Marketing and Communications Representative

📌 Core Information

🔹 Job Title: Marketing and Communications Representative

🔹 Company: ARI

🔹 Location: Double Oaks, NC, USA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 7, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Actively identifying and closing new contracts with quality leads
• Remaining knowledgeable about products, services, and updates
• Serving as the point of contact between clients and consumers
• Implementing sales and marketing strategies to exceed quotas

ASSUMPTION: This role is focused on driving sales growth and maintaining client relationships through effective communication and strategic planning.

📋 Key Responsibilities

✅ Actively identify quality leads and close new contracts

✅ Remain knowledgeable on products, services, and updates

✅ Act as the point of contact between client and consumer

✅ Implement sales and marketing strategies to exceed quotas

ASSUMPTION: The role requires a strong focus on relationship building, product knowledge, and strategic planning to achieve sales targets.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: Minimum of one year in a communications or customer-facing role

Required Skills:

• Outstanding communication skills focused on relationship building
• Can-do attitude, dependability, and a willingness to learn
• Reliable transportation (must be in office every day)

Preferred Skills:

• Experience in sales, marketing, or a related field
• Bilingual or multilingual skills

ASSUMPTION: While not explicitly stated, having a valid driver's license and access to a reliable vehicle may be implied by the 'reliable transportation' requirement.

💰 Compensation & Benefits

Salary Range: $40,000 - $80,000 per year (based on industry standards for entry-level marketing roles in the Charlotte, NC area)

Benefits:

• Paid training and full-time hours
• Weekly pay and generous bonuses
• Outstanding growth opportunities
• Supportive, team-focused environment

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Charlotte, NC area.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 11-50 employees (Small to Medium-sized)

Founded: Not specified

Company Description:

• AIM is a premier business consulting firm renowned for its regional excellence
• Their expertise spans e-commerce, home delivery, telecommunications, clean energy, and smart home technology
• They are a versatile partner for industry giants

Company Specialties:

• Business consulting
• Marketing services
• Sales strategy

Company Website: ariimperialmarketing.com

ASSUMPTION: ARI is a small to medium-sized marketing services company with a focus on business consulting and sales strategy.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: This role reports directly to the hiring manager or sales director

Work Arrangement: On-site, full-time

Growth Opportunities:

• Progression to senior sales or marketing roles
• Potential to work on high-profile client accounts
• Opportunities to gain experience in various industries

ASSUMPTION: Growth opportunities in this role may include increased responsibilities, promotions, or exposure to diverse industries and clients.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): 205 Regency Executive Park Dr, STE 310, Charlotte, NC 28217, US

Geographic Context:

• Charlotte, NC is the most populous city in the state and the 17th most populous city in the U.S.
• The city is known for its banking industry and is home to the headquarters of Bank of America and Wells Fargo
• The cost of living in Charlotte is relatively low compared to other major U.S. cities

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The work environment is corporate, with a structured work schedule and a focus on professional attire and conduct.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Communication skills
• Sales and negotiation skills
• Product knowledge
• Cultural fit

Application Tips:

• Tailor your resume to highlight relevant skills and experiences for this role
• Prepare examples of successful sales or customer service experiences
• Research ARI and their clients to demonstrate your knowledge of the company and industry

ATS Keywords: Marketing, Sales, Communications, Customer Service, Relationship Building, Contracts, Leads, Quotas

ASSUMPTION: The application process may involve multiple rounds of interviews and assessments to evaluate the candidate's communication skills, sales aptitude, and cultural fit.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the client's needs.

👔 Cultural Fit Considerations

Company Values:

• Achievement
• Integrity
• Dominance

Work Style:

• Collaborative
• Results-driven
• Adaptable

Self-Assessment Questions:

• Do you thrive in a competitive, results-driven environment?
• Are you comfortable working in a collaborative team setting?
• Can you adapt to working with diverse clients and industries?

ASSUMPTION: ARI values employees who are driven, results-oriented, and able to work effectively in a team setting while also being adaptable to diverse clients and industries.

⚠️ Potential Challenges

• Meeting and exceeding sales quotas
• Managing multiple client relationships simultaneously
• Adapting to the fast-paced nature of the marketing and sales industries
• Working in a competitive, results-driven environment

ASSUMPTION: The role may present challenges related to meeting sales targets, managing multiple client relationships, and adapting to the fast-paced nature of the marketing and sales industries.

📈 Similar Roles Comparison

• Marketing and Communications Representative vs. Marketing Coordinator: The former is more focused on sales and client relationships, while the latter may have more responsibility for marketing campaigns and content creation
• Marketing and Communications Representative vs. Business Development Representative: Both roles focus on driving sales growth, but the former is more focused on client relationships and communication, while the latter may be more focused on new business development and partnerships
• Marketing and Communications Representative vs. Account Executive: Both roles involve managing client relationships, but the former is more focused on sales and communication, while the latter may have more responsibility for account management and strategy

ASSUMPTION: The role of Marketing and Communications Representative is similar to other sales and marketing roles, but it places a stronger emphasis on client communication and relationship building.

📝 Sample Projects

• Developing and implementing a sales strategy for a new client
• Managing a marketing campaign for an existing client
• Conducting market research to identify new sales opportunities

ASSUMPTION: Sample projects may involve sales strategy development, marketing campaign management, and market research to identify new sales opportunities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does ARI support the professional development of its employees?
• What are the most challenging aspects of working with ARI's diverse client base?
• How does ARI measure the success of its marketing and communications efforts?
• What opportunities are there for growth and advancement within the company?

ASSUMPTION: Key questions to ask during the interview may focus on the role's priorities, professional development opportunities, challenges, performance metrics, and growth potential.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences for this role
• Prepare a cover letter that demonstrates your understanding of the role and your enthusiasm for ARI's mission
• Prepare examples of successful sales or customer service experiences
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.