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Marketing and Promotions Assistant

HMG Business Group
Full-time
On-site
Pinellas Park, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing and Promotions Assistant

πŸ”Ή Company: HMG Business Group

πŸ”Ή Location: Pinellas Park, Florida

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Face-to-face customer engagement and lead qualification
  • Presenting tailored product solutions during promotional campaigns
  • Setting up branded displays and distributing promotional materials
  • Tracking marketing metrics and providing actionable recommendations
  • Collaborating with the team to ensure smooth project execution

ASSUMPTION: This role requires strong interpersonal skills, as it involves frequent customer interaction. Previous experience in customer-facing roles, hospitality, or promotions is beneficial but not required.

πŸ“‹ Key Responsibilities

βœ… Engage with customers face-to-face, qualify leads, and present tailored product solutions that align with ongoing promotional campaigns.

βœ… Act as a key point of contact for consumers, guiding them through promotional campaigns and ensuring they select the best offers for their needs.

βœ… Set up branded displays and distribute promotional materials at events, helping to drive brand awareness and increase product visibility in promotional campaigns.

βœ… Assist in tracking marketing metrics, consumer engagement, and reporting back to management with actionable recommendations to improve effectiveness.

βœ… Work closely with the Marketing and Promotions Assistant team to ensure smooth execution of each project, meeting client expectations for promotional campaigns.

ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to thrive in a fast-paced environment.

🎯 Required Qualifications

Education: High school Diploma or equivalent

Experience: Previous experience in face-to-face customer experience, hospitality, or promotions is a plus but not required.

Required Skills:

  • Strong communication skills and the ability to engage with customers in a positive, professional manner
  • Excellent organizational abilities and keen eye for detail
  • Creative thinking and the ability to contribute new, innovative ideas to enhance promotional campaigns and strategies
  • Willingness to work a flexible schedule, including weekends and evenings, and the ability to stand or walk for extended periods

Preferred Skills:

  • Bilingual or multilingual skills
  • Experience with CRM software

ASSUMPTION: While not required, having previous experience in customer-facing roles or promotional campaigns can be beneficial for success in this position.

πŸ’° Compensation & Benefits

Salary Range: $25,000 - $35,000 per year (Based on industry standards for entry-level marketing and promotions roles in Pinellas Park, Florida)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on products and services

Working Hours: Full-time, 40 hours per week. Flexible scheduling may be required to accommodate event schedules.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing and promotions roles in Pinellas Park, Florida. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services. HMG Business Group specializes in marketing and promotional campaigns for various industries, with a focus on the food and beverage sector.

Company Size: 2-10 employees. As a small company, HMG Business Group offers a close-knit work environment where employees have the opportunity to make a significant impact.

Founded: 2008. HMG Business Group was founded with the goal of providing high-quality, volume-driving, sales-increasing beverage programs for restaurants, hotels, and bars.

Company Description:

  • HMG Business Group is a full-service marketing agency that works with major suppliers and distributors to create marketing partnerships for clients in the food and beverage industry.
  • The company aims to provide 100% customer satisfaction and offers competitive pricing for its services.
  • HMG Business Group is committed to creating the "perfect message" to help clients sell their products, services, or ideas.

Company Specialties:

  • Marketing and advertising services
  • Printing and creative design
  • Photography and web development
  • Social media management
  • Brand identity and logo creation
  • Package design and menu creation
  • Point-of-sale collateral and signage
  • Direct mail and sales materials
  • Drink development and promotional campaigns
  • Radio, TV, and print advertising

Company Website: http://www.hermesmg.com

ASSUMPTION: As a small company, HMG Business Group may offer more opportunities for growth and advancement than larger organizations. However, the work environment may be more dynamic and fast-paced.

πŸ“Š Role Analysis

Career Level: Entry-Level. This role is ideal for recent graduates or individuals with limited professional experience looking to break into the marketing and advertising industry.

Reporting Structure: The Marketing and Promotions Assistant will report directly to the Marketing Manager or a similar supervisory role.

Work Arrangement: On-site, with a flexible schedule that may include evenings and weekends to accommodate event schedules.

Growth Opportunities:

  • Advancement to a Marketing Coordinator or similar role with increased responsibilities and compensation
  • Expansion into account management or client relations
  • Potential to specialize in a specific area of marketing or advertising, such as social media management or graphic design

ASSUMPTION: As an entry-level position, this role offers ample opportunities for growth and development within the company. However, advancement may depend on the individual's performance and the company's expansion.

🌍 Location & Work Environment

Office Type: On-site, with a casual and collaborative work environment.

Office Location(s): Pinellas Park, Florida

Geographic Context:

  • Pinellas Park is a suburb of Tampa, Florida, with a population of approximately 50,000 residents.
  • The area offers a mix of urban and suburban living, with easy access to beaches, parks, and cultural attractions.
  • Pinellas Park has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time, with a flexible schedule that may include evenings and weekends to accommodate event schedules.

ASSUMPTION: The work environment at HMG Business Group may be dynamic and fast-paced, with a focus on collaboration and teamwork.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Background check and reference verification
  • Job offer and onboarding

Key Assessment Areas:

  • Communication skills and customer engagement
  • Problem-solving abilities and adaptability
  • Creativity and innovation
  • Attention to detail and organizational skills
  • Flexibility and willingness to work non-traditional hours

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful customer engagement or promotional campaign experiences
  • Demonstrate your understanding of the company's mission and values during the interview
  • Ask thoughtful questions about the role, team, and company culture

ATS Keywords: Marketing and Promotions Assistant, Customer Engagement, Relationship Building, Communication Skills, Organizational Abilities, Creative Thinking, Detail Orientation, Flexibility, Team Collaboration

ASSUMPTION: The application process at HMG Business Group may be competitive, and candidates should emphasize their relevant skills and experiences in their application materials.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Graphic design software (e.g., Adobe Creative Suite, Canva)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with relevant marketing and advertising tools is beneficial but not required for this role. Training may be provided to successful candidates.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity
  • Collaboration and teamwork
  • Continuous learning and improvement
  • Innovation and creativity
  • Integrity and professionalism

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and goal-oriented
  • Customer-focused and service-minded

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working flexible hours, including evenings and weekends?
  • Do you enjoy collaborating with a team to achieve common goals?
  • Are you passionate about providing exceptional customer service?

ASSUMPTION: Candidates who are adaptable, collaborative, and customer-focused may be a strong fit for the company culture at HMG Business Group.

⚠️ Potential Challenges

  • Working flexible hours, including evenings and weekends, may be required to accommodate event schedules
  • The work environment may be fast-paced and dynamic, with a high volume of customer interactions
  • Candidates may need to adapt to a variety of promotional campaigns and client needs
  • The company's small size may result in limited resources or support for certain tasks

ASSUMPTION: Successful candidates should be adaptable, flexible, and comfortable working in a fast-paced, dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing and Promotions Assistant vs. Marketing Coordinator: The Marketing and Promotions Assistant role is more focused on customer engagement and event-based promotional campaigns, while the Marketing Coordinator role involves more strategic planning and project management.
  • Industry-specific context: HMG Business Group specializes in marketing and promotional campaigns for the food and beverage industry, which may require specific knowledge or experience in this sector.
  • Career path comparison: The Marketing and Promotions Assistant role can serve as a stepping stone to more advanced marketing or advertising positions, such as Marketing Coordinator, Account Manager, or even Marketing Director.

ASSUMPTION: Candidates should consider their long-term career goals and how this role may fit into their professional development plans.

πŸ“ Sample Projects

  • Planning and executing a promotional campaign for a new product launch
  • Developing and implementing a social media strategy to increase brand awareness
  • Creating and distributing promotional materials for an upcoming event or trade show
  • Analyzing marketing metrics and providing data-driven recommendations to improve campaign effectiveness

ASSUMPTION: Successful candidates should be prepared to work on a variety of projects and campaigns, with a focus on customer engagement and promotional strategies.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role fit into the overall marketing and advertising strategy for the company?
  • What opportunities are there for growth and advancement within the company?
  • How does the company support work-life balance for employees with flexible schedules?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and company, as well as their commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful customer engagement or promotional campaign experiences
  • Demonstrate your understanding of the company's mission and values during the interview
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.