Marketing and Communications Representative

📌 Core Information

🔹 Job Title: Marketing and Communications Representative

🔹 Company: ARI

🔹 Location: Double Oaks, NC, United States

🔹 Job Type: Full-time

🔹 Category: Marketing Services

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Actively identifying quality leads and closing new contracts
• Remaining knowledgeable on products, services, and updates
• Acting as the point of contact between client and consumer
• Implementing sales and marketing strategies to exceed quotas

ASSUMPTION: This role requires a strong focus on sales and customer relationship management, with a significant portion of the job dedicated to lead generation and client communication.

📋 Key Responsibilities

✅ Actively identify quality leads and close new contracts

✅ Remain knowledgeable on products, services, and updates

✅ Act as the point of contact between client and consumer

✅ Implement sales and marketing strategies to exceed quotas

ASSUMPTION: The role involves a high degree of autonomy and requires strong self-motivation and time management skills to meet sales targets.

🎯 Required Qualifications

Education: High school diploma or equivalent (Associate's or Bachelor's degree preferred)

Experience: Minimum of one year in a communications or customer-facing role

Required Skills:

• Outstanding communication skills focused on relationship building
• Can-do attitude, dependability, and a willingness to learn
• Reliable transportation (must be in office every day)

Preferred Skills:

• Experience in sales, marketing, or a related field
• Bilingual or multilingual skills

ASSUMPTION: While not explicitly stated, having a valid driver's license and access to a reliable vehicle is likely required for this role due to the on-site nature of the job and the need for reliable transportation.

💰 Compensation & Benefits

Salary Range: $58,000 - $68,000 per year (Based on industry standards for entry-level marketing and sales roles in the Charlotte, NC area)

Benefits:

• Paid training and full-time hours
• Weekly pay and generous bonuses
• Outstanding growth opportunities
• Supportive, team-focused environment

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for meeting sales targets)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on individual performance and the company's financial health.

📌 Applicant Insights

🔍 Company Context

Industry: ARI is a marketing services company specializing in business consulting, with a focus on regional excellence and expertise in various industries such as e-commerce, home delivery, telecommunications, clean energy, and smart home technology.

Company Size: ARI is a small company with 11-50 employees, providing a close-knit work environment with ample opportunities for growth and advancement.

Founded: ARI was founded in 2015 and has since grown to become a national leader in its field.

Company Description:

• AIM is a premier business consulting firm renowned for its regional excellence
• Our steadfast dedication to nurturing business expansion and creating pathways for progress has propelled us to the forefront of leadership on a national level
• Our expertise spans e-commerce, home delivery, telecommunications, clean energy, and smart home technology, making us a versatile partner for industry giants

Company Specialties:

• Business consulting
• Marketing services
• Sales strategy
• Client relationship management

Company Website: ariimperialmarketing.com

ASSUMPTION: ARI's focus on regional excellence and expertise in various industries allows it to provide tailored solutions to its clients, setting it apart from larger, more generalized marketing firms.

📊 Role Analysis

Career Level: Entry-level (0-2 years) with significant growth opportunities in a small company setting

Reporting Structure: The Marketing and Communications Representative will report directly to the Marketing Manager or equivalent

Work Arrangement: On-site, full-time, with a focus on sales and customer relationship management

Growth Opportunities:

• Advancement to senior marketing or sales roles as the company grows
• Expansion of responsibilities based on individual performance and company needs
• Potential for career development in various aspects of marketing and sales

ASSUMPTION: ARI's small size and focus on growth provide ample opportunities for employees to take on additional responsibilities and advance their careers as the company expands.

🌍 Location & Work Environment

Office Type: ARI's office is located in a professional park setting, providing a modern and collaborative work environment

Office Location(s): 205 Regency Executive Park Dr, STE 310, Charlotte, NC 28217, US

Geographic Context:

• Charlotte, NC is the largest city in the state and serves as a major hub for business, finance, and culture in the Southeast
• The city offers a diverse range of neighborhoods, amenities, and recreational opportunities
• Charlotte has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for meeting sales targets)

ASSUMPTION: ARI's location in Charlotte, NC provides employees with access to a vibrant urban environment, while the company's small size fosters a close-knit, collaborative work culture.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager
• In-person or virtual interview with the Marketing Manager and/or other team members
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Communication skills and ability to build relationships
• Sales and customer service skills
• Problem-solving and adaptability
• Motivation and drive to succeed

Application Tips:

• Highlight any relevant experience in sales, marketing, or customer service
• Tailor your resume and cover letter to emphasize your communication skills and ability to build relationships
• Prepare examples of your sales or customer service successes to discuss during the interview
• Research ARI's company culture and be prepared to discuss how your values align with theirs

ATS Keywords: Marketing, Communications, Sales, Customer Service, Relationship Building, Lead Generation, Client Management, On-site, Full-time, Entry-level

ASSUMPTION: ARI's small size and focus on growth may result in a more personalized and streamlined interview process, with a greater emphasis on cultural fit and individual potential.

🛠️ Tools & Technologies

• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media management platforms (e.g., Hootsuite, Buffer)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: ARI's focus on regional excellence and tailored solutions may require the use of industry-specific tools and technologies to meet the unique needs of its clients.

👔 Cultural Fit Considerations

Company Values:

• Regional excellence
• Tailored solutions
• Customer focus
• Growth and innovation

Work Style:

• Collaborative and team-focused
• Results-driven and motivated by sales targets
• Adaptable and responsive to client needs

Self-Assessment Questions:

• Do I possess strong communication skills and a talent for building relationships?
• Am I motivated by sales targets and driven to succeed?
• Can I adapt to the unique needs of various clients and industries?

ASSUMPTION: ARI's small size and focus on growth foster a close-knit, collaborative work culture that values individual initiative and adaptability.

⚠️ Potential Challenges

• Meeting sales targets and quotas consistently
• Managing a diverse portfolio of clients with varying needs and expectations
• Adapting to the unique requirements of different industries and markets
• Balancing the demands of sales and customer service with the need for continuous learning and professional development

ASSUMPTION: ARI's focus on regional excellence and tailored solutions may present unique challenges in meeting the diverse needs of its clients, requiring strong adaptability and problem-solving skills from its employees.

📈 Similar Roles Comparison

• Marketing and Communications Representative vs. Marketing Coordinator: The former role focuses more on sales and customer relationship management, while the latter may have a broader range of marketing responsibilities
• Industry-specific context: ARI's expertise in various industries allows it to provide tailored solutions to its clients, setting it apart from more generalized marketing firms
• Career path comparison: Entry-level Marketing and Communications Representatives may advance to senior marketing or sales roles as they gain experience and demonstrate their value to the company

ASSUMPTION: ARI's small size and focus on growth provide ample opportunities for employees to take on additional responsibilities and advance their careers as the company expands.

📝 Sample Projects

• Developing and implementing a targeted marketing campaign to generate leads for a new client in the e-commerce industry
• Conducting market research to identify trends and opportunities in the clean energy sector and presenting findings to the marketing team
• Collaborating with the sales team to create customized sales materials for a telecommunications client

ASSUMPTION: ARI's focus on regional excellence and tailored solutions may require employees to work on a diverse range of projects that cater to the unique needs of its clients.

❓ Key Questions to Ask During Interview

• How does ARI support the professional development and growth of its employees?
• What are the most challenging aspects of the Marketing and Communications Representative role, and how can I best prepare for them?
• How does ARI foster a collaborative and inclusive work environment?
• What are the key performance indicators (KPIs) for this role, and how are they measured?
• How does ARI approach client relationship management, and what strategies have been successful in the past?

ASSUMPTION: ARI's small size and focus on growth may result in a more personalized and streamlined interview process, with a greater emphasis on cultural fit and individual potential.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your communication skills, sales experience, and ability to build relationships
• Prepare examples of your sales or customer service successes to discuss during the interview
• Research ARI's company culture and be prepared to discuss how your values align with theirs
• Follow up with the Hiring Manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.