📌 Core Information
🔹 Job Title: Marketing Analyst
🔹 Company: Galderma
🔹 Location: Bogotá, Colombia
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading strategic and operational support for B2B and B2C marketing initiatives
- Ensuring correct execution, alignment, and follow-up of marketing campaigns
- Collaborating with the commercial team and external actors like agencies and providers
- Managing budgets, evaluating performance, and optimizing processes
ASSUMPTION: This role requires a balance of strategic thinking and operational execution, with a strong focus on results and service.
📋 Key Responsibilities
✅ Implementing and supporting the execution of B2B and B2C marketing campaigns aligned with business strategy and objectives
✅ Providing monthly marketing materials and tools tailored to the needs of the sales team
✅ Managing relationships with agencies and providers to ensure correct execution, quality, branding, and timely delivery of marketing activities
✅ Monitoring marketing budgets, including purchase orders, payments to providers, and monthly reconciliations
✅ Evaluating campaign performance using defined KPIs and generating periodic reports on their effectiveness and budget usage
✅ Ensuring the availability and timely distribution of commercial tools and following up with the sales team to verify implementation and gather market insights
✅ Documenting tasks and projects, proposing process improvements, and fostering collaboration between teams to strengthen strategic alignment
ASSUMPTION: This role involves a mix of strategic planning, project management, and operational tasks, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: University degree in Marketing, Business Administration, Communications, or related fields
Experience: 2 to 3 years in marketing roles, with experience in campaign execution and collaboration with sales teams
Required Skills:
- Proven experience in marketing, project management, budget management, collaboration, and communication
- Fluency in English (intermediate level)
- Experience in managing external agencies and providers
- Ability to track, reconcile, and report marketing budgets
- Strong organizational skills and attention to detail
Preferred Skills:
- Experience in the pharmaceutical or healthcare industry
- Familiarity with marketing automation tools and CRM systems
ASSUMPTION: Candidates with experience in the pharmaceutical or healthcare industry may have an advantage in understanding the specific nuances of this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Bogotá, Colombia, is typically between COP 45,000,000 and COP 60,000,000 per year, depending on experience and qualifications. This estimate is based on market research and may vary.
Benefits:
- Opportunities for growth, learning, and making a significant impact on the business
- Competitive benefits package (not specified)
Working Hours: Full-time position, with standard office hours (not specified)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Galderma operates in the pharmaceutical manufacturing industry, with a focus on dermatology, skin health, and aesthetics. The company is a leader in its category and has a strong global presence.
Company Size: Galderma is a mid-sized company with approximately 8,000 employees worldwide. This size allows for a more agile and collaborative work environment compared to larger corporations.
Founded: Galderma was founded in 1981 and has since grown to become a leading player in the dermatology market, with a strong commitment to innovation and customer satisfaction.
Company Description:
- Galderma is the leading company solely dedicated to skin and advancing the future of dermatology
- The company delivers an innovative, science-based portfolio of sophisticated brands and services across Injectable Aesthetics, Dermatological Skincare, and Therapeutic Dermatology
- Galderma ensures to meet individual consumer and patient needs with superior outcomes through trusted partnerships with healthcare professionals
Company Specialties:
- Dermatology
- Skin health
- Aesthetics
- Consumer Care
- and Prescription
Company Website: http://www.galderma.com
ASSUMPTION: Galderma's focus on dermatology and skin health makes it an attractive employer for professionals interested in this specific field.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in a dynamic and growing industry.
Reporting Structure: The Marketing Analyst reports directly to the Marketing Manager (not specified).
Work Arrangement: This is an on-site position, with the possibility of occasional remote work (not specified).
Growth Opportunities:
- Galderma offers opportunities for professional growth and development within the marketing department and the broader organization
- The company's focus on innovation and expansion creates new roles and career paths for motivated employees
- Working for a global leader in dermatology provides exposure to diverse markets and industries
ASSUMPTION: Galderma's commitment to growth and innovation creates opportunities for marketing professionals to advance their careers within the company.
🌍 Location & Work Environment
Office Type: Galderma's Bogotá office is a modern, collaborative workspace designed to foster creativity and productivity (not specified).
Office Location(s): Galderma's Bogotá office is located in the northern part of the city, close to major transportation hubs and amenities.
Geographic Context:
- Bogotá is the capital and largest city of Colombia, with a population of approximately 8 million people
- The city is known for its vibrant culture, historic sites, and natural beauty, offering a high quality of life for residents
- Bogotá has a tropical savanna climate, with warm and humid weather year-round
Work Schedule: The work schedule for this role is full-time, with standard office hours (not specified).
ASSUMPTION: Bogotá's vibrant culture and high quality of life make it an attractive location for professionals seeking a dynamic and engaging work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Galderma careers portal
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, qualifications, and career aspirations
- Background check and reference verification (if applicable)
- Job offer and onboarding for successful candidates
Key Assessment Areas:
- Marketing and project management skills
- Budget management and financial acumen
- Communication and collaboration abilities
- Problem-solving and analytical thinking
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing, project management, and budget management experience
- Demonstrate your understanding of the pharmaceutical or healthcare industry and Galderma's business
- Prepare examples of your ability to manage external agencies and providers, as well as evaluate campaign performance using KPIs
- Show enthusiasm for the role and Galderma's mission to advance dermatology and improve skin health
ATS Keywords: Marketing, Project Management, Budget Management, Campaign Execution, KPI Evaluation, Process Optimization, Pharmaceutical Industry, Dermatology, Skin Health, Aesthetics
ASSUMPTION: Galderma's hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the role and the organization.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- CRM systems (e.g., Salesforce, Microsoft Dynamics)
- Project management software (e.g., Asana, Trello)
- Budget tracking and reporting tools (e.g., Microsoft Excel, Google Sheets)
ASSUMPTION: Familiarity with marketing automation tools, CRM systems, project management software, and budget tracking tools is beneficial for this role but not always required.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric: Galderma prioritizes the needs and well-being of patients and consumers
- Innovation: The company fosters a culture of creativity and continuous improvement
- Collaboration: Galderma encourages teamwork and cross-functional collaboration to achieve common goals
Work Style:
- Galderma values proactive, results-driven individuals who can work independently and in teams
- The company seeks candidates who are adaptable, resilient, and able to thrive in a dynamic and fast-paced environment
- Galderma encourages a healthy work-life balance, with flexible work arrangements available (not specified)
Self-Assessment Questions:
- Do you share Galderma's commitment to patient-centric care and improving skin health?
- Are you comfortable working in a dynamic, fast-paced environment and adapting to change?
- Do you thrive in a collaborative work environment and enjoy working with diverse teams?
ASSUMPTION: Galderma's culture values patient-centric care, innovation, and collaboration, making it an attractive employer for professionals who share these priorities.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with tight deadlines and competing demands from various stakeholders
- Adapting to a dynamic and evolving work environment
- Navigating the complexities of the pharmaceutical or healthcare industry
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Marketing Coordinator: This role focuses more on tactical execution and support, while the Marketing Analyst role requires a balance of strategic thinking and operational execution
- Marketing Manager: The Marketing Manager role involves more strategic decision-making and team leadership, while the Marketing Analyst role is more focused on project management and execution
- Market Research Analyst: This role focuses on data analysis and market trends, while the Marketing Analyst role involves a mix of data analysis, project management, and campaign execution
ASSUMPTION: These roles share some similarities but have distinct focuses and responsibilities, requiring different skills and experiences.
📝 Sample Projects
- Developing and executing a marketing campaign for a new dermatological product launch
- Analyzing campaign performance data to optimize future marketing efforts and maximize ROI
- Managing relationships with external agencies and providers to ensure brand consistency and quality across marketing channels
ASSUMPTION: These sample projects illustrate the mix of strategic planning, project management, and operational tasks required for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does Galderma support the professional growth and development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does Galderma ensure a healthy work-life balance for its employees?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: These interview questions help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Galderma careers portal
- Tailor your resume and cover letter to highlight relevant marketing, project management, and budget management experience
- Prepare for the interview by researching Galderma's business, industry, and company culture
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
