Marketing and Sales Coordinator

📌 Core Information

🔹 Job Title: Marketing and Sales Coordinator

🔹 Company: Alphabe Insight Inc

🔹 Location: Blue Ash, Ohio, United States

🔹 Job Type: On-site

🔹 Category: Public Relations and Communications Services

🔹 Date Posted: Sun Mar 30 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing strategic marketing plans in collaboration with the sales team
• Coordinating marketing campaigns and sales initiatives
• Analyzing market trends and performance metrics
• Active involvement in business development and client interaction

ASSUMPTION: The job involves strategic and tactical roles because of the dual focus on marketing strategy and sales coordination.

📋 Key Responsibilities

✅ Develop and implement marketing strategies to support sales objectives

✅ Conduct market research to identify trends and business opportunities

✅ Assist in creating marketing materials, proposals, and presentations

✅ Coordinate sales and marketing campaigns to maximize outreach and impact

✅ Track and analyze key performance metrics to optimize marketing efforts

✅ Manage client communications and support sales representatives as needed

✅ Assist in organizing promotional events and business development activities

✅ Maintain and update customer and sales databases

ASSUMPTION: Responsibilities may include a significant amount of collaboration across departments based on the need for coordination between marketing and sales.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field preferred

Experience: Proven experience in marketing, sales coordination, or a related field

Required Skills:

• Strong communication and organizational skills
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
• Excellent problem-solving and time-management abilities

Preferred Skills:

• Ability to analyze data and translate insights into actionable strategies
• Experience in a fast-paced, collaborative environment

ASSUMPTION: Preference for candidates with a degree implies a deeper understanding of marketing principles, which could enhance strategic execution capabilities.

💰 Compensation & Benefits

Salary Range: Competitive salary based on industry standards

Benefits:

• Opportunities for career growth and professional development
• Health and wellness benefits
• Paid time off and company holidays

Working Hours: 40 hours per week

ASSUMPTION: The competitive salary suggests an alignment with industry standards in this geographic location to attract well-qualified candidates.

📌 Applicant Insights

🔍 Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

• Innovative approach in PR and branding
• Dynamic team of storytellers and trendsetters
• Focus on authenticity, creativity, and strategic thinking

Company Specialties:

• Management
• Marketing
• Public Relations

Company Website: https://www.signaltrubrand.com

ASSUMPTION: Given the innovative nature of the company, applicants should be prepared for a creative and adaptable working environment.

📊 Role Analysis

Career Level: Entry to mid-level position with growth potential

Reporting Structure: Likely reports to the Marketing Manager or Director of Sales

Work Arrangement: On-site with potential for occasional remote work

Growth Opportunities:

• Advancement to senior coordination or managerial roles
• Opportunities to lead larger campaigns
• Skill enhancement via professional development programs

ASSUMPTION: The mix of marketing and sales tasks provides a holistic experience beneficial for career progression in either field.

🌍 Location & Work Environment

Office Type: Modern office setting conducive to collaboration

Office Location(s): Blue Ash, Ohio with proximity to urban amenities

Geographic Context:

• Located in a business-centric region with growth potential
• Accessible by public transportation
• Surrounded by a thriving community of businesses

Work Schedule: Typical business hours with some flexibility possible

ASSUMPTION: The collaborative work environment suggests a culture that values teamwork and cross-departmental collaboration.

💼 Interview & Application Insights

Typical Process:

• Initial resume screening
• Phone interview with HR
• In-person interview with department managers

Key Assessment Areas:

• Communication skills
• Ability to work under pressure
• Problem-solving capabilities

Application Tips:

• Highlight your experience in both marketing and sales
• Showcase examples of strategic marketing outcomes
• Emphasize your organizational skills and adaptability

ATS Keywords: Marketing strategies, sales coordination, client communication, data analysis

ASSUMPTION: The typical application process suggests a structured approach aimed at assessing both technical and soft skills.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM tools
• Analytics platforms (assumed based on job description)

ASSUMPTION: Proficiency in relevant marketing tools and platforms is crucial given the responsibilities of data and metric analysis.

👔 Cultural Fit Considerations

Company Values:

• Precision in operations
• Commitment to teamwork
• Encouragement of professional growth

Work Style:

• Team-oriented but capable of independent work
• Adaptable to fast-paced environments
• Focused on delivering results

Self-Assessment Questions:

• How do you prioritize and manage multiple projects?
• Describe a time when you had to coordinate efforts between multiple teams.
• What strategies do you use to analyze and act on market trends?

ASSUMPTION: The cultural fit emphasizes a dynamic and strategic mindset, necessary for the dual roles of marketing and sales coordination.

⚠️ Potential Challenges

• Maintaining seamless coordination between sales and marketing
• Adapting to fast changes in market trends
• Balancing multiple project deadlines
• Ensuring consistent client communication and support

ASSUMPTION: Challenges reflect the intensity and scope of the role, particularly in managing cross-departmental efforts.

📈 Similar Roles Comparison

• Roles in larger corporations may not include both marketing and sales duties
• Opportunities for advancement may be greater in smaller, more dynamic teams
• Similar roles might offer more remote work options

ASSUMPTION: Comparison points indicate variations in role expectations and opportunities based on company size and industry.

📝 Sample Projects

• Launching a new product in collaboration with the product team
• Developing a targeted marketing campaign for a core service
• Analyzing customer engagement to enhance communication strategies

ASSUMPTION: Projects are assumed to involve cross-team collaboration to deliver integrated marketing and sales outcomes.

❓ Key Questions to Ask During Interview

• How does this role align with the company's growth strategy?
• What are the main expectations for the first 90 days in this position?
• How are marketing and sales efforts currently coordinated?
• What tools and metrics are used to track campaign success?
• Can you describe the company's approach to professional development?

ASSUMPTION: Interview questions are geared towards understanding strategic fit and operational challenges within the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Attach a tailored resume that highlights relevant experience
• Include a cover letter explaining your interest and fit for the role
• Prepare for a phone screening arranged by the HR team
• Follow up with thank-you notes post-interviews

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.