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Marketing and Development Specialist

Ivy Tech Community College
Full-time
On-site
Evansville, Indiana, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing and Development Specialist

πŸ”Ή Company: Ivy Tech Community College

πŸ”Ή Location: Evansville, IN

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Higher Education

πŸ”Ή Date Posted: July 17, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading donor engagement, event coordination, and communication efforts for the Ivy Tech Foundation and the College.
  • Planning and executing Foundation and College events and fundraising initiatives.
  • Overseeing donor communications, stewardship efforts, and impact reporting.
  • Creating and managing marketing content, including social media, newsletters, website updates, and press releases.
  • Managing Foundation accounts payable and receivable processes, donor database, and scholarship pipeline tracking.
  • Supporting campus grant development efforts and providing administrative support to the Foundation team.

ASSUMPTION: This role requires a self-motivated, detail-oriented professional who can manage projects independently, think strategically, and operate effectively without extensive oversight. The ideal candidate is a creative storyteller and organized executor who can elevate the College’s visibility and donor impact through consistent, compelling communications.

πŸ“‹ Key Responsibilities

βœ… Lead planning and execution of Foundation and College events and fundraising initiatives.

βœ… Oversee donor communications, stewardship efforts, recognition letters, and impact reporting.

βœ… Lead the creation and management of Foundation marketing content and assist with College marketing projects.

βœ… Maintain and update the Foundation section of the Ivy Tech website with minimal technical upkeep.

βœ… Collaborate with the Marketing and Communication Department to align Foundation messaging with college brand standards.

βœ… Provide marketing and communication support to meet evolving Foundation and campus priorities.

βœ… Manage and maintain Foundation accounts payable and receivable processes, donor database, and scholarship pipeline tracking.

βœ… Coordinate and implement digital tools for Foundation activities.

βœ… Ensure Foundation scholarship accounts are properly established, budgeted, and promoted.

βœ… Support campus grant development efforts by assisting with proposal writing, planning meetings, coordinating submission, and managing post-award reporting.

βœ… Provide administrative and operational support to the Foundation team.

βœ… Assist with general office operations and perform other duties as assigned.

ASSUMPTION: The role involves a mix of strategic planning, creative content development, and operational tasks to support the College’s fundraising and communication efforts.

🎯 Required Qualifications

Education: Bachelor’s degree in Communications, Public Relations, Marketing, or a related field, or equivalent professional experience.

Experience: Demonstrated ability to work independently, manage multiple priorities, and meet deadlines.

Required Skills:

  • Strong writing and communication skills with attention to visual branding and detail.
  • Familiarity with donor databases, annual giving, event coordination, and financial processes (AP/AR).
  • Proficiency in digital marketing tools or ability to learn through training (e.g., Canva, Marketing Cloud, Mailchimp, WordPress, Google Analytics).
  • Professional, collaborative, accountable, and comfortable working with minimal direction.

Preferred Skills:

  • 1–3 years of relevant experience, preferably in higher education or nonprofit development.

ASSUMPTION: Candidates with a relevant degree or equivalent professional experience, strong communication skills, and familiarity with donor databases and digital marketing tools are well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $55,000 per year

Benefits:

  • Medical insurance, dental insurance, vision insurance, life insurance, spouse/child life insurance, long-term disability, short-term disability.
  • Retirement Plan with 10% Employer contribution, no match necessary, with no waiting period.
  • Paid time off: vacation, sick time, holidays, winter break between December 25th and January 1st, and more. Up to 47 paid days off per year.
  • Free Ivy Tech tuition for employee, spouse, and dependents.
  • Tuition Reimbursement at other institutions for those pursuing higher degrees.
  • Opportunities for Professional Development.
  • Eligible employer under the DOL Public Service loan forgiveness program.

Working Hours: Typical business work hours, may be adjusted during peak times.

ASSUMPTION: The salary range and benefits package are competitive for the higher education sector and reflect the role's responsibilities and required qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Higher Education. Ivy Tech Community College is the state’s largest public postsecondary institution and the nation’s largest singly accredited statewide community college system, serving over 150,000 students annually.

Company Size: 501-1,000 employees. As a mid-sized organization, Ivy Tech offers a mix of structured processes and opportunities for growth and innovation.

Founded: 1963. Ivy Tech has a rich history and has grown to serve communities across Indiana.

Company Description:

  • Ivy Tech Community College is committed to providing accessible, high-quality education and workforce training.
  • The College offers over 150 programs, including associate degrees, certificates, and short-term training programs.
  • Ivy Tech is accredited by the Higher Learning Commission and a member of the North Central Association.

Company Specialties:

  • Higher education, associates degrees, nursing, technology, business, general studies, remediation, adult learning, workforce training, and customized training.

Company Website: www.ivytech.edu

ASSUMPTION: As a large community college system, Ivy Tech offers a wide range of programs and services, with a focus on accessibility and workforce development.

πŸ“Š Role Analysis

Career Level: This role is an entry-level to mid-level position within the marketing and development field, offering opportunities for growth and advancement.

Reporting Structure: The Marketing and Development Specialist reports directly to the Foundation Executive Director and works closely with the Marketing and Communication Department.

Work Arrangement: This is an on-site role, with typical business work hours. Some flexibility may be required during peak times, such as event planning and execution.

Growth Opportunities:

  • Progression to a senior-level marketing and development role within the College or Foundation.
  • Expanding skills and expertise in higher education fundraising, marketing, and communication.
  • Potential to take on additional responsibilities and projects as the College and Foundation grow.

ASSUMPTION: This role offers opportunities for professional growth and development within the higher education sector.

🌍 Location & Work Environment

Office Type: The Evansville campus is a traditional college campus with on-site facilities and resources.

Office Location(s): 50 W Fall Creek Parkway North Dr, Indianapolis, Indiana 46208, US

Geographic Context:

  • The Evansville campus is located in the heart of Indiana, offering a mix of urban and suburban environments.
  • The College is situated near various amenities, including shopping, dining, and entertainment options.
  • The Evansville campus serves a diverse student population, reflecting the College’s commitment to accessibility and inclusivity.

Work Schedule: Typical business work hours, with some flexibility required during peak times, such as event planning and execution.

ASSUMPTION: The Evansville campus offers a dynamic and inclusive work environment, with opportunities for professional growth and development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission and review.
  • Phone or video screening with the Human Resources department.
  • In-person or video interview with the hiring manager and/or team members.
  • Background check and reference verification.
  • Job offer and onboarding.

Key Assessment Areas:

  • Communication and writing skills.
  • Project management and organizational skills.
  • Familiarity with donor databases and digital marketing tools.
  • Cultural fit and alignment with Ivy Tech’s mission and values.

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Demonstrate your ability to manage multiple priorities and meet deadlines through specific examples.
  • Showcase your creativity and attention to detail in your application materials.
  • Prepare for interview questions related to your communication skills, project management experience, and familiarity with donor databases and digital marketing tools.

ATS Keywords: Donor engagement, event coordination, communication efforts, marketing content, donor databases, digital marketing tools, project management, higher education, fundraising initiatives, scholarship pipeline tracking, grant development, administrative support.

ASSUMPTION: The application and interview process for this role will focus on assessing the candidate’s communication skills, project management experience, and cultural fit with Ivy Tech’s mission and values.

πŸ› οΈ Tools & Technologies

  • Donor databases (e.g., Bloomerang, DonorPerfect, or similar software)
  • Digital marketing tools (e.g., Canva, Marketing Cloud, Mailchimp, WordPress, Google Analytics)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, or similar software)

ASSUMPTION: Familiarity with donor databases, digital marketing tools, and project management software is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Accessibility: Ivy Tech is committed to providing accessible, high-quality education and workforce training.
  • Inclusivity: The College strives to create an inclusive environment that welcomes and supports all students and employees.
  • Excellence: Ivy Tech is dedicated to delivering exceptional education and services that meet the needs of its students and communities.

Work Style:

  • Collaborative: The Marketing and Development Specialist will work closely with various teams and departments to achieve the College’s and Foundation’s goals.
  • Adaptable: This role requires the ability to manage multiple priorities, meet deadlines, and adapt to changing circumstances.
  • Creative: The ideal candidate will bring a creative approach to marketing and communication efforts, elevating the College’s visibility and donor impact.

Self-Assessment Questions:

  • Do you have strong writing and communication skills, with attention to visual branding and detail?
  • Are you comfortable working independently and managing multiple priorities?
  • Do you have familiarity with donor databases, annual giving, event coordination, and financial processes (AP/AR)?
  • Are you proficient in digital marketing tools or willing to learn through training?
  • Do you align with Ivy Tech’s values of accessibility, inclusivity, and excellence?

ASSUMPTION: Candidates who demonstrate a strong fit with Ivy Tech’s values and work style will be well-suited for this role.

⚠️ Potential Challenges

  • Managing multiple priorities and meeting deadlines in a fast-paced, dynamic environment.
  • Balancing operational tasks with strategic planning and creative content development.
  • Working with minimal direction and taking initiative to drive projects forward.
  • Adapting to changes in priorities and workload, as needed.

ASSUMPTION: These challenges can be overcome by a self-motivated, detail-oriented professional who can manage projects independently, think strategically, and operate effectively without extensive oversight.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other marketing and development positions in higher education in its focus on both strategic planning and operational tasks.
  • Ivy Tech’s size and structure offer a unique blend of opportunities for growth and innovation, along with structured processes and resources.
  • Career progression in this role may involve expanding skills and expertise in higher education fundraising, marketing, and communication, or transitioning to a senior-level role within the College or Foundation.

ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for professional growth and development within the higher education sector.

πŸ“ Sample Projects

  • Planning and executing Ivy Tech Day, Circle of Ivy, Commencement, Pancakes & Ivy, employee giving, and alumni engagement events.
  • Creating and managing marketing content, including social media, newsletters, website updates, flyers, brochures, emails, digital graphics, photo/video content, and press releases.
  • Supporting campus grant development efforts by assisting with proposal writing, planning meetings, coordinating submission, and managing post-award reporting.

ASSUMPTION: These sample projects reflect the diverse responsibilities and opportunities for professional growth and development in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Foundation and Marketing and Communication Department?
  • How does this role contribute to Ivy Tech’s mission and strategic goals?
  • What opportunities are there for professional development and growth within the College and Foundation?
  • How does the College support work-life balance for its employees?
  • What is the typical timeline for onboarding and training for this role?

ASSUMPTION: These interview questions will help candidates better understand the role, team dynamics, and opportunities for professional growth and development within the College and Foundation.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role, demonstrating your ability to manage multiple priorities, meet deadlines, and create compelling marketing content.
  • Prepare for interview questions related to your communication skills, project management experience, and familiarity with donor databases and digital marketing tools.
  • Follow up with the hiring manager within one week after your interview to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.