S
Full-time
On-site
New York, New York, United States
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Analyst

πŸ”Ή Company: Success Academy Charter Schools

πŸ”Ή Location: New York, NY

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Education Administration Programs

πŸ”Ή Date Posted: May 21, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leveraging data and analytics to drive growth across all marketing channels
  • Conducting in-depth analysis of marketing data to identify trends and insights
  • Optimizing conversion rates and A/B testing to improve marketing performance
  • Collaborating with cross-functional teams to provide data-driven insights
  • Assisting with ad-hoc marketing needs such as demographic segmentation and media strategy

ASSUMPTION: This role requires a strong analytical mindset and a solid understanding of marketing KPIs to succeed.

πŸ“‹ Key Responsibilities

βœ… Conduct in-depth analysis of marketing data to identify trends, patterns, and insights

βœ… Develop and maintain reports that track core marketing KPIs and performance

βœ… Track and report on conversion rates across all marketing channels, including website, email, and paid advertising

βœ… Report on A/B testing and other experiments that optimize landing pages, forms, and calls to action

βœ… Generate and track testing ideas, working internally to help prioritize tests

βœ… Leverage data automation tools to streamline processes and improve efficiency

βœ… Work closely with the Marketing, Enterprise Data & Analytics, and Executive Leadership teams to understand business needs and provide data-driven insights

βœ… Communicate findings and recommendations effectively to both technical and non-technical audiences

βœ… Assist with ad-hoc marketing needs (demographic segmentation, media strategy, etc.)

ASSUMPTION: This role involves a mix of independent work and collaboration with various teams to drive data-informed marketing strategies.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Marketing, Analytics, Statistics)

Experience: 3+ years of experience in a marketing analytics or conversion rate optimization role

Required Skills:

  • Strong analytical and problem-solving skills
  • Proficiency in data analysis tools (e.g., Excel, SQL, Google Analytics)
  • Experience with Salesforce CRM, GA4, Google Tag Manager & major paid media ad platforms
  • Excellent communication and presentation skills

Preferred Skills:

  • Experience with data automation tools
  • Familiarity with A/B testing and conversion rate optimization techniques

ASSUMPTION: Candidates with a strong academic background in a relevant field and proven experience in marketing analytics or optimization will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $95,000.00 - $100,000.00 per year

Benefits:

  • Full benefits program
  • Opportunities for professional growth

Working Hours: Full-time, standard business hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the New York City area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Success Academy Charter Schools operates in the Education Administration Programs industry, focusing on providing exceptional public education for K-12 students in New York City.

Company Size: Success Academy Charter Schools has 1,001-5,000 employees, providing a mid-sized organization structure with ample opportunities for collaboration and growth.

Founded: 2006, Success Academy Charter Schools has been tackling educational inequities head-on for nearly two decades.

Company Description:

  • Success Academy Charter Schools runs the largest, fastest-growing, and highest-performing network of public charter schools in New York City.
  • The organization provides a fun, rigorous, whole-child education to over 20,000 students across 50+ schools, regardless of zip code or economic status.
  • Success Academy offers world-class training and mentorship, collaborative work environments, and ample growth opportunities within its network.

Company Specialties:

  • Charter school management
  • Education reform

Company Website: http://jobs.successacademies.org

ASSUMPTION: Success Academy Charter Schools' mission and values focus on providing exceptional education and opportunities for growth to its students and employees.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career professionals with 2-5 years of experience in marketing analytics or optimization.

Reporting Structure: The Marketing Analyst will report to the Marketing team and collaborate with various departments, including Enterprise Data & Analytics and Executive Leadership.

Work Arrangement: This is an on-site role, requiring the analyst to work from Success Academy's headquarters in New York, NY.

Growth Opportunities:

  • Leadership roles within the network
  • Professional development opportunities through world-class training and mentorship

ASSUMPTION: Success Academy Charter Schools offers ample opportunities for career growth and advancement within its network.

🌍 Location & Work Environment

Office Type: Success Academy Charter Schools has a centralized headquarters in New York, NY, with additional offices across the city for its various schools.

Office Location(s): 95 Pine Street, Floor 6, New York, NY 10005, US

Geographic Context:

  • New York City offers a diverse and vibrant urban environment with numerous cultural, entertainment, and dining options.
  • The city has a robust public transportation system, making it easy to commute to work.
  • New York City has a competitive job market, with many opportunities for professional growth and networking.

Work Schedule: Standard business hours, Monday through Friday

ASSUMPTION: Working at Success Academy Charter Schools' headquarters in New York, NY, offers employees the opportunity to be part of a dynamic and fast-paced work environment in the heart of one of the world's most exciting cities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the marketing team
  • Final interview with the executive leadership team

Key Assessment Areas:

  • Data analysis and problem-solving skills
  • Communication and presentation skills
  • Cultural fit and alignment with Success Academy's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Be prepared to discuss your experience with data analysis tools and marketing KPIs.
  • Demonstrate your ability to work collaboratively and communicate effectively with various teams.

ATS Keywords: Marketing Analytics, Conversion Rate Optimization, Data Analysis, Marketing KPIs, Salesforce CRM, GA4, Google Tag Manager, Paid Media, A/B Testing

ASSUMPTION: Success Academy Charter Schools uses an Applicant Tracking System (ATS) to manage and review job applications. Including relevant keywords in your resume and cover letter can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Excel
  • SQL
  • Google Analytics
  • Salesforce CRM
  • GA4
  • Google Tag Manager
  • Major paid media ad platforms (e.g., Google Ads, Facebook Ads, etc.)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellence in all endeavors
  • Integrity and honesty
  • Collaboration and teamwork
  • Continuous learning and improvement

Work Style:

  • Data-driven decision-making
  • Collaborative and inclusive environment
  • Focus on student success and growth

Self-Assessment Questions:

  • Do you thrive in a data-driven environment and enjoy analyzing complex datasets?
  • Are you comfortable working collaboratively with various teams to drive data-informed marketing strategies?
  • Do you share Success Academy's commitment to providing exceptional education and opportunities for growth to its students and employees?

ASSUMPTION: Success Academy Charter Schools values candidates who are passionate about its mission, committed to its values, and eager to contribute to its ongoing success.

⚠️ Potential Challenges

  • Working in a fast-paced and dynamic environment may require adaptability and flexibility.
  • The competitive job market in New York City may present challenges in attracting and retaining top talent.
  • Balancing the needs of various teams and stakeholders may require strong communication and prioritization skills.
  • Managing data from multiple sources and ensuring data integrity may require attention to detail and strong organizational skills.

ASSUMPTION: Success Academy Charter Schools' unique mission and work environment may present unique challenges that require creative problem-solving and adaptability.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses heavily on data analysis and optimization, rather than creative or strategic aspects of marketing.
  • Success Academy Charter Schools' mission and values set it apart from other organizations in the education sector, offering a unique opportunity to make a direct impact on student success.
  • Career growth opportunities within the network may differ from those in other organizations, with a focus on leadership roles and professional development.

ASSUMPTION: This role offers a unique blend of data analysis, optimization, and collaboration, with a focus on driving student success through data-informed marketing strategies.

πŸ“ Sample Projects

  • Conducting a comprehensive analysis of website traffic and user behavior to identify opportunities for improvement
  • Developing and implementing A/B tests to optimize landing pages, forms, and calls to action
  • Analyzing the effectiveness of marketing campaigns across various channels and making data-driven recommendations for optimization

ASSUMPTION: These sample projects illustrate the types of data analysis and optimization tasks the Marketing Analyst may be responsible for in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the organization?
  • How does Success Academy Charter Schools support the professional growth and development of its employees?
  • What are the most significant challenges facing the Marketing team, and how can this role help address them?
  • How does Success Academy Charter Schools measure the success of its marketing efforts, and how will this role contribute to those metrics?
  • What is the work environment like at Success Academy Charter Schools, and how does the organization support work-life balance?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the organization, and to demonstrate their interest and engagement with the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for your interview by researching Success Academy Charter Schools' mission, values, and recent initiatives
  • Follow up with the hiring manager within one week of your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.