C

Marketing Analyst

Capco
Full-time
On-site
New York, United States
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Analyst

πŸ”Ή Company: Capco

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 14, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating with business partners to prepare content for web, social media, and email marketing
  • Creating engaging social media content, focusing on LinkedIn and Instagram
  • Supporting marketing campaigns and coordinating creative requests
  • Assisting with marketing communications, including branding, thought leadership, events, and website design
  • Working with minimal supervision and managing multiple workflows

ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to thrive in a fast-paced environment.

πŸ“‹ Key Responsibilities

βœ… Coordinate marketing initiatives in the US and Brazil, focusing on social media content, leadership blogs, and marketing collateral

βœ… Work with business partners to create engaging experiences for clients and prospects

βœ… Manage creative requests from the business, including project management with design, content writers, and third-party agencies

βœ… Assist with management of all creative requests from the business, including project management with design, content writers, and third-party agencies

βœ… Coordinate social media content, leadership blogs/whitepapers, marketing collateral, and external media placements distribution on Capco.com, social media, and email marketing

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong communication and organizational skills.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 1-3 years of full-time experience in marketing at a marketing or PR agency, high tech firm, financial services/banking institution, professional services, law firm, or similar organization

Required Skills:

  • Excellent verbal and written communication skills
  • Highly organized, dependable, and able to coordinate and prioritize multiple workflows
  • Strong proofreading skills and attention to detail
  • Ability to work with relatively little supervision

Preferred Skills:

  • Experience coordinating social media, thought leadership, marketing collateral, website copy, and event execution aspects

ASSUMPTION: While a Bachelor's degree is required, relevant experience and skills are more important for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $70,000 USD (Based on provided range)

Benefits:

  • Medical, Dental, and Vision Insurance
  • 401(k) Plan
  • Tuition Reimbursement

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The provided salary range is inclusive of base salary and may not include bonuses or other forms of compensation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 5,001-10,000 employees

Founded: 1998

Company Description:

  • Capco is a global technology and management consultancy specializing in driving digital transformation in the financial services industry
  • Operates at the intersection of business and technology, combining innovative thinking with unrivaled industry knowledge
  • Serves over 100 global organizations, focusing on banking and payments, capital markets, wealth and asset management, insurance, and the energy sector

Company Specialties:

  • Banking
  • Capital Markets
  • Wealth & Investment Management
  • Finance
  • Risk & Compliance and Technology
  • Insurance
  • Financial Technology
  • Management Consulting
  • Business Transformation
  • Digital
  • Energy

Company Website: http://www.capco.com

ASSUMPTION: Capco's extensive industry experience and global presence offer unique opportunities for professional growth and exposure to diverse projects.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and advancement

Reporting Structure: Reports to the Global Marketing Team, collaborating with various business partners

Work Arrangement: On-site, with potential for hybrid or remote work in the future

Growth Opportunities:

  • Expanding marketing skills and knowledge through diverse projects and collaborations
  • Advancing to senior marketing roles within the organization
  • Exploring opportunities in related fields, such as management consulting or business transformation

ASSUMPTION: This role offers a strong foundation for a marketing career, with opportunities for growth and development within Capco and the broader financial services industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 77-79 Great Eastern Street, London, UK EC2A 3HU, GB; 77 Water Street, 10th Floor, New York, NY 10005, US

Geographic Context:

  • New York, NY, USA: Vibrant, multicultural city with a strong financial services industry
  • London, UK: Global financial hub with a thriving tech scene

Work Schedule: Standard business hours, with flexibility for remote work

ASSUMPTION: The New York office provides an ideal location for professionals seeking to advance their careers in the financial services industry.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager
  • In-person or virtual interview with the marketing team
  • Final interview with the global marketing director

Key Assessment Areas:

  • Communication skills and ability to work with diverse teams
  • Organizational skills and ability to manage multiple workflows
  • Attention to detail and proofreading skills
  • Cultural fit and alignment with Capco's values

Application Tips:

  • Tailor your resume to highlight relevant marketing experience and skills
  • Prepare a cover letter that demonstrates your enthusiasm for the role and Capco's mission
  • Be ready to discuss specific marketing campaigns or projects you've worked on and their outcomes

ATS Keywords: Marketing coordination, social media, content creation, project management, communication skills, organizational skills, proofreading, attention to detail

ASSUMPTION: Capco's interview process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.

πŸ› οΈ Tools & Technologies

  • Social media platforms (LinkedIn, Instagram, etc.)
  • Marketing automation tools (e.g., Marketo, HubSpot)
  • Project management software (e.g., Asana, Trello)
  • Design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: Familiarity with relevant marketing tools and platforms is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Excellence
  • Diversity & Inclusion

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Results-driven and focused on delivering high-quality work

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you able to manage multiple workflows and prioritize tasks effectively?
  • Do you have a strong attention to detail and excellent proofreading skills?

ASSUMPTION: Capco values candidates who are adaptable, organized, and committed to delivering high-quality work in a dynamic environment.

⚠️ Potential Challenges

  • Managing multiple workflows and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Working with diverse teams and stakeholders
  • Meeting high standards for quality and attention to detail

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to delivering high-quality work.

πŸ“ˆ Similar Roles Comparison

  • Unlike related roles, this position focuses on marketing coordination and execution for specific regions and business units
  • Industry-specific context: Financial services industry experience is preferred but not required
  • Career path comparison: This role offers opportunities for growth and advancement within Capco's global marketing team

ASSUMPTION: This role provides a unique blend of marketing coordination, content creation, and project management responsibilities.

πŸ“ Sample Projects

  • Coordinating a social media campaign to promote Capco's thought leadership content
  • Managing the creation and distribution of marketing collateral for a major client event
  • Assisting with the launch of a new Capco service offering, including website updates and email marketing

ASSUMPTION: These sample projects illustrate the diverse range of marketing initiatives and campaigns that the Marketing Analyst may be involved in.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role collaborate with other marketing team members and business partners?
  • What opportunities are there for professional growth and development within Capco's marketing team?
  • How does Capco support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into Capco's work environment and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing experience and skills
  • Prepare a cover letter that demonstrates your enthusiasm for the role and Capco's mission
  • Be ready to discuss specific marketing campaigns or projects you've worked on and their outcomes
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.