience: 0-2 years of experience in marketing or a related field
Required Skills:
- Strong communication and analytical skills
- Ability to manage multiple projects with attention to detail
- Proficiency in Microsoft Office and marketing tools (e.g., Google Analytics, social media platforms)
Preferred Skills:
- Experience in campaign planning and execution
- Fluency in additional languages (a plus)
ASSUMPTION: Candidates should have a solid foundation in marketing principles and be eager to learn and grow in the role.
π° Compensation & Benefits
Salary Range: $51,000 - $56,000 per year (based on industry standards for entry-level to mid-level marketing roles in Louisville, KY)
Benefits:
- Opportunities for professional growth and career advancement
- Skill development and hands-on experience across multiple areas of marketing
- Dynamic and collaborative work environment
- Health and wellness benefits package
Working Hours: Full-time (40 hours/week), with flexible hours based on project needs
ASSUMPTION: The salary range is competitive for the Louisville market and reflects the entry-level to mid-level experience required for this role.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: Small (51-200 employees)
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling and innovation
- The company aims to disrupt the status quo and help brands connect with their audience authentically
- Signal Tru Brand offers opportunities for professional growth and a collaborative work environment
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's small size and focus on innovation may offer more opportunities for growth and impact compared to larger agencies.
π Role Analysis
Career Level: Entry-level to Mid-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with potential for remote work based on project needs
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work on diverse projects and gain experience in various marketing channels
- Possibility to learn from and collaborate with experienced marketing professionals
ASSUMPTION: This role offers a strong foundation for a career in marketing, with opportunities for growth and development within the company.
π Location & Work Environment
Office Type: Creative and collaborative office environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Louisville, KY, offers a cost of living lower than the national average and a vibrant cultural scene
- The city is home to several Fortune 500 companies and has a growing startup ecosystem
- Louisville's central location makes it an ideal hub for travel and exploration
Work Schedule: Full-time, with flexible hours based on project needs
ASSUMPTION: The Louisville location offers a mix of affordability, cultural attractions, and professional opportunities, making it an attractive place to live and work.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the Marketing Manager to discuss the role and candidate's experience
- Final interview with the CEO or another senior team member to evaluate fit and answer any remaining questions
Key Assessment Areas:
- Communication skills and ability to articulate marketing concepts
- Problem-solving skills and analytical thinking
- Cultural fit and alignment with Signal Tru Brand's values
- Portfolio or examples of previous marketing work (if applicable)
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of marketing campaigns you've worked on or ideas for improving existing campaigns
- Research Signal Tru Brand's unique approach to marketing and be ready to discuss how your background aligns with their values
ATS Keywords: Marketing, Campaign Management, Market Research, Communication, Analytical Skills, Project Management, Branding, Advertising, Promotional Activities, Collaboration, Reporting, Presentation Skills
ASSUMPTION: The application process at Signal Tru Brand is designed to assess both technical skills and cultural fit, with a focus on finding the best match for the company's unique approach to marketing.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing tools: Google Analytics, social media platforms (e.g., Facebook Ads, Twitter Ads), email marketing software (e.g., Mailchimp), CRM software (e.g., HubSpot)
- Project management tools: Asana, Trello, or similar
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Passion for storytelling and creativity
- Commitment to authenticity and strategic thinking
- Focus on results and continuous improvement
Work Style:
- Collaborative and team-oriented
- Adaptable and open to feedback
- Proactive and self-motivated
Self-Assessment Questions:
- How do you approach storytelling, and how have you used it to drive results in previous roles?
- Can you provide an example of a time when you had to adapt to a new marketing tool or platform, and how did you ensure its successful implementation?
- How do you balance creativity with data-driven decision-making in your marketing strategies?
ASSUMPTION: Signal Tru Brand values candidates who are passionate about storytelling, strategic thinkers, and committed to driving results through innovative marketing campaigns.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to new marketing tools and platforms as the industry evolves
- Balancing creativity with data-driven decision-making in marketing strategies
- Working with diverse clients and teams, each with their unique needs and expectations
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on day-to-day campaign execution and less on strategy and planning
- Marketing Manager: Oversees the marketing department and team, with a broader scope of responsibilities
- Marketing Specialist: Specializes in a specific marketing channel or discipline, such as social media or content marketing
ASSUMPTION: The Marketing Agent role offers a balance of strategic thinking and tactical execution, with opportunities for growth and development within the marketing department.
π Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement
- Conducting market research to identify trends and opportunities in the consumer goods industry
- Collaborating with the design team to create visually appealing marketing materials for a client's product launch
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in the Marketing Agent role at Signal Tru Brand.
β Key Questions to Ask During Interview
- How does Signal Tru Brand approach storytelling and branding differently from other PR and marketing agencies?
- Can you describe a recent marketing campaign that the company has worked on, and what were the results?
- What opportunities are there for professional growth and development within the marketing department?
- How does Signal Tru Brand support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does that impact the work environment?
ASSUMPTION: These questions can help applicants better understand Signal Tru Brand's unique approach to marketing, the company culture, and the opportunities available for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of marketing campaigns you've worked on or ideas for improving existing campaigns
- Research Signal Tru Brand's unique approach to marketing and be ready to discuss how your background aligns with their values
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.