📌 Core Information
🔹 Job Title: Marketing and Communications Manager
🔹 Company: CalPortland
🔹 Location: Summerlin South, Nevada, United States
🔹 Job Type: On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating and delivering marketing and promotional materials
- Collaborating with regional divisions to create effective messaging
- Managing social media marketing campaigns and website optimization
- Developing content for various platforms, including CPConnect and social media
- Increasing overall brand awareness and driving sales growth
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and the ability to work effectively with various teams across the organization.
📋 Key Responsibilities
✅ Create marketing and promotional materials, both print and electronic
✅ Work with advertisers for timely and useable ad submissions
✅ Collaborate with regional divisions to create new ads and marketing materials
✅ Create, edit, proofread, and revise communications
✅ Help create, design, and launch social media marketing campaigns
✅ Recommend, implement, and help maintain website design and Google Ad optimization
✅ Develop fresh story ideas for the company's internal site (CPConnect) and social media sites
✅ Help create and deliver press releases, case studies, corporate newsletter content, social media content, and speaking proposals
✅ Create PowerPoint slide decks and sales support
✅ Maintain and update photo and video archives
✅ Research media coverage and industry trends
✅ Cultivate and integrate new ideas and campaigns that align with current and future sales goals
✅ Collaborate on strategic direction for PR opportunities and media proposals
✅ Increase overall brand awareness
ASSUMPTION: This role involves a mix of creative and strategic tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: BA in Communications, Marketing, or equivalent
Experience: Minimum of five years working in a marketing position or construction-related field
Required Skills:
- Excellent written and verbal communication skills
- Excellent interpersonal skills
- Proficient in Adobe Creative products (Photoshop, Illustrator, etc.)
- Excellent communication skills
- Proficient in social media marketing
- Ability to travel as necessary
Preferred Skills:
- Experience in the construction industry
- Fluency in additional languages
ASSUMPTION: Candidates with experience in the construction industry and additional language skills may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $75,000 - $100,000 per year (Based on industry standards for a Marketing and Communications Manager with 5-10 years of experience in the construction industry)
Benefits:
- Medical, Dental, Vision
- Company-paid life/AD&D insurance
- Company-paid short-term disability
- Paid sick/vacation/holiday
- 401k/Company Funded Pension Program (program is dependent upon location and job type)
- Employee Assistance Program (EAP)
- Additional voluntary benefits
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility as needed
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: CalPortland operates in the Wholesale Building Materials industry, focusing on cement manufacturing and distribution, ready mixed concrete production, aggregate production, and asphalt production and construction services.
Company Size: CalPortland is a mid-sized company with 1,001-5,000 employees, providing a structured yet collaborative work environment.
Founded: CalPortland was founded in 1891 and has since grown to become a major building materials and construction solutions provider to the Western United States and Canada.
Company Description:
- CalPortland is committed to solving tomorrow's challenges today through the advancement of sustainable materials and renewable technologies.
- The company offers a wide range of building materials and construction services, including cement production and distribution, ready mixed concrete, aggregate, asphalt, and construction services.
- CalPortland is recognized by the US EPA ENERGY STAR for its energy-efficient practices, having received the recognition for thirteen consecutive years (2005 - 2017).
Company Specialties:
- Cement Manufacturing and Distribution
- Ready Mixed Concrete Production
- Aggregate Production
- Asphalt Production and Construction Services
Company Website: http://www.calportland.com
ASSUMPTION: CalPortland's focus on sustainability and energy efficiency sets it apart in the building materials industry and provides opportunities for innovative marketing campaigns.
📊 Role Analysis
Career Level: This role is at the mid-career level, requiring a balance of strategic thinking and hands-on execution.
Reporting Structure: The Marketing and Communications Manager reports directly to the Director of Marketing and works closely with regional divisions and other departments within the organization.
Work Arrangement: This is an on-site position, with the primary office located in Summerlin South, Nevada. Some travel may be required for regional collaboration and industry events.
Growth Opportunities:
- Advancement to a Director or Manager role within the Marketing department
- Expansion into other areas of the business, such as sales or operations
- Gaining experience in a large, established organization with opportunities for mentorship and professional development
ASSUMPTION: CalPortland's size and diverse offerings provide ample opportunities for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: CalPortland's Summerlin South office is a modern, professional environment with a collaborative and supportive work culture.
Office Location(s): 2025 E. Financial Way, Glendora, CA 91741, US
Geographic Context:
- Summerlin South is a upscale master-planned community in the Las Vegas Valley, offering a high quality of life with excellent schools, amenities, and recreational opportunities.
- Nevada has a desert climate with hot summers and mild winters, providing year-round opportunities for outdoor activities.
- The Las Vegas metropolitan area has a diverse economy, with significant growth in the technology, healthcare, and professional services sectors.
Work Schedule: The standard work schedule is Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for occasional overtime or weekend work as needed.
ASSUMPTION: The Summerlin South location offers a desirable work-life balance, with easy access to amenities and recreational opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the hiring manager and/or team members
- Final interview with the Director of Marketing
- Background check and offer extension
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly and persuasively
- Creativity and strategic thinking in marketing and communications
- Technical proficiency in Adobe Creative products and social media marketing
- Understanding of the construction industry and CalPortland's business
Application Tips:
- Highlight relevant experience and achievements in your resume, focusing on marketing and communications roles and any experience in the construction industry.
- Tailor your cover letter to CalPortland's company culture and the specific requirements of this role.
- Prepare examples of your work, such as marketing campaigns, social media content, or press releases, to showcase your skills and experience.
- Research CalPortland's industry, competitors, and recent marketing campaigns to demonstrate your understanding of the business and your ability to contribute to its success.
ATS Keywords: Marketing, Communications, Adobe Creative Products, Social Media Marketing, Construction Industry, Brand Awareness, Public Relations, Campaign Development, Graphic Design, Proofreading, Collaboration, Strategic Planning
ASSUMPTION: CalPortland's hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the organization's needs.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, etc.)
- Social media platforms (Facebook, Twitter, LinkedIn, etc.)
- Content management systems (WordPress, Drupal, etc.)
- Email marketing platforms (Mailchimp, Constant Contact, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: CalPortland uses industry-standard tools and technologies for marketing and communications, with a focus on Adobe Creative products and social media marketing platforms.
👔 Cultural Fit Considerations
Company Values:
- Safety: "Zero Accidents for Life"
- Value: "Quality Unsurpassed" and "Expect more... We deliver!"
- People: Commitment to relationships, service with integrity
- Sustainability/Environmental Leadership
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and responsive to change
- Committed to professional development and growth
Self-Assessment Questions:
- How do you align with CalPortland's core values, particularly "Zero Accidents for Life" and "Expect more... We deliver!"?
- How comfortable are you working in a collaborative, team-oriented environment, and how do you contribute to a positive work culture?
- What steps do you take to ensure the quality and accuracy of your work, and how do you approach continuous improvement?
ASSUMPTION: CalPortland values a strong cultural fit, with an emphasis on safety, quality, and customer satisfaction. Candidates who demonstrate a commitment to these values and a collaborative work style are likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams across the organization, including regional divisions and other departments
- Adapting to changes in the construction industry and CalPortland's business
- Balancing creative and strategic tasks with day-to-day administrative responsibilities
ASSUMPTION: The Marketing and Communications Manager role at CalPortland presents both opportunities and challenges, requiring strong organizational skills, adaptability, and a results-driven mindset.
📈 Similar Roles Comparison
- Compared to other Marketing and Communications Manager roles, this position offers a unique opportunity to work in the construction industry and contribute to a large, established organization's marketing and communications efforts.
- In the construction industry, CalPortland is known for its commitment to safety, quality, and sustainability, providing a strong brand platform for marketing and communications efforts.
- Career-wise, this role offers opportunities for growth and development within the organization, with potential paths to management or other areas of the business.
ASSUMPTION: The Marketing and Communications Manager role at CalPortland is unique in its industry focus and offers a compelling opportunity for candidates seeking to grow their careers in a large, established organization.
📝 Sample Projects
- Developing and executing a social media marketing campaign to increase brand awareness and drive sales growth for a new product line
- Creating and distributing a company newsletter featuring employee spotlights, industry trends, and company updates to improve internal communication and engagement
- Managing a website redesign project to optimize user experience and improve search engine rankings, resulting in increased traffic and conversions
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities for the Marketing and Communications Manager at CalPortland, demonstrating the role's focus on creativity, strategy, and execution.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing and communications strategy for CalPortland, and how can I contribute to its success?
- What are the key priorities for the first 90 days in this role, and how can I ensure a smooth transition into the team?
- How does CalPortland support the professional development and growth of its marketing and communications team members?
- What are the most challenging aspects of working in the construction industry, and how does CalPortland differentiate itself from its competitors?
- How does CalPortland foster a collaborative and inclusive work environment, and what steps does the organization take to promote diversity, equity, and inclusion?
ASSUMPTION: These interview questions are designed to assess the fit between the candidate's skills, experience, and career goals with the specific requirements and opportunities presented by the Marketing and Communications Manager role at CalPortland.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, focusing on marketing and communications roles and any experience in the construction industry.
- Write a cover letter that demonstrates your understanding of CalPortland's business and your ability to contribute to its success in the Marketing and Communications Manager role.
- Prepare examples of your work, such as marketing campaigns, social media content, or press releases, to showcase your skills and experience.
- Follow up with the CalPortland HR department one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
