Marketing and Communications Coordinator

📌 Core Information

🔹 Job Title: Marketing and Communications Coordinator

🔹 Company: Rice University

🔹 Location: Houston, Texas, United States

🔹 Job Type: Full time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 17, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing communication and marketing activities
• Employing various marketing, communications, and public relations strategies
• Creating and conceptualizing content for various mediums
• Collaborating with diverse teams and stakeholders

ASSUMPTION: This role requires a high level of organization and multitasking, as the coordinator will be managing multiple projects and deadlines.

📋 Key Responsibilities

✅ Lead the annual website refresh by reviewing, coordinating, and updating all department webpages

✅ Monitor and update content on educational/marketing partner websites

✅ Monitor and update print collateral as needed within brand guidelines

✅ Review and update the collection of admission presentations with direction from the admission team

✅ Schedule and post social media content under the direction of the supervisor

✅ Coordinate student blog posts and build them into the Content Management System

✅ Assist with copywriting duties as necessary, including writing captions and descriptions for social media and other marketing collateral

✅ Maintain up-to-date databases of competitor intelligence

✅ Assist with event planning and execution as needed to support marketing objectives

✅ Perform all other duties as assigned

ASSUMPTION: The role may involve some event planning and coordination, which requires flexibility and availability to work occasional evenings and weekends.

🎯 Required Qualifications

Education: Bachelor’s Degree

Experience: 1+ years’ experience in marketing and/or communications

Required Skills:

• Strong communication skills both oral and written
• Copywriting experience
• Experience posting on social media (Instagram, FB, X)
• Organizational skills: ability to manage multiple projects by creating efficient workflows
• Creativity: adept at generating ideas and executing on concepts
• Analytical, problem-solving skills: ability to evaluate challenges, explore alternatives, and implement solutions

Preferred Skills:

• Experience with Google and Microsoft suite of products
• Experience with Box, Slack, Zoom, Content Management Systems, Asana project management tool, and Sprout Social

ASSUMPTION: Proficiency in using various software tools and platforms is highly desirable but not strictly required, as training can be provided.

💰 Compensation & Benefits

Salary Range: $50,000 - $52,000 dependent on experience and qualifications

Benefits:

• Health, dental, and vision insurance
• Retirement plans
• Tuition assistance
• Paid time off
• Employee assistance program

Working Hours: Full-time, exempt position (not eligible for overtime)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing and communications coordinator role in the Houston area. The actual salary may vary based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Higher Education

Company Size: 51-200 employees

Founded: 1912

Company Description:

• Rice University is a private research university located in Houston, Texas
• Known for its residential college system, which supports students intellectually, emotionally, and culturally
• Offers a 6-to-1 undergraduate student-to-faculty ratio and a highly ranked quality of life and value among private universities

Company Specialties:

• Career development and planning
• Educational programs and services
• Student resources and support

Company Website: www.rice.edu

ASSUMPTION: Rice University is a well-established institution with a strong reputation for academic excellence and a vibrant campus community.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing and communications professional

Reporting Structure: Reports to the Communications Manager in the Marketing and Communications department within the Enrollment division

Work Arrangement: Hybrid role, combining both in-office and remote work

Growth Opportunities:

• Potential to take on more responsibilities and advance within the department
• Opportunities to work on various projects and gain diverse experience
• Possibility to learn from and collaborate with experienced professionals in the field

ASSUMPTION: This role offers opportunities for professional growth and development within the department and the university.

🌍 Location & Work Environment

Office Type: University campus

Office Location(s): Houston, Texas

Geographic Context:

• Houston is the fourth most populous city in the United States
• Known for its diverse economy, with strengths in energy, aerospace, and healthcare industries
• Offers a variety of cultural, recreational, and entertainment options

Work Schedule: Monday-Friday, 8:30 AM - 5:00 PM, with flexibility for occasional evenings and weekends as needed

ASSUMPTION: The work environment is dynamic and collaborative, with a strong emphasis on teamwork and communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Final interview with the department head

Key Assessment Areas:

• Communication skills (written and verbal)
• Creativity and problem-solving abilities
• Organizational skills and project management
• Cultural fit and alignment with Rice University values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Demonstrate your understanding of the role and the university's mission
• Prepare examples of your work, such as writing samples or social media campaigns
• Follow up with the hiring manager after your interview to express your interest in the position

ATS Keywords: Marketing, Communications, Coordinator, Social Media, Copywriting, Project Management, Higher Education

ASSUMPTION: The application process may take several weeks, and communication from the hiring team may be limited due to the high volume of applicants.

🛠️ Tools & Technologies

• Google and Microsoft suite of products
• Box
• Slack
• Zoom
• Content Management Systems
• Asana project management tool
• Sprout Social

ASSUMPTION: Familiarity with these tools is preferred but not required, as training will be provided.

👔 Cultural Fit Considerations

Company Values:

• Responsibility
• Integrity
• Community
• Excellence

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Detail-oriented and organized

Self-Assessment Questions:

• How do you demonstrate responsibility in your daily tasks and projects?
• Can you provide an example of a time when you showed integrity in a challenging situation?
• How do you contribute to a positive and inclusive work environment?

ASSUMPTION: Applicants should be prepared to discuss their alignment with Rice University's values and how they can contribute to the university's mission.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a dynamic and sometimes fast-paced work environment
• Occasional evening and weekend work for events and projects
• Working within a large organization with multiple stakeholders

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• Unlike other marketing and communications roles, this position is focused on higher education and requires an understanding of the unique aspects of university marketing
• This role offers the opportunity to work on a wide range of projects and gain diverse experience
• Career progression may involve moving into more specialized roles within the university or transitioning into other departments

ASSUMPTION: Applicants should research the unique aspects of higher education marketing and be prepared to discuss their relevant experience and skills.

📝 Sample Projects

• Developing and implementing a social media campaign to promote an upcoming university event
• Creating and distributing a newsletter featuring student success stories and university news
• Updating the university's website with new content and ensuring it is optimized for search engines

ASSUMPTION: These projects are examples of the types of tasks the marketing and communications coordinator may be responsible for, but the specific projects will vary based on the university's needs and priorities.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing and communications strategy for the university?
• What are the most pressing challenges facing the department, and how can this role address them?
• How does the university support the professional development and growth of its employees?
• What are the expectations for this role in the first 30, 60, and 90 days?
• How does the university measure the success of its marketing and communications efforts?

ASSUMPTION: These questions demonstrate the applicant's interest in the role and their understanding of the university's goals and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare examples of your work, such as writing samples or social media campaigns
• Follow up with the hiring manager after your interview to express your interest in the position
• If selected for the final round, be prepared to present a portfolio of your work and discuss your creative process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.