📌 Core Information
🔹 Job Title: Marketing and Growth Manager
🔹 Company: Arona Home Essentials
🔹 Location: Neosho, Missouri
🔹 Job Type: On-site
🔹 Category: Retail
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving customer growth and retention through strategic marketing initiatives
- Managing and developing employees to achieve sales goals
- Exploring and capitalizing on profitable revenue opportunities within the store
- Representing Arona Home Essentials positively in the local community
ASSUMPTION: This role requires a high-energy individual with a proven track record in sales and customer management. The ideal candidate will be comfortable working in a fast-paced retail environment and have a strong understanding of marketing principles.
📋 Key Responsibilities
✅ Responsible for the growth and retention of customers through effective marketing strategies
✅ Continuously develop, train, and manage employees to achieve sales goals
✅ Set and attain sales goals for the store
✅ Manage expired customer agreements and ensure customer satisfaction
✅ Explore and react to profitable revenue opportunities within the store
✅ Take a visible role in representing Arona Home Essentials in the local community
ASSUMPTION: This role requires a strong focus on customer acquisition and retention, as well as the ability to manage and motivate a team to achieve sales targets.
🎯 Required Qualifications
Education: High school diploma or equivalent (Assumption: A bachelor's degree in Marketing, Business, or a related field would be beneficial but not required)
Experience: 2 years of retail, restaurant, or related experience (Assumption: Candidates with more experience may have an advantage)
Required Skills:
- High energy and enthusiasm
- Proven track record as a sales closer
- Strong customer management skills
- Excellent communication and interpersonal skills
- Ability to work in a fast-paced environment
Preferred Skills:
- Bilingual (Assumption: Spanish proficiency would be beneficial given the diverse customer base)
- Experience with CRM software
- Knowledge of marketing automation tools
ASSUMPTION: While not explicitly stated, candidates with experience in retail marketing or customer acquisition campaigns may have an advantage.
💰 Compensation & Benefits
Salary Range: $40,000 - $55,000 per year (Assumption: Based on industry standards for a Marketing Manager with 2-5 years of experience in the retail sector)
Benefits:
- Paid time off including vacation days, personal days, and holidays
- Unlimited bonus and commission opportunities
- Five-day work week
- Company paid life insurance and long-term disability insurance
- Medical, dental, vision, life insurance, and short-term disability
- 401(k) with a company match
- Ongoing training and development
Working Hours: Full-time, Monday-Friday, 9:00 AM - 6:00 PM (Assumption: Hours may vary based on store needs and may include some weekends and holidays)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically rent-to-own furniture, appliances, electronics, and more
Company Size: 201-500 employees (Assumption: This size allows for growth opportunities and a medium-sized team dynamic)
Founded: 1996 (Assumption: Arona Home Essentials has a well-established presence in the market)
Company Description:
- Offers affordable rent-to-own products with flexible payment plans
- Committed to building relationships and helping customers create happy lives
- Provides comprehensive training, generous benefits, and opportunities for career advancement
Company Specialties:
- Appliances
- Electronics
- Rent-to-own and lease purchase options
- Furniture and mattresses
- Retail sales
Company Website: aronarents.com
ASSUMPTION: Arona Home Essentials is a well-established company with a strong focus on customer relationships and employee development.
📊 Role Analysis
Career Level: Mid-level (Assumption: This role requires experience but also offers opportunities for growth)
Reporting Structure: Reports directly to the Store Manager (Assumption: The ideal candidate will work closely with the Store Manager to achieve sales goals)
Work Arrangement: On-site, full-time (Assumption: The role requires a presence in the store to effectively manage customers and employees)
Growth Opportunities:
- Advancement to a Store Manager or District Manager role
- Expansion of responsibilities to include multiple store locations
- Development of marketing strategies that can be implemented across the organization
ASSUMPTION: This role offers opportunities for growth within the company, particularly for candidates who demonstrate strong leadership and marketing skills.
🌍 Location & Work Environment
Office Type: Retail store (Assumption: The role is primarily based in the store, with some flexibility for remote work for specific tasks)
Office Location(s): Neosho, Missouri (Assumption: The ideal candidate will live within commuting distance of the store)
Geographic Context:
- Neosho is a city in southwest Missouri with a population of approximately 3,500 people
- The city is located near the Ozark Mountains and offers outdoor recreational opportunities
- Neosho has a humid subtropical climate with hot summers and mild winters
Work Schedule: Monday-Friday, 9:00 AM - 6:00 PM (Assumption: Hours may vary based on store needs and may include some weekends and holidays)
ASSUMPTION: The work environment is fast-paced and customer-focused, with a strong emphasis on sales and customer satisfaction.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-store interview with the Store Manager
- Final interview with the District Manager
Key Assessment Areas:
- Sales and customer management skills
- Marketing and promotional ideas
- Leadership and team management abilities
- Adaptability to a fast-paced retail environment
Application Tips:
- Highlight specific sales and customer management achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the rent-to-own business model and your enthusiasm for the role
- Prepare examples of successful marketing campaigns or promotions you've implemented in previous roles
- Research Arona Home Essentials and be prepared to discuss the company's unique value proposition
ATS Keywords: Marketing, Growth, Sales, Customer Management, Retail, Promotions, Lease-to-Own, Furniture, Appliances, Electronics
ASSUMPTION: The application process may vary based on the specific needs of the store and the number of applicants.
🛠️ Tools & Technologies
- CRM software (Assumption: Arona Home Essentials may use a CRM system to manage customer relationships)
- Marketing automation tools (Assumption: The ideal candidate will have experience with tools like Mailchimp, HubSpot, or similar platforms)
- Microsoft Office Suite (Assumption: The role may require the use of Word, Excel, and PowerPoint for reporting and presentations)
ASSUMPTION: The specific tools and technologies used may vary based on the store's needs and the company's overall technology stack.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Relationship building
- Employee development
- Integrity
- Excellence
Work Style:
- Fast-paced and dynamic
- Customer-centric
- Collaborative and team-oriented
- Adaptable and resilient
Self-Assessment Questions:
- Do you thrive in a fast-paced, customer-focused environment?
- Are you passionate about building relationships and helping customers achieve their goals?
- Do you have strong leadership and team management skills?
- Are you adaptable and able to handle multiple tasks and priorities?
ASSUMPTION: Arona Home Essentials values employees who are customer-focused, adaptable, and committed to the company's mission of helping customers create happy lives.
⚠️ Potential Challenges
- Managing customer expectations and ensuring satisfaction in a rent-to-own environment
- Balancing sales goals with customer service and relationship-building efforts
- Adapting to a fast-paced retail environment with varying customer needs and store demands
- Managing a team in a high-pressure, sales-driven atmosphere
ASSUMPTION: The role presents unique challenges that require a strong focus on customer management, sales, and team leadership.
📈 Similar Roles Comparison
- Marketing Manager (Retail) vs. Marketing Manager (E-commerce): Retail roles may require more focus on in-store promotions and customer interactions, while e-commerce roles may emphasize digital marketing and online customer engagement
- Growth Manager (Retail) vs. Business Development Manager: Growth managers may focus more on customer acquisition and retention, while business development managers may focus on expanding the company's product offerings or entering new markets
- Marketing and Growth Manager (Retail) vs. Marketing and Sales Manager: Marketing and growth managers may focus more on strategic marketing initiatives to drive customer acquisition and retention, while marketing and sales managers may have a stronger focus on day-to-day sales and customer management
ASSUMPTION: This role is unique in its focus on driving customer growth and retention in a rent-to-own retail environment.
📝 Sample Projects
- Developing and implementing a customer referral program to drive new customer acquisition
- Creating targeted promotional campaigns to increase sales of specific product categories
- Analyzing customer data to identify trends and opportunities for customer retention and upselling
ASSUMPTION: Sample projects may vary based on the specific needs of the store and the company's overall marketing strategy.
❓ Key Questions to Ask During Interview
- How does Arona Home Essentials support the growth and development of its marketing and growth managers?
- What are the key performance indicators (KPIs) used to measure the success of this role?
- How does the company approach customer retention and upselling in the rent-to-own model?
- What opportunities are there for growth and advancement within the company?
- How does Arona Home Essentials foster a culture of customer focus and employee development?
ASSUMPTION: Interview questions should focus on the company's approach to marketing, sales, and customer management, as well as opportunities for growth and development within the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your sales and customer management achievements
- Write a cover letter that demonstrates your understanding of the rent-to-own business model and your enthusiasm for the role
- Prepare examples of successful marketing campaigns or promotions you've implemented in previous roles
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
