H

Marketing and Partnerships Manager

HeroCoders
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing and Partnerships Manager

πŸ”Ή Company: HeroCoders

πŸ”Ή Location: Poland (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (Worldwide, 4h overlap with UTC +1 required)

πŸš€ Job Overview

Key aspects of this role include:

  • Expanding and optimizing the partner program within the Atlassian Solution Partner network
  • Collaborating with key partners on co-marketing opportunities and events
  • Streamlining partner operations and improving onboarding processes
  • Supporting overall marketing execution, including product launches, content creation, and email marketing

ASSUMPTION: This role requires a strong understanding of B2B partner management and marketing, as well as excellent communication and relationship management skills. Familiarity with the Atlassian ecosystem is a plus.

πŸ“‹ Key Responsibilities

βœ… Expand and evolve the partner program by recruiting new partners and nurturing existing relationships

βœ… Maintain regular, meaningful contact with partners to strengthen collaboration and trust

βœ… Identify and execute co-marketing opportunities with partners, including joint campaigns, events, webinars, and content

βœ… Streamline partner operations, improve onboarding, and introduce scalable processes to enhance efficiency and engagement

βœ… Source and produce compelling joint customer success stories to showcase shared wins

βœ… Optimize existing content for partner enablement and identify gaps with new materials

βœ… Maintain accurate records of partner activity and track engagement

βœ… Support the company's participation in industry events, including coordinating attendance, sponsorships, speaking opportunities, and promotional activities

βœ… Monitor and report on KPIs to assess the ROI of partnership efforts

βœ… Gather and act on feedback from partners to continuously improve the program and its value

βœ… Support the creation and distribution of high-quality marketing content, including blog posts, landing pages, emails, and social media

βœ… Collaborate with the product team to develop compelling messaging and go-to-market assets for new features and releases

βœ… Ensure consistent and impactful communication across all channels, both internal and external

ASSUMPTION: This role requires strong project management skills, the ability to multitask, and the capacity to work independently in a remote, asynchronous environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3-5 years of B2B partner management, partner marketing, or product marketing experience

Required Skills:

  • Excellent communication and relationship management skills, both verbal and written
  • Understanding of how to build and scale partner programs and track performance against business goals
  • Proven ability to create high-quality, engaging content across a range of formats
  • Familiarity with CRM and marketing tools such as HubSpot, Webflow, Storylane, and Google Analytics
  • Comfortable working independently in a remote, async environment as part of a small, agile, and ambitious marketing team
  • Ability to travel to tradeshows and team meetings a few times per year

Preferred Skills:

  • Prior experience working in the Atlassian ecosystem or with Atlassian Solution Partners
  • Experience developing customer success stories or case studies
  • Event marketing or field marketing experience in a partner context
  • Exposure to SaaS marketplaces or technical audiences

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the global nature of the company and the need to communicate effectively with partners and team members worldwide.

πŸ’° Compensation & Benefits

Salary Range: 72k-90k USD annually (24k-30k PLN net + VAT monthly)

Benefits:

  • 33 days paid leave
  • Fully remote team with flexible hours and high trust
  • Annual Additional Salary Program
  • Professional development opportunities
  • Annual team retreat somewhere beautiful in the world to spend time together
  • Opportunity to make a real impact in a growing business

Working Hours: Full-time, with a minimum 4h overlap with UTC +1

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Poland and the experience level required. The benefits listed are based on the information provided in the job description.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically building apps that enhance and expand the capabilities of major software platforms like Atlassian Jira, MS Teams, and monday.com

Company Size: 11-50 employees (LinkedIn)

Founded: 2018

Company Description:

  • HeroCoders builds apps that enhance and expand the capabilities of major software platforms
  • Solutions help software and business teams at over 70,000 companies worldwide boost productivity and profitability
  • With hundreds of thousands of active users and over 40% annual growth, they've achieved a lot already but are just getting started

Company Specialties:

  • Software development
  • Jira
  • Timetracking
  • Timesheets
  • Checklist
  • Work management
  • Team collaboration
  • Remote work

Company Website: herocoders.com

ASSUMPTION: HeroCoders is a remote-first company with a strong focus on work-life balance and fostering a supportive environment for growth.

πŸ“Š Role Analysis

Career Level: Mid-level, with the opportunity for growth and impact in a growing business

Reporting Structure: Reports directly to the Head of Marketing and Partnerships

Work Arrangement: Fully remote, with a minimum 4h overlap with UTC +1 required

Growth Opportunities:

  • Potential to make a significant impact on the company's growth and success
  • Opportunity to work with a diverse, global team and gain exposure to various aspects of the business
  • Possibility to advance within the marketing department or explore other roles within the company as it grows

ASSUMPTION: This role offers a high degree of autonomy and the chance to shape the company's partner program and marketing efforts.

🌍 Location & Work Environment

Office Type: Fully remote

Office Location(s): Worldwide (with a minimum 4h overlap with UTC +1 required)

Geographic Context:

  • HeroCoders is a global company with team members spread worldwide
  • The company works asynchronously, allowing for flexibility in work hours and location
  • Team members are expected to have a minimum 4h overlap with UTC +1 to facilitate communication and collaboration

Work Schedule: Full-time, with flexible hours and high trust

ASSUMPTION: The remote work environment at HeroCoders is designed to promote work-life balance and support the well-being of its employees.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • Technical assessment or case study presentation
  • Final interview with the team

Key Assessment Areas:

  • Communication and relationship management skills
  • Understanding of partner management and marketing strategies
  • Ability to create engaging content and optimize partner enablement materials
  • Familiarity with CRM and marketing tools

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of the Atlassian ecosystem and partner marketing strategies
  • Showcase your ability to create engaging content and optimize partner enablement materials

ATS Keywords: B2B partner management, partner marketing, product marketing, communication skills, relationship management, content creation, CRM tools, marketing tools, remote work, event marketing, customer success stories, SaaS marketplaces, technical audiences

ASSUMPTION: The application process for this role is likely to be conducted entirely in English, as stated in the job description.

πŸ› οΈ Tools & Technologies

  • HubSpot
  • Webflow
  • Storylane
  • Google Analytics
  • Atlassian Jira
  • MS Teams
  • monday.com

ASSUMPTION: The tools listed are based on the job description and may not be exhaustive. Familiarity with these tools is preferred but not always required.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusivity
  • Community
  • Mutual respect

Work Style:

  • Highly autonomous
  • Collaborative and team-oriented
  • Focused on work-life balance

Self-Assessment Questions:

  • Do you thrive in a high-autonomy environment and enjoy wearing multiple hats?
  • Are you comfortable working remotely with a global team and maintaining a minimum 4h overlap with UTC +1?
  • Do you align with the company's values of inclusivity, community, and mutual respect?

ASSUMPTION: HeroCoders values a diverse and inclusive work environment that fosters growth and supports the well-being of its employees.

⚠️ Potential Challenges

  • Managing multiple priorities and projects simultaneously in a fast-paced, growing environment
  • Working with a global team spread across different time zones and cultures
  • Adapting to an asynchronous work environment and maintaining clear communication
  • Meeting the expectations of partners and internal stakeholders while balancing competing priorities

ASSUMPTION: These challenges are common to remote, high-growth companies and can be mitigated with strong communication, time management, and collaboration skills.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on the Atlassian ecosystem and the opportunity to shape the company's partner program and marketing efforts
  • Compared to other partner marketing roles, this position offers a high degree of autonomy and the chance to make a significant impact on the company's growth and success
  • Career progression may vary depending on the company's growth and the individual's performance and interests

ASSUMPTION: This role offers a unique opportunity to work with a growing company in the software development industry and make a real impact on its success.

πŸ“ Sample Projects

  • Developing and executing a strategic plan to expand the company's partner program within the Atlassian Solution Partner network
  • Collaborating with key partners on co-marketing opportunities, including joint campaigns, events, webinars, and content
  • Optimizing existing content for partner enablement and identifying gaps with new materials, such as videos, interactive demos, and presentations

ASSUMPTION: These sample projects are based on the job description and may not be exhaustive. The specific projects and tasks assigned may vary depending on the company's needs and the individual's skills and experience.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the partner program and the company's goals for its growth and optimization?
  • How does the marketing team collaborate with other departments, such as product and sales, to ensure consistent and impactful communication across all channels?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its employees, particularly in a remote work environment?
  • What are the most challenging aspects of working remotely with a global team, and how does the company address these challenges?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the expectations for success in this position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a portfolio or examples of your work, if applicable, demonstrating your ability to create engaging content and optimize partner enablement materials
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.