π Core Information
πΉ Job Title: Marketing Analyst
πΉ Company: Capco
πΉ Location: Chicago, Illinois, United States
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: May 14, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Collaborating with business partners to create engaging content for web, social media, and email marketing
- Managing social media platforms, particularly LinkedIn and Instagram, to prepare engaging content
- Supporting marketing campaigns and coordinating creative requests from the business
- Assisting with marketing communications, including branding, thought leadership, events, and website design
ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to manage multiple workflows and projects simultaneously.
π Key Responsibilities
β
Coordinate marketing initiatives in the US and Brazil, focusing on social media content, leadership blogs, and marketing collateral
β
Work with business partners to create engaging experiences for clients and prospects
β
Manage social media platforms, especially LinkedIn and Instagram, to prepare engaging content
β
Support marketing campaigns and coordinate creative requests from the business
β
Assist with marketing communications, including branding, thought leadership, events, and website design
β
Manage project timelines and ensure deliverables are met
ASSUMPTION: The role may require occasional overtime to meet project deadlines.
π― Required Qualifications
Education: Bachelorβs degree
Experience: 1-3 years of full-time experience in marketing at a relevant organization
Required Skills:
- Excellent verbal and written communication skills
- Highly organized, dependable, and able to coordinate multiple workflows
- Strong proofreading skills and attention to detail
- Ability to work with relatively little supervision
Preferred Skills:
- Experience with marketing automation tools
- Fluency in Portuguese
ASSUMPTION: Fluency in Portuguese is not required but would be beneficial for working with the Brazil office.
π° Compensation & Benefits
Salary Range: $60,000 - $70,000 USD per year (based on experience and performance)
Benefits:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- 401(k) Plan
- Tuition Reimbursement
Working Hours: Full-time, 40 hours per week. Occasional overtime may be required.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Analyst role in Chicago. Final compensation will be determined based on the candidate's experience and performance.
π Applicant Insights
π Company Context
Industry: Capco is a global management and technology consultancy focused on the financial services and energy industries.
Company Size: Capco has 5,001-10,000 employees worldwide, providing a large network of resources and opportunities for growth.
Founded: Capco was founded in 1998 and became a part of Wipro in 2012.
Company Description:
- Capco operates at the intersection of business and technology, delivering innovative solutions to drive digital transformation
- The company specializes in banking and payments, capital markets, wealth and asset management, insurance, and the energy sector
- Capco's culture is characterized by its entrepreneurial spirit, growth mindset, and minimal bureaucracy, offering opportunities for rapid learning and career advancement
Company Specialties:
- Banking
- Capital Markets
- Wealth & Investment Management
- Finance
- Risk & Compliance and Technology
- Insurance
- Financial Technology
- Management Consulting
- Business Transformation
- Digital
- and Energy
Company Website: http://www.capco.com
ASSUMPTION: Capco's global presence and diverse client portfolio offer opportunities for international collaboration and exposure to various industries.
π Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals seeking to gain experience in a dynamic, global consulting environment.
Reporting Structure: The Marketing Analyst will report to the Head of Marketing, Americas.
Work Arrangement: This is an on-site role, with the primary office location in Chicago. Occasional remote work may be considered based on project needs and team agreement.
Growth Opportunities:
- Exposure to various industries and clients, fostering a well-rounded skill set
- Opportunities to work on global marketing campaigns and collaborate with international teams
- Potential to advance to senior marketing roles within the organization
ASSUMPTION: Capco's growth and diverse client portfolio provide ample opportunities for career progression and skill development.
π Location & Work Environment
Office Type: Capco's Chicago office is located in a modern, collaborative workspace with amenities such as on-site cafeteria, fitness center, and event spaces.
Office Location(s): 77-79 Great Eastern Street, London, UK EC2A 3HU, GB; 77 Water Street, 10th Floor, New York, NY 10005, US; 190 S LaSalle St, Chicago, IL 60603, US
Geographic Context:
- Chicago is a major financial hub, offering ample networking opportunities and access to industry events
- The city is known for its vibrant culture, diverse neighborhoods, and extensive public transportation system
- Capco's office is located in the heart of the city's financial district, providing easy access to various amenities and attractions
Work Schedule: The standard workweek is Monday through Friday, with core hours from 9:00 AM to 5:00 PM. Flexible work arrangements may be considered based on team agreement and project needs.
ASSUMPTION: Capco's Chicago office offers a dynamic and collaborative work environment, with opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Head of Marketing, Americas
- Background check and offer extension
Key Assessment Areas:
- Communication skills and ability to work with various stakeholders
- Organizational skills and ability to manage multiple projects
- Attention to detail and proofreading abilities
- Cultural fit and alignment with Capco's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of Capco's business and the role's responsibilities
- Showcase your ability to work independently and manage multiple projects
- Prepare questions to ask the interviewer about the team, company culture, and growth opportunities
ATS Keywords: Marketing coordination, social media management, content creation, project management, communication skills, organizational skills, proofreading, attention to detail, marketing campaigns, marketing communications, branding, thought leadership, events, website design
ASSUMPTION: Capco's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Content management systems (e.g., WordPress, Drupal)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with relevant marketing tools is preferred but not required. Capco provides training and support to help employees develop the necessary skills.
π Cultural Fit Considerations
Company Values:
- Client-centric
- Collaborative
- Innovative
- Entrepreneurial
- Respectful
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on delivering value to clients
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you able to manage multiple projects and prioritize tasks effectively?
- Do you have strong communication skills and the ability to work with various stakeholders?
- Are you comfortable working independently and taking initiative?
- Do you align with Capco's company values and work style?
ASSUMPTION: Capco's culture is characterized by its entrepreneurial spirit, growth mindset, and minimal bureaucracy, offering opportunities for rapid learning and career advancement.
β οΈ Potential Challenges
- The role may require occasional overtime to meet project deadlines
- Capco's fast-paced environment can be challenging for candidates who prefer a slower pace or more structured work environment
- Candidates may face competition for roles and promotions within the organization
- Capco's global presence may require occasional international travel or collaboration with teams in different time zones
ASSUMPTION: Capco's dynamic and fast-paced environment offers opportunities for professional growth and development but may also present challenges for candidates who prefer a more structured or slower-paced work environment.
π Similar Roles Comparison
- Compared to marketing roles in traditional financial institutions, this role offers exposure to a broader range of industries and clients
- Capco's global presence provides opportunities for international collaboration and exposure to diverse markets
- This role may offer more opportunities for career progression and skill development compared to marketing roles in smaller organizations or startups
ASSUMPTION: Capco's diverse client portfolio and global presence offer unique opportunities for career growth and skill development compared to marketing roles in other industries or organizations.
π Sample Projects
- Developing and executing a social media campaign to promote Capco's thought leadership content
- Managing the production and distribution of marketing collateral for Capco's events and conferences
- Assisting with the rebranding of Capco's website and digital presence
ASSUMPTION: These sample projects are representative of the types of initiatives the Marketing Analyst may work on, but the specific projects will vary based on business needs and priorities.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing strategy for Capco's Americas region?
- What opportunities are there for professional development and growth within the marketing team and Capco as a whole?
- How does Capco support work-life balance for its employees?
- What is the team's dynamic, and how do team members collaborate and support each other?
ASSUMPTION: Asking thoughtful and well-researched questions demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare for the interview by researching Capco's business, industry, and the role's responsibilities
- Prepare questions to ask the interviewer about the team, company culture, and growth opportunities
- Follow up with the hiring manager within 24 hours after the interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.