π Core Information
πΉ Job Title: Marketing and Promotions Assistant
πΉ Company: HMG Business Group
πΉ Location: Pinellas Park, Florida
πΉ Job Type: Full-Time
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 3, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Face-to-face customer engagement and lead qualification
- Presenting tailored product solutions during promotional campaigns
- Setting up branded displays and distributing promotional materials
- Tracking marketing metrics and providing actionable recommendations
- Collaborating with the team to ensure smooth project execution
ASSUMPTION: This role requires strong interpersonal skills, as it involves frequent customer interaction. Previous experience in customer-facing roles, hospitality, or promotions is beneficial but not required.
π Key Responsibilities
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Engage with customers face-to-face, qualify leads, and present tailored product solutions that align with ongoing promotional campaigns.
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Act as a key point of contact for consumers, guiding them through promotional campaigns and ensuring they select the best offers for their needs.
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Set up branded displays and distribute promotional materials at events, helping to drive brand awareness and increase product visibility in promotional campaigns.
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Assist in tracking marketing metrics, consumer engagement, and reporting back to management with actionable recommendations to improve effectiveness.
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Work closely with the Marketing and Promotions Assistant team to ensure smooth execution of each project, meeting client expectations for promotional campaigns.
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to thrive in a fast-paced environment.
π― Required Qualifications
Education: High school Diploma or equivalent
Experience: Previous experience in face-to-face customer experience, hospitality, or promotions is a plus but not required.
Required Skills:
- Strong communication skills and the ability to engage with customers in a positive, professional manner
- Excellent organizational abilities and keen eye for detail
- Creative thinking and the ability to contribute new, innovative ideas to enhance promotional campaigns and strategies
- Willingness to work a flexible schedule, including weekends and evenings, and the ability to stand or walk for extended periods
Preferred Skills:
- Bilingual or multilingual skills
- Experience with CRM software
ASSUMPTION: While not required, having previous experience in customer-facing roles or promotional campaigns can be beneficial for success in this position.
π° Compensation & Benefits
Salary Range: $25,000 - $35,000 per year (Based on industry standards for entry-level marketing and promotions roles in Pinellas Park, Florida)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time, 40 hours per week. Flexible scheduling may be required to accommodate event schedules.
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing and promotions roles in Pinellas Park, Florida. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Advertising Services. HMG Business Group specializes in marketing and promotional campaigns for various industries, with a focus on the food and beverage sector.
Company Size: 2-10 employees. As a small company, HMG Business Group offers a close-knit work environment where employees have the opportunity to make a significant impact.
Founded: 2008. HMG Business Group was founded with the goal of providing high-quality, volume-driving, sales-increasing beverage programs for restaurants, hotels, and bars.
Company Description:
- HMG Business Group is a full-service marketing agency that works with major suppliers and distributors to create marketing partnerships for clients in the food and beverage industry.
- The company aims to provide 100% customer satisfaction and offers competitive pricing for its services.
- HMG Business Group is committed to creating the "perfect message" to help clients sell their products, services, or ideas.
Company Specialties:
- Marketing and advertising services
- Printing and creative design
- Photography and web development
- Social media management
- Brand identity and logo creation
- Package design and menu creation
- Point-of-sale collateral and signage
- Direct mail and sales materials
- Drink development and promotional campaigns
- Radio, TV, and print advertising
Company Website: http://www.hermesmg.com
ASSUMPTION: As a small company, HMG Business Group may offer more opportunities for growth and advancement than larger organizations. However, the work environment may be more dynamic and fast-paced.
π Role Analysis
Career Level: Entry-Level. This role is ideal for recent graduates or individuals with limited professional experience looking to break into the marketing and advertising industry.
Reporting Structure: The Marketing and Promotions Assistant will report directly to the Marketing Manager or a similar supervisory role.
Work Arrangement: On-site, with a flexible schedule that may include evenings and weekends to accommodate event schedules.
Growth Opportunities:
- Advancement to a Marketing Coordinator or similar role with increased responsibilities and compensation
- Expansion into account management or client relations
- Potential to specialize in a specific area of marketing or advertising, such as social media management or graphic design
ASSUMPTION: As an entry-level position, this role offers ample opportunities for growth and development within the company. However, advancement may depend on the individual's performance and the company's expansion.
π Location & Work Environment
Office Type: On-site, with a casual and collaborative work environment.
Office Location(s): Pinellas Park, Florida
Geographic Context:
- Pinellas Park is a suburb of Tampa, Florida, with a population of approximately 50,000 residents.
- The area offers a mix of urban and suburban living, with easy access to beaches, parks, and cultural attractions.
- Pinellas Park has a humid subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Full-time, with a flexible schedule that may include evenings and weekends to accommodate event schedules.
ASSUMPTION: The work environment at HMG Business Group may be dynamic and fast-paced, with a focus on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and customer engagement
- Problem-solving abilities and adaptability
- Creativity and innovation
- Attention to detail and organizational skills
- Flexibility and willingness to work non-traditional hours
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful customer engagement or promotional campaign experiences
- Demonstrate your understanding of the company's mission and values during the interview
- Ask thoughtful questions about the role, team, and company culture
ATS Keywords: Marketing and Promotions Assistant, Customer Engagement, Relationship Building, Communication Skills, Organizational Abilities, Creative Thinking, Detail Orientation, Flexibility, Team Collaboration
ASSUMPTION: The application process at HMG Business Group may be competitive, and candidates should emphasize their relevant skills and experiences in their application materials.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with relevant marketing and advertising tools is beneficial but not required for this role. Training may be provided to successful candidates.
π Cultural Fit Considerations
Company Values:
- Customer-centricity
- Collaboration and teamwork
- Continuous learning and improvement
- Innovation and creativity
- Integrity and professionalism
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and goal-oriented
- Customer-focused and service-minded
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working flexible hours, including evenings and weekends?
- Do you enjoy collaborating with a team to achieve common goals?
- Are you passionate about providing exceptional customer service?
ASSUMPTION: Candidates who are adaptable, collaborative, and customer-focused may be a strong fit for the company culture at HMG Business Group.
β οΈ Potential Challenges
- Working flexible hours, including evenings and weekends, may be required to accommodate event schedules
- The work environment may be fast-paced and dynamic, with a high volume of customer interactions
- Candidates may need to adapt to a variety of promotional campaigns and client needs
- The company's small size may result in limited resources or support for certain tasks
ASSUMPTION: Successful candidates should be adaptable, flexible, and comfortable working in a fast-paced, dynamic environment.
π Similar Roles Comparison
- Marketing and Promotions Assistant vs. Marketing Coordinator: The Marketing and Promotions Assistant role is more focused on customer engagement and event-based promotional campaigns, while the Marketing Coordinator role involves more strategic planning and project management.
- Industry-specific context: HMG Business Group specializes in marketing and promotional campaigns for the food and beverage industry, which may require specific knowledge or experience in this sector.
- Career path comparison: The Marketing and Promotions Assistant role can serve as a stepping stone to more advanced marketing or advertising positions, such as Marketing Coordinator, Account Manager, or even Marketing Director.
ASSUMPTION: Candidates should consider their long-term career goals and how this role may fit into their professional development plans.
π Sample Projects
- Planning and executing a promotional campaign for a new product launch
- Developing and implementing a social media strategy to increase brand awareness
- Creating and distributing promotional materials for an upcoming event or trade show
- Analyzing marketing metrics and providing data-driven recommendations to improve campaign effectiveness
ASSUMPTION: Successful candidates should be prepared to work on a variety of projects and campaigns, with a focus on customer engagement and promotional strategies.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall marketing and advertising strategy for the company?
- What opportunities are there for growth and advancement within the company?
- How does the company support work-life balance for employees with flexible schedules?
- What are the most important qualities and skills for success in this role, according to the hiring manager?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and company, as well as their commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful customer engagement or promotional campaign experiences
- Demonstrate your understanding of the company's mission and values during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.